As a seasoned branding professional, I enjoy creating and editing omnichannel marketing content to get results. My experience as a storyteller has led me to drive sales in real estate, luxury travel, technology, higher education, and other industries. Throughout my career, I have had the opportunity to manage brand audits and planning sessions to map diverse marketing strategies and am able to deliver.I pride myself on being a strong collaborator with a high degree of emotional intelligence (EQ) and have had a history of success as a direct consultant, employee, and team leader capable of interfacing effectively with executives, designers, video editors, social media specialists, writers, and other creative resources. With solid copywriting strengths centered on distilling and communicating the ‘Voice of the Customer’ (VoC), I provide customized messaging. My background includes directing promotional videos where I manage participant stories and address issues related to lighting, videography, and final editing. I am also a published author and aspiring novelist familiar with literary essay and short story review processes. CORE SKILLSBrand Storyteller, Content Writer, Copywriter, Editor, GTM Strategy, Team BuildingCreative Marketing, Print, Digital, Video, Social Media, Native, Website ContentSELECT HIGHLIGHTSAs Senior Copywriter / Brand StrategistTHE COMMUNIQUE GROUPPlayed key role in developing brand story and go-to-market (GTM) strategy for planned luxury vacation home community; defined points of differentiation, conveying high-end value to drive opening-day sales of $100M+.►As Copy DirectorEPIPHANY MARKETINGDeveloped brand identities for luxury resort real estate projects in the Rocky Mountains; implemented a variety of marketing strategies to achieve goals, aiding leadership to streamline workflow processes.►As Brand Transformation Specialist / ConsultantJALBERT MARKETING Contributed to 400% increase in unique web-page visits for international tech company; developed 10 distinct stories aimed at differing audiences, directing videographer and editing final content to ensure optimal results.