Gregg Thatcher Email & Phone Number

Newstead, Queensland, AU

Toowong, Queensland, AU

Gold Coast, Qld, AU

Berkeley, CA, US

First Hire andWaylo developed and built a Hotel Price Prediction algorithm that was first in the world. We were acquired by eDreams Odigeo in Jan 2020 (months before the COVID Pandemic)I was first hire at Waylo and built everything marketing from the ground up. Took Waylo from 0 to 1 and from 1 to Scale.Built out 100K+ Google Campaigns with 2M+ Keywords as.

Ormeau, Queensland, AU

Responsible for all Marketing functions and reportingResearched, implemented and customised company wide CRM for marketing, sales, and administrationImplemented eDM campaigns, to clients, and leads to build relationships and stay front of mindEstablished automated campaigns for new leads Managed Google AdWords accounts and reporting Segmented Ads to.

Project Managed a successful $3.5 Million contract from start to finishWorked closely with Directors to establish strategic planning techniquesManaged all contract variations and increased contract value by more than $1million in variationsEstablished and maintained time tracking systems to feed data into project planProduced weekly and bi-weekly reports.

Brisbane, Queensland, AU

Worked closely with Insights team to establish target market for campaigns Built and tested segmentation models over many campaignsExtensive use of SAS and SQL to build campaign data setsTested campaigns on different variables to establish better resultsImproved open rates, and CTR's on eDM's Able to document statistically significant changes in similar.

AU

- Performed analysis on CRM data and created reports for all levels of management -Developed client profile to establish appropriate marketing avenues -Analyzed typical sales profile, for training purposes -Developed reports on efficacy of marketing lists from raw leads through sales process- Led and project managed online marketing campaigns including SEO.

Oshawa, ON, CA

• Lead the selection, evaluation, deployment, and training of Electronic Project Management system (Team included Directors, and VP of IT/S)
• Process re-engineering reduced wait times by 50% and enabled team to process twice as many machines in the amount of same time
• Managed projects using System Development Life Cycle and PMBOK methodologies
• Managed a team of 25 people through the distribution and reallocation of 6000 laptop computers
• Developed streamline process to tackle core company business practices which improved team productivity
• Scoped new projects and submitted to management for funding approval

- Project Managed core company business - Developed Intranet and Internet websites (Dreamweaver UltraDev)- Designed, Developed and Maintained Databases (DB2, SQL Server, MYSQL, MS Access)- Used System Development Life Cycle to complete all projects - Principle proposal writer and RFI/Q/P Writer

Toronto, Ontario, CA

- Managed customer accounts, and assisted customers with their banking- Trained tellers on new PC telling platform- Obtained referrals and solicited customers to purchase bank products/services

Mba, Business / Finance

Ait, Applied Information Technology

Ba, Economics