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Greg Kaufman Email & Phone Number
SVP, Analytics Enablement at RAPP
at
Omnicom Precision Marketing Group
LinkedIn matched
✓ Verified July 2026
3 data sources
Profile completeness 86%
Current company
Role
SVP, Analytics Enablement at RAPP
Location
Los Angeles Metropolitan Area, United States
Company size
Who is Greg Kaufman? Overview
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Quick answer
Greg Kaufman is listed as SVP, Analytics Enablement at RAPP at Omnicom Precision Marketing Group, a with 4942 employees, based in Los Angeles Metropolitan Area, United States. AeroLeads shows a matched LinkedIn profile for Greg Kaufman.
Greg Kaufman previously worked as Data and Marketing Sciences at Omnicom Precision Marketing Group and SVP, Analytics Enablement at Rapp. Greg Kaufman holds Bachelor Of Arts, Communications And Interactive Multimedia from University Of Southern California.
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Omnicom Precision Marketing Group
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Profile bio
About Greg Kaufman
Technologist, strategist, and leader with a strong background in digital measurement, analytics, and Internet technology. My ability to distill complex technical ideas into simple and digestible concepts helps clients achieve their marketing and business goals.
Current workplace
Greg Kaufman's current company
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Omnicom Precision Marketing Group
11 roles · 30 years
Greg Kaufman work experience
A career timeline built from the work history available for this profile.
Data And Marketing Sciences
Current
2022 - Present
~4 yrs 6 mos
Svp, Analytics Enablement
CurrentEstablished the Analytics Enablement practice within RAPP's Marketing Sciences division, bringing analytics technology solutions to clients across the RAPP U.S. network of offices. Conduct post-cookie measurement R&D through our Measure 2.0 taskforce.Focus on the facilitation of analytics data collection and activation of applied data systems to drive digital ecosystem measurement, analysis, and optimization in a data privacy-first world. Support global businesses in building a durable Measurement Foundation through our scalable T3 (Tagging, Tracking, and Taxonomy) practice, which includes omni-channel data conventions and data signal loss mitigation planning.
Apr 2021 - Present
Vp, Analytics Enablement
Jun 2016 - Apr 2021
Vp, Data Technology Services And Strategy
Digital Services team leader, responsible for analytics technology initiatives, digital media measurement, front-end web development, tag management, and technical SEO. As the Direct Partners digital media offering rapidly grew, I managed our measurement and ad tech relationships with critical partners including Google / DoubleClick, Kochava, AppsFlyer, VisualIQ, and Omnicom Media Group / Annalect. As part of the Agency Senior Leadership Team, I collaborated on business development, personnel management, and capabilities evolution.
Jun 2010 - Jun 2016
Director, Digital Analytics And Strategy
Jun 2010 - Jun 2012
Analytics Technology Producer
Apr 2006 - Jun 2010
Analytics Engineer And Web Developer
Apr 2001 - Apr 2006
Multimedia Developer And Analytics Specialist
Kick Media
Technologist building interactive experiential websites as part of a multi-disciplinary team. Supported website analytics using AWStats and web server log files. Kick Media was a Los Angeles-based Internet startup primarily focused on bringing acclaimed Gen Y print magazines onto the web. Supported brands including Detour, Gravity Games, Movieline, Powder, Skateboarder, Slam, Snowboarder, Surfer, and Teen Magazine.
2000 - 2001
~1 yr
Web Designer And Developer
Zentropy Partners
Digital designer and HTML / CSS / JavaScript / Macromedia Flash developer at renowned Internet creative technology services firm. Zentropy Partners was founded in 1995 and tapped into the Internet boom of the late 1990s, becoming a leading global web development and e-commerce agency. IPG (Interpublic Group of Companies) acquired Zentropy during my tenure, providing my first foray into learning about global media holding companies and agency scale.
1999 - 2000
~1 yr
Web Technology And Analytics Assistant
Animalhouse.Com - Universal Studios New Media Group
Cut my teeth on Internet technology and digital analytics through a once in a lifetime opportunity at Universal Studios New Media Group. In two separate stints across 1997-1998, I participated in an internship within the New Media Group, which converted into a full-time job supporting their launch of AnimalHouse.com.Universal Studios launched AnimalHouse.com and became the largest online community for college students in a pre-Facebook world with one million active users. Worked on various aspects of the website including design and development of content to support AnimalHouse.com web-based email, VOIP, articles, and conversation forums. Supported the New Media Group Analytics team by creating web engagement reporting, using Urchin software which was acquired in 2005 by Google and became Google Analytics.
1997 - 1998
~1 yr
3 education records
Greg Kaufman education
Bachelor Of Arts, Communications And Interactive Multimedia
University Of Southern California
Computer Science
Emory University
Advanced Management Program
Omnicomuniversity
FAQ
Frequently asked questions about Greg Kaufman
Quick answers generated from the profile data available on this page.
What company does Greg Kaufman work for?
Greg Kaufman works for Omnicom Precision Marketing Group.
What is Greg Kaufman's role at Omnicom Precision Marketing Group?
Greg Kaufman is listed as SVP, Analytics Enablement at RAPP at Omnicom Precision Marketing Group.
Where is Greg Kaufman based?
Greg Kaufman is based in Los Angeles Metropolitan Area, United States while working with Omnicom Precision Marketing Group.
What companies has Greg Kaufman worked for?
Greg Kaufman has worked for Omnicom Precision Marketing Group, Rapp, Direct Partners, Kick Media, and Zentropy Partners.
How can I contact Greg Kaufman?
You can use AeroLeads to view verified contact signals for Greg Kaufman at Omnicom Precision Marketing Group, including work email, phone, and LinkedIn data when available.
What schools did Greg Kaufman attend?
Greg Kaufman holds Bachelor Of Arts, Communications And Interactive Multimedia from University Of Southern California.
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