Greg Mooney Email & Phone Number

Phoenix, Az, Us

Greater Phoenix Area

• Led CPG clients in understanding consumer behavior and driving brand loyalty through a Customer Centric Retailer approach.• Developed strategies to engage consumers and increase household purchase behavior understanding.• Collaborated with cross-functional teams to implement innovative solutions for client success.

Greater Phoenix Area

• Supported Sales Team in delivering category and shopper insights for retailers, driving positive growth for Fresh Express.• Collaborated with cross-functional teams to develop innovative strategies for category management.• Analyzed market trends and consumer behavior to optimize product offerings and increase sales.

Greater Phoenix Area

• Collaborated with Data Analytics team to establish Category Management standards for a national retailer in the Convenience channel.• Implemented data-driven strategies to optimize category performance and drive sales growth.• Analyzed market trends and consumer behavior to make informed recommendations for category management improvements.

Greater Phoenix Area

• Provided impactful support to the entire sales group with category insights, contributing to a 25% sales growth in year 1 and on pace for 24% sales growth in year 3.• Assisted in achieving a 12pt brand share gain for a large National retailer.• Created the "tSIGHTS" tool platform for Sales/Marketing/Category Management teams, becoming the go-to place for understanding account performance and uncovering insights.

Palm Desert, Ca

• Led sales and customer service teams to drive company sales, achieving record-breaking Thanksgiving season sales.• Developed strategic plans, managed budgets, and closed contracts with diverse customer base.• Implemented new CRM system to enhance customer relationships and streamline sales processes.

Carmel, Ca

• Leveraged 25 years of CPG experience to guide small to mid-sized companies in maximizing limited resources.• Implemented strategic solutions to help companies capitalize on market opportunities and drive growth.• Collaborated with internal teams to develop innovative strategies for sustainable business success.

Rolling Meadows, Illinois

• Led sales/pre-sales team to secure new business opportunities by leveraging consumer data for actionable insights, resulting in more effective promotional campaigns.• Recommended marketing strategies to optimize revenue, profitability, retention, and loyalty for Adesso Solutions.• Developed and maintained business intelligence tools for reporting and analysis, enhancing customer loyalty and brand recognition.

Rolling Meadows, Illinois

• Oversaw analytics and data to assess customer engagement with products and services at Adesso Solutions.• Managed market research efforts and customer insights to drive more efficient trade spending solutions.• Harmonized business intelligence and trend data to support actionable recommendations for clients.

Monterey, California

• Developed Category Management program for new categories, improving collaboration across departments.• Analyzed marketing data to recommend strategies for sales growth.• Partnered with account managers and clients to execute marketing promotions.

Cincinnati, Ohio

• Managed a team of category managers for packaged salads at Dole Food Company, serving key national accounts like Kroger and Safeway.• Led the development of the category through consumer insights, pricing strategies, and promotional planning.• Analyzed complex business data to recommend effective business solutions and executed marketing tactics.

Cincinnati, Ohio

• Developed category management strategies and procedures, identifying opportunities through consumer metrics analysis.• Mentored a Category Captain for packaged salads and healthy snacking, leading to increased brand share.• Implemented the use of the dunnhumby SHOP database, hiring and training a specialist for perishable suppliers.

Cincinnati, Ohio

Cincinnati, Ohio

Roanoke, Virginia

Throughout The Mid-Atlantic Region