Strategic Marketing And Analytics
Current
Jul 2016 - Present
AeroLeads people directory · profile
Greg Burba Email & Phone Number
SALES OPERATIONS & BUSINESS STRATