Greg Macias Email & Phone Number

Developing global brands through strategic thought, creative experimentation and team building. Leading organizations to generate demand and influence distinct, intelligent and rapidly changing cultures. I am a dynamic marketer with demonstrated leadership skill and record of driving revenue and cultural growth for global brands. Effective collaborator executing focused brand strategy to achieve and surpass business objectives through coordination of left and right-brain talent. Leading process efficiency and profitability improvement as business demands and climate change. Familiar with the inner workings of public companies and equally comfortable in the private sector. Conducted business in the U.S., Japan, Canada, Latin America, Australia and Western Europe.> Formulating go-to-market strategy and brand value propositions that connect and drive the overall business strategy. > Creative and visionary.> Seamless coordination. Capable of working cross-functionally; integrated marketing. > Exceptional verbal and written communication skills from public speaking to copywriting.> Proven process & performance management.> Building relationships and motivating employees/peers/customers.Platforms> Digital - SEO, SEM, Mar Tech stack integration, mobile-first mindset.> Public Relations - earned media storytelling.> Social - experienced and experimental driving daily conversations.> Content - experienced curating, leveraging and producing film, video, photography, storytelling, personalities, products.> Media Buying- paid digital media and offline platforms.> Retail - trade marketing from strategy to execution. Environment development including pop-up shops, fixture programs and shop-in-shop design/build. In-Store merchandising program development.> Event - conception, strategy, planning and execution.

Listed skills include Brand Development, Apparel, Marketing, Marketing Strategy, and 32 others.

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  Uc Irvine

  Economics