Greg Musser Email & Phone Number

London Area, United Kingdom

Plymouth, England, United Kingdom

Engaged with marketing, compliance, BI and recruitment teams to turn new ideas into standardised backlog tasks that align with business objectives.Guided agile ceremonies with a scrum team of developers and designers.Extended adoption of scrum and Agile practices, by formalising routine processes to improve team throughput, visibility, and reporting.Growing lead generation in a rapidly changing market, through multivariate testing on several loan calculation and advice websites.Guided the creation of a secure broker file submission service, to initiate lifetime mortgages.Launched a portal for hundreds of financial advisors, to calculate and offer lifetime mortgages to their clients.

Plymouth, England, United Kingdom

Collaborated with stakeholders in marketing, e-commerce, customer service and development teams to discover and deliver the best to customers. Built and maintained a backlog of user stories for several products simultaneously, for a £1bn turnover organisation.Articulated omnichannel strategy and business values to be clearly understandable by developers. Grew average orders from £66 to £103, doubled e-commerce revenue from 2019 to 2021 and took conversion rates from 0.7% to 1.2%.

Devon

Reinvention of globally recognised e-commerce websites, as part of a startup agency funded by Frasers Group.Working with fashion and sports brands such as Sports Direct, Pantofola D’oro, Jack Wills, Everlast Fitness and Agent Provocateur.Devising product roadmaps from original research, best practice and stakeholders’ objectives.Enabling designers and engineers to craft effective solutions.Comprehensive planning and implementation to develop income and progress consumer-brand relationships.

Delivering a comprehensive user research plan to support institutional objectives for a website project. Collaboration with internal and external stakeholders, championing user-centred design and behavioural insight. Grounding business decisions in user testing and approval of design and development outputs. Using research methods such as card sorting, user interviews and usability testing.

Elevating user experience amongst business goals and academic processes for Falmouth University’s website.Guiding website evolution for delivery of a set of user-oriented goals. Responsible for complete project lifecycle from inception to launch.Managing schedules, reporting, stakeholder meetings, process change, tender process, contractor performance and quality control for all project aspects.

Truro, United Kingdom

Managing the organisation’s web server, everyday conversion rate optimisation and meeting campaign goals.UI design and development for 15 new websites for global affiliates, creating bespoke builds around CMS platforms.Sharing digital best practices and principles through web analytics, user psychology and performance reporting.

United Kingdom

Digital and print design, web development, motion graphics and video editing.