Ceo
Current• Drive revenue through strategic relationship selling in an Ad Agency and outside sales environment. • Successfully created and led a campaign growing one Fortune cell phone client form 12MM - 60MM per year increased revenue.• Met assigned targets for strategic growth objectives in agency key accounts. Consecutive company growth between 120%-480% of annual targets. • Strategic business planning and thorough understanding of offline and online attribution in developing client business goals and associated KPIs.• Establishing high profile strategic agreements (1-4MM value) utilizing consultative relationship selling, conversion content creation, tactical e-commerce conversion strategies, data analyzation, mobile apps, web, usability analysis and implementation, highly successful social media and organic SEO campaigns, KPI’s and video marketing with small to larger Fortune 500 clients. • Proactively oversee accounts to ensure no “scope creep” keeping within budget and approved targeted channels.• Sourced/Managed an ultra-talented team of 18 unsurpassed experts for video production, account management, gamification, app/web design/development, e-commerce programming and creative direction with a high aptitude for business to achieve client objectives. • Analyze market segments and targets to proactively deliver and execute conversion strategies for clients. • Proficient technical understanding of software usability creation, coding languages for apps/web/ecommerce and best coding practices for all internet initiatives. • Solid understanding of complex algorithms for Organic SEO or social media. • Ingrained psychology of how people consume media and why/how they use social/digital platforms.• Strong digital track record for mobile usability & social DNA using data analytics and a deep understanding of developing multi-layered digital marketing plans.
