Gregorio M. Email & Phone Number

United Kingdom

London, England, United Kingdom

London, England, United Kingdom

- Led complex initiatives to streamline processes & operations from siloed offline to centralised online solutions for BD, CS, MKT, SDR, Legal and Finance teams - Aligned cross-department efforts to optimise revenue streams- Defined, developed and monitored lead gen and prospect qualification process. From web-to-lead to opp won/lost- Planned the Intercom to SFDC Service Cloud migration for the Support team (Data migration & set-up)- Designed Sphere of Influence strategy generating 1.5k new business connections leveraging existing client connections

London, United Kingdom

Board Intelligence embeds the discipline of focus throughout an organisation’s board and leadership, turning governance into a powerful driver of both performance and purpose.At BI I am part of the Data & RevOps team where I:- Managed HubSpot to Salesforce CRM systems integration, data migration, set-up and synchronisation - Sole admin of CRM (HS & SFDC), Chili Piper, SalesLoft, Cognism, LinkedIn (Sales Nav), Board Ex, Led Forensics, Cyance, et al.- Key company point of contact to build analytical dashboards and reports to provide meaningful insights to individual users, senior management and the board - Examples of reports: marketing attribution, pipeline & funnel performance, forecasting- Documented critical processes and technical projects - Trained stakeholders enforcing data standards & best-practices- Managed the Data and RevOps backlog. Understood user needs and requirements, developed internal solutions and tools- Supported MKT team delivering target lists of prospects and building automations. Supported commercial team delivering competitors analysis and building SDR cadences

London, United Kingdom

The challenge consisted in creating a new brand offering for Unilever to penetrate the organic beauty market for hair-care and skin-care. My responsibilities included:- Industry analysis to highlight competition and trends of the Organic Beauty Market in UK- Identify a potential Market segment to be targeted- Position the organic brand according to Unilever identity values- Devising relevant marketing channels and strategies to distribute the product

Londra, Regno Unito

Winners of the 2019 Hult Business Challenge -eBay- Our solution to the client resonated with the brand values and vision of the company.- We were able to deliver a solution that was considered for implementation across Italy France and Spain.My responsibilities included: - Conducting primary & secondary research in three countries to understand e-commerce buying habits.- Analyzing existing and potential competitors for disruptions in the e-commerce industry.- Develop a practical recommendation to improve retention and attract new customers without tackling the operation margins of the company.

London, United Kingdom

Live client consultancy to revitalise the Dryden brand image, our tasks consisted in:design a new logos for the sub-brand of the company, improve their digital presence making the personality of the brand more consistent at every customer contact point.

Milan Area, Italy

At Connecto I had the chance to work part-time in the evening and weekends as a marketing strategist developing with the Chief Commercial Officer a B2B and B2C customer retention and acquisition strategy for the Christmas Period.For the B2B we successfully ensured contract renewal with 15 major clients of the company by offering a loyalty reward that portrayed artistically the client business and their USP. Here I managed the project entirely: from contacting the clients to coordinating the internal creative production with the Marketing agency that I selected and hired to outsource offline and online campaign launch of the project.The B2C campaign aimed to attract clients to visit Connecto stores in more than 10 Italian cities. The promotional campaign recycled creative artistic material from previous campaign to generate engagement with a minimum budget.Finally, I had the responsibility to create multiple presentations so that the new company commercial strategy could be explained to different stakeholders such as partners, supplier, investors, employees.

Milan Area, Italy

During this internship at Dentsu Aegis Network I worked in two sub-agencies of the group: iProspect and Isobar.In iProspect I supported the Head of Operations and Technologies. Being the agency specialised in digital performance I could get involved in activities related to Media Planning, Campaign Management, SEO, Mobile and Digital Analytics. My responsibilities included:- Process more than 800 invoices from business partners Google and Facebook for mobile and digital marketing analytic supply. Record costs and revenues of Analytics for all mobile and digital campaigns.- Align the company with GDPR by: contacting all the firm's suppliers of customer leads databases , collecting 40 legal documents and controlling them before sending them to the legal department.- Work for Unilever under a project that aimed to select appropriate YouTube channels that could be sponsored by the client for their pre-video advertisement.

Milan Area, Italy

During this internship at Dentsu Aegis Network I worked in two sub-agencies of the group: iProspect and Isobar.Isobar creative agency offers global digital services to its clients. Here I worked as an operative agent under the company's Project Leader getting expose to and actively contributing to the creative processes behind customer acquisitions and retention strategies on digital media.My responsibilities included:- Manage daily relationships with one of the agency’s biggest client: Genertel Insurances - Responsible for scheduling all Direct Email Marketing (DEM) to the client's customer base. I Carefully managed on over 640 client databases with tens of thousands of customer info in each, synchronising them with the scheduling program Mag News allowing me to send in one go thousands of personalised emails. It was a very delicate routine where a tiny mistake would have ruined the client reputation and jeopardised the client relationship with the company. I successfully sent more than 8 million DEM for different marketing campaigns.In this working experience I developed good client relationship skills and strong working precision learning that every detail matter. Also, I learned that procedures with time became obsolete since work practices keep evolving, it is therefore very important to always use judgment and experience to guide our daily task. Through this mentality and my proactive behaviour I could improve the DEM scheduling process making it 30% faster (saving up to 1.2 hours of work every day) and by decreasing the human error risk involved with this routine task.

San Francisco Bay Area

We had the chance to develop a marketing recommendation for Tellason Denim in San Francisco.We contacted the client and met with Tony Patella and Pete Searson the founders that inspired us on their work and dedication to deliver an outstanding product.My duties included:- Research the denim market industry in US (particularly in San Francisco) and highlight the USP of Tellason- Improve their social media presence with new fresh ideas for their Instagram and Facebook account- Find environmental factors that could damage or benefit profit and the brand image of the company and use them to develop opportunities

Milan Area, Italy

I controlled and recorded the company issued utility contracts for both privates and business clients. It was a job that required high degree of attention, patience and speed. It taught me to keep concentration even when the job is very repetitive and at high pace.In this period the administration office had to move into a bigger office. Thanks to this, I had the chance to be in charge of the selection and the purchase of the inventory for the new office (according to a given budget). Also, I had the task to administrate the LinkedIn account of the office and manage the social media presence.

Milan Area, Italy

Centro di Medicina per l’Uomo is a private clinic. Here, I was in charge of welcoming and assisting customers throughout all their customer journey: booking their appointments, making them pay and issue the invoice. The clinic had more doctors collaborating together, I personally gave customer service to over 1000 clients. Moreover, I also had to update the client database CRM and the financial ledger of the business at every payment and interaction with each customer.

Data Analytics

Bachelor Of Business Administration - Bba, Marketing, 3.69

Activities and Societies: Founder of Hult info Channel: considered the numerous activities that the school offers and the dynamic.

Economics, 2.1

Courses taken: Macroeconomics, Microeconomics, Quantitative Methods, History of economics

High School Diploma, Scientific Studies, 73