Love making things happen and bringing ideas into existence. Creative type with product management skills. Experienced at planning and executing various creative endeavors including website creations, photo shoots, video shoots, music recordings, award-winning podcasts, and live shows. I possess an extensive background in creating effective marketing and branding campaigns across various mediums including print, digital, and billboards for various clients including Billboard charting musical acts. Extremely capable of working individually, but thrive as part of a creative team.
Megaforce Records/Mri Distribution
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Director, Creatives And BrandingMegaforce Records/Mri DistributionPhiladelphia, Pa, Us
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Director, Creatives & BrandingMegaforce Records/Mri Distribution Jun 2002 - PresentPhiladelphia, Pennsylvania, United States•In-house Art Director and Branding Coordinator for music distribution company with annual sales exceeding $10m.•Oversaw the design, creation, and implementation of all branding across digital, physical, and print advertising including on-stage displays and outdoor advertisements such as billboards and vehicle wraps for a legendary independent record label and artist management company, including multi-platinum artists.•Consulted about supplemental digital and print marketing efforts for external artists and labels.•Implemented cost-effective Facebook and Twitter advertising campaigns which increased followers of over 1000% and regularly generated 3-4% CTRs, far exceeding industry averages.•Maintained and revamped the online presence of record labels and artists•Develop and design business-to-business marketing and sales sheets.•Created enticing pre-roll marketing videos for YouTube•Consulted on the signing of artists and bands.•Designed special creative projects to fruition such as tour books, mini LP sets, and tequila labels. •Created promotions videos for Spotify/Youtube
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Artist ManagerHi-Top Entertainment Jun 2002 - Present• Oversee licensing of music tracks for feature films.• Develop and streamline artist branding and image.• Assemble and supervise teams of publicists, attorneys, and booking agents.• Successfully negotiated recording and publishing contracts.• Secured and coordinated supporting slots on national tours with known, larger acts.• Manage day-to-day business dealings of musical artists• Meet with industry connections to discuss touring and marketing opportunities and advocated for clients well-suited for specific work.• Plan and coordinate album recordings, photo shoots, and video shoots• Project manage photo and video shoots.
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CreativeHi-Top Entertainment Jun 2012 - PresentPhiladelphia, Pennsylvania, United States• Created pitches and sizzle reels for non-scripted television series• Wrote sitcom pilot script that was selected to be developed by award-winning television production company• Created copy for television commercials and local political candidates.• Wrote 72,000 creative non-fiction piece about surviving near-fatal car accident• Writing featured in Philadelphia Inquirer Op-Ed.
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Co-Creator/Producer/Co-HostThe Philly Blunt Podcast Sep 2018 - PresentPhiladelphia, Pennsylvania, United States• Co-Creator and Co-Host of Philly-based podcast, which was named "Best of Philly 2020" by Philadelphia Magazine.• Record and edit episodes.• Book interview guests.• Recognized as best of Philly by Philly Voice and Philadelphia Inquirer.• Created and designed online presence.
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Creator/Content WriterJawnville.Com Jun 2014 - PresentPhiladelphia, Pennsylvania, United States• Created and maintain jawnville.com• Generated over 110K unique visits• Content featured on NBC Sports Philadelphia, WIP-FM, and 97.5 The Phanatic in Philadelphia• Responsible for all content and updates.
Greg Caputo Education Details
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Creative Non-Fiction -
Marketing
Frequently Asked Questions about Greg Caputo
What company does Greg Caputo work for?
Greg Caputo works for Megaforce Records/mri Distribution
What is Greg Caputo's role at the current company?
Greg Caputo's current role is Director, Creatives and Branding.
What schools did Greg Caputo attend?
Greg Caputo attended University Of Pennsylvania, Indiana University Of Pennsylvania.
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Greg Caputo
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