Gregory Bowers

Gregory Bowers Email and Phone Number

Senior Director of Internal Communications @ University of South Florida
Tampa, FL, US
Gregory Bowers's Location
Tampa, Florida, United States, United States
Gregory Bowers's Contact Details

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About Gregory Bowers

Our large, complex and leading university requires bold leadership to power its relentless pursuit of excellence. I report to the university's chief marketing officer and establish and expand internal communication strategies across the enterprise. I've developed a reputation as a builder who capitalizes on opportunities to strengthen the organization through meaningful collaboration and seeking professional development opportunities for others. I'm grateful to be a member of a talented and creative team that infuses energy and passion in all we do. Most recently, I served in a leadership role for USF Advancement, telling stories of philanthropy and its impact on the University of South Florida. I am proud to have supported development, donor relations, alumni relations and brand awareness efforts. I oversaw the expansion of our creative operations, web and social media engagement strategies and media relations.I developed wide brand awareness for USF Housing & Residential Education, executed the Cross-Functional Social Media Model, and engineered the USF Housing LIVE! web show on YouTube & Facebook. I am honored to have received the Outstanding Staff Award from the University of South Florida in 2014 and 2018. With a background in communications, marketing, leadership, public speaking, music production and performance, event planning and student development, I am a unique professional who thinks creatively, works pragmatically and achieves results.StrengthsQuest Strengths: Competition, Communication, Woo, Strategic, Achiever

