Greg Jamison

Greg Jamison Email and Phone Number

Sr. Business Analytics and Consumer Insights Manager @ T-Mobile
Long Beach, CA, US
Greg Jamison's Location
Long Beach, California, United States, United States
Greg Jamison's Contact Details
About Greg Jamison

10+ years of experience. Have managed teams of 3-50+ with budgets of $1M-$100M+, applying business acumen to formulate insightful recommendations that drive outcomes.• • • •Being a marketing/consumer insights pro means being a problem-solver. It means not being satisfied with “this is how we’ve always done it.” I believe in finding the excitement to continually improve—not only the brands I analyze, but with my teams and partners. Telling you about my superpower is not nearly as impressive as me helping you find your next superpower. So, I help people to find the best in themselves and be better than they started.I’m always looking for a better way. I’m willing to take calculated risks. I’m good at weighing all sides of an issue and deciding quickly.I’m a storyteller. It’s not enough to analyze data. I find the story within the data and tell it in a compelling way that encourages people to act. I think dashboards are boring unless they are dynamic and nuanced like real life.Data drives the world’s economy, and I understand its persuasive power. I understand its limitations. I love that it helps me make an impact on business problems. I’ve been doing this since before there was a good title for it.SKILLS:• Marketing/Consumer Analytics & Insights• Digital Marketing Analytics• Data Storytelling• Web Analytics• Marketing Strategy• Media Analytics• Media Mix Modelling• Forecasting, Predictive Modelling• Presentation Skills• Team Leadership (including remote teams)• Project Management• Digital/Contact Center Analytics• Dashboard & Ad-hoc Reporting• Research• Analytics Implementation• A/B Testing & Multivariate Testing• Campaign Performance• Conversion OptimizationINDUSTRIES:• Hospitality, Travel & Tourism• Entertainment• Media Agency• Pharmaceutical & Biotech• E-Commerce• Consumer Electronics• Self-Storage REITTECHNOLOGIES:• Adobe Analytics• Tableau• MS Office Suite• Google DoubleClick Campaign Manager (DCM / DFA)• Facebook Business Manager• Facebook Ads Manager• Facebook Insights• MS Office• SQL• Python• Microsoft SSMS• Adobe Target• Optimizely• Tag Management Systems• Comscore• Sprinklr• SAS• SPSS

Greg Jamison's Current Company Details
T-Mobile

T-Mobile

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Sr. Business Analytics and Consumer Insights Manager
Long Beach, CA, US
Website:
tmobile.com
Employees:
90699
Greg Jamison Work Experience Details
  • T-Mobile
    Sr. Business Analytics And Consumer Insights Manager
    T-Mobile
    Long Beach, Ca, Us
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  • T-Mobile
    Sr. Business & Marketing Analytics Manager
    T-Mobile Mar 2022 - Present
    Bellevue, Wa, Us
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  • Adobe
    Sr. Customer Insights Analyst
    Adobe Feb 2021 - Feb 2022
    San Jose, Ca, Us
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  • Differentiate Analytics
    Founder
    Differentiate Analytics Jan 2020 - Feb 2021
    • Creation of data visualizations and dashboards for health insurance company—using Tableau, Adobe Analytics, and Excel—which enabled discovery and upcoming development of two new client business units.• Analyzes paid and organic social campaigns across Facebook, Twitter, Instagram, and YouTube to determine optimal creative, placements, CTA, and frequency resulting in incremental lift from each over time.• Implemented Adobe Analytics tracking on 9 client sites for agency partner.• Implemented Optimizely and conducted web and mobile A/A and A/B testing as part of funnel optimization effort, resulting in a sustained conversion rate lift from 2.5% to 15%.• Conducted DMA-level variance testing against measurement plan baselines for broadcast media campaigns, causing channel spend reallocation to social in 15 of 30 markets—optimizing 20% of campaign budget.
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  • Cmi Media Group
    Manager, Business Insights
    Cmi Media Group Jul 2019 - Jan 2020
    Philadelphia, Pa, Us
    • Manipulates and analyzes large data sets to surface valuable trends, critical insights, and incisive recommendations to drive acquisition, engagement, retention, and reactivation.• Supervises analysts and senior analysts (including remotely) in the development and execution of multi-channel measurement/analysis plans on behalf of pharmaceutical and biotech clients.• Developed report delivery calendar that led team to recommend optimizations that better served strategy, where target audiences responded with higher (site, email, TV, in app, push) lift after 2 months corresponding to dramatic incremental revenue increase after 3 months live.• Conceives slate of A/B tests and processes to identify previously unforeseen opportunities, resulting in continued positive cost benefit and improved business outcomes.
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  • Walt Disney Studios
    Sr. Data Analyst
    Walt Disney Studios Jul 2014 - Jul 2019
    Burbank, Ca, Us
    • Leveraged analytics and compelling data storytelling to help drive growth and improve retention of Studios CRM loyalty/rewards program, partnering closely with marketing, data science, product, and content teams to enhance understanding of consumer behavior then provide actionable insights and recommendations.• Developed media marketing tools to improve understanding of audience lifecycle marketing visibility across channels which caused sharp increase of repeat conversions.• Envisioned multiple business development and synergy ideas derived from intuitive knowledge of Studios and Disney Parks consumer behavior.• Synthesized data from marketing and consumer research teams to develop revenue-driving strategies, being a trusted subject matter expert while positioning teams toward Disney+ streaming and Disney business unit synergies.
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  • Public Storage
    Marketing Insights Manager
    Public Storage Jul 2012 - Jun 2014
    Glendale, Ca, Us
    Responsible for digital marketing and strategy recommendations for web, call center, direct response, and targeted sales promotions, in addition to collaborating with internal pricing groups and managing external lead partners.
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  • Epson America Inc.
    Associate Manager, E-Marketing
    Epson America Inc. Oct 2011 - Jun 2012
    Los Alamitos, California, Us
    Responsible for overseeing digital marketing and analytical insights, managing all demand generation activities for Epson.com as well as forecasting and budgeting activities for E-Store.
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  • Directv
    Senior Web Analyst
    Directv May 2011 - Sep 2011
    El Segundo, Ca, Us
    Responsible for leading and driving the growth, sophistication, and utilization of analytics. Managed, developed, and validated analytical strategies through close interaction with marketing, creative, user experience, development, and testing teams. Conducted personnel training as well as the authorship of segments of best practices guide, reflecting well on department. Translated, communicated, and presented deep-dive insights into valuable, actionable format to maximize business value of product development department objectives.
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  • Walt Disney Parks And Resorts Online
    E-Business Analyst
    Walt Disney Parks And Resorts Online Dec 2009 - May 2011
    Responsible for web analysis, reporting and data-driven value of Hong Kong Disneyland, Disneyland Resort CRM, and niche businesses such as Disney Weddings, Adventures by Disney, Disney Meetings, Disney Youth Programs, ESPN Wide World of Sports, Disney Honeymoon Registry, Disney Institute, Golden Oak, and My Disney Discovery. Thrived and innovated in high-delivery environment for sites that were both lead and revenue generating.
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Greg Jamison Skills

Web Analytics E Commerce Analytics Online Marketing Email Marketing Digital Marketing Marketing Strategy Strategy Management Crm User Experience Strategic Planning Marketing Leadership Omniture Advertising Segmentation Ppc Team Building Market Analysis Conversion Optimization Cross Functional Team Leadership User Interface Design Mobile Devices Contract Negotiation Sales Strategy Microsoft Excel Sql Tableau Pivot Tables Microsoft Office Adobe Analytics Marketing Analytics Analytical Skills Google Analytics Social Media Data Analysis Social Media Marketing Loyalty Programs Loyalty Analytics A/b Testing Data Visualization Dashboard Excel Pivot Kpi Dashboards

Greg Jamison Education Details

  • Brigham Young University - Idaho
    Brigham Young University - Idaho
    Applied Business Management
  • Coastline College
    Coastline College
    Management/Marketing

Frequently Asked Questions about Greg Jamison

What company does Greg Jamison work for?

Greg Jamison works for T-Mobile

What is Greg Jamison's role at the current company?

Greg Jamison's current role is Sr. Business Analytics and Consumer Insights Manager.

What is Greg Jamison's email address?

Greg Jamison's email address is gj****@****obe.com

What is Greg Jamison's direct phone number?

Greg Jamison's direct phone number is +156263*****

What schools did Greg Jamison attend?

Greg Jamison attended Brigham Young University - Idaho, Coastline College.

What are some of Greg Jamison's interests?

Greg Jamison has interest in Children, Kids, Cooking, Exercise, Electronics, Environment, Education, Home Improvement, Poverty Alleviation, Gourmet Cooking.

What skills is Greg Jamison known for?

Greg Jamison has skills like Web Analytics, E Commerce, Analytics, Online Marketing, Email Marketing, Digital Marketing, Marketing Strategy, Strategy, Management, Crm, User Experience, Strategic Planning.

Who are Greg Jamison's colleagues?

Greg Jamison's colleagues are Damein Henry, Julio Suarez, Matt Orris, Joshua Liscano, Emilia Iorio, Jordan Whiteley, Muskan Khan.

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