Gregory Bowers's Current Company Details
University of South Florida

University Of South Florida

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Senior Director of Internal Communications
Tampa, FL, US
Gregory Bowers Work Experience Details
  • University Of South Florida
    Senior Director Of Internal Communications
    University Of South Florida
    Tampa, Fl, Us
  • University Of South Florida
    Senior Director Of Internal Communications
    University Of South Florida Sep 2024 - Present
    Tampa, Florida, United States
    I am responsible for spearheading the university's internal communications initiatives, devising strategies aimed at fostering a culture of collaboration and achievement across all tiers of our institution. Through close collaboration with university leadership, I ensure the timely and effective dissemination of messages to diverse audiences. As the inaugural incumbent of this role at USF, I have the privilege of collaborating with our partners to unearth and implement pioneering solutions that accentuate and showcase the accomplishments of our high-performing teams.
  • University Of South Florida
    Director Of Advancement Communications And Marketing, Usf Advancement
    University Of South Florida May 2020 - Sep 2024
    Tampa, Florida, United States
    My work was pivotal to year-over-year efforts to maintain meaningful relations with the university's most passionate and high-profile alums and supporters. I played a lead role in consolidating three marketing and communications offices. The new team led Advancement communications efforts for all USF campuses, USF Health and the USF Alumni Association. We developed communications plans to steward donors, raise awareness of university initiatives and elevate the university's profile. I supervised several professional employees responsible for graphic design, video and web content. In this elevated role, I developed and deployed new websites for the USF Alumni Association, USF Foundation events and USF Alumni Association events. My responsibilities also included leadership of event communications, leading efforts to identify and establish the Salesforce Marketing Cloud enterprise email marketing platform and spearheading communication efforts supporting major university initiatives, including critical projects involving cabinet-level senior administrators and the university's president.
  • University Of South Florida
    Director Of Foundation Communications And Marketing, Usf Foundation Inc.
    University Of South Florida Dec 2018 - May 2020
    Tampa, Florida
    Supervising a team of four professional employees responsible for graphic design, writing, social media, and video, I cultivated our brand identity, reaching a diverse audience of donors, students, alumni, faculty and staff. I established the USF Foundation's social media presence by developing the "Advance USF" identity and initiating a growth strategy where several new channels provided new ways to connect with the university's donors, alumni and friends. This positioned the organization to share its stories with several large, engaged audiences. We also led the management of specialty channels that offered personal connections for smaller groups of donors who dedicated their time, talent, and treasure to specific university initiatives. I coordinated press events that expanded our earned media footprint and helped drive future giving. We showcased the power of philanthropy to donors at all giving levels, working closely with our donor relations team to support ongoing stewardship efforts and leveraging contemporary approaches to make meaningful touches with every university supporter. In this role, I also wrote on behalf of our C-suite team, elevating their voices through memorable scripts and thoughtful quotes accompanying major communications, often incorporating the university president in our messaging.
  • University Of South Florida
    Assistant Director For Communications And Marketing, Usf Housing & Residential Education
    University Of South Florida Jul 2015 - Dec 2018
    Tampa/St. Petersburg, Florida Area
    Building on my prior role with the department, I solidified USF Housing's brand through innovative strategies, effective tactics, and the introduction of the "Live the Bull's Life" motto (replacing the phrase" live on campus"). Our team fused effective strategy with thoughtful creativity that met each audience where they were when each message would have maximum impact. Our "USF Housing LIVE!" web show continued to grow its audience, becoming a core element of the department's identity and connecting with an international audience. In addition to creating the show, I served as the host and showrunner, showcasing everything "USF" to our prospective student audience. As a spokesperson, I delivered presentations to large, diverse audiences in recruitment, orientation, and education settings. By dedicating significant time to direct social media engagement and working tirelessly to answer student questions, I earned their trust. I became a highly sought resource for students living both on and off campus at all academic levels. As our department's media relations lead, I prepared press releases and assisted our University Communications and Marketing team with crisis and sensitive messaging.
  • University Of South Florida
    Academic Foundations Instructor
    University Of South Florida Aug 2013 - Dec 2016
    Tampa/St. Petersburg, Florida Area
    Serving as an adjunct while working full-time for USF Housing & Residential Education, I instructed several classes of 30 first-year students to aid their transition to the collegiate environment. I also supervised and mentored graduate teaching assistants, helping them develop lesson plans and rubrics relevant to the course material.
  • University Of South Florida
    Communications And Marketing Officer, Usf Housing & Residential Education
    University Of South Florida May 2012 - Jun 2015
    Tampa/St. Petersburg, Florida Area
    In this role, I created the department’s marketing plan and implemented large-scale campaigns to maximize occupancy. Early in my tenure, I built a team of student assistants, later growing it to include several professional staff. We elevated the profile of USF Housing, played a critical role in the university's yield efforts, expanded the department's social media efforts to reach 90 percent of new students and established the USF Housing LIVE! web show, an exciting and innovative approach to engaging future residents and their families.
  • University Of Florida
    Residence Director, Uf Graduate & Family Housing
    University Of Florida Jun 2011 - May 2012
    Gainesville, Florida Area
    I managed operations of two apartment complexes totaling 416 apartments, supervised four community assistants and four student assistants and served in an on-call rotation for the five Graduate & Family Housing villages.
  • University Of South Florida
    Graduate Advisor, Usf New Student Connections
    University Of South Florida Jul 2010 - Jun 2011
    Tampa/St. Petersburg, Florida Area
    During my second year as a graduate student, I managed UConnect, a first-year student social network, engagement, and persistence tool. I analyzed persistence data and applied intervention practices through outreach programs and I built the New Student Connections virtual orientation learning module.
  • Florida Southern College
    Community Living Coordinator, Marketing And Ra Selection
    Florida Southern College Jun 2008 - Jul 2010
    Lakeland, Florida Area
    In my first post-grad professional position, I managed the operations and teams of two on-campus residence halls, creating a safe and supportive living environment for hundreds of student residents. I also led the resident assistant recruitment, selection, and placement processes and administered the Student Life Website. All of this work included creating positive brand identities for our Living Learning Communities, RA positions and residential programs designed to excite and engage our undergraduate students.

Gregory Bowers Skills

Event Planning Higher Education Public Speaking Social Media Training Student Affairs Team Building Graphic Design University Teaching Microsoft Office Staff Development Student Development Team Leadership Presentations Recruiting Social Networking Technology Needs Analysis Brand Development Powerpoint Video Production Music Production Writing Teaching Technology Brand Developement Assessment

Gregory Bowers Education Details

Frequently Asked Questions about Gregory Bowers

What company does Gregory Bowers work for?

Gregory Bowers works for University Of South Florida

What is Gregory Bowers's role at the current company?

Gregory Bowers's current role is Senior Director of Internal Communications.

What is Gregory Bowers's email address?

Gregory Bowers's email address is gbowers@me.com

What is Gregory Bowers's direct phone number?

Gregory Bowers's direct phone number is +186367*****

What schools did Gregory Bowers attend?

Gregory Bowers attended University Of South Florida, Plymouth State University.

What are some of Gregory Bowers's interests?

Gregory Bowers has interest in Science And Technology, Environment, Education, Piano.

What skills is Gregory Bowers known for?

Gregory Bowers has skills like Event Planning, Higher Education, Public Speaking, Social Media, Training, Student Affairs, Team Building, Graphic Design, University Teaching, Microsoft Office, Staff Development, Student Development.

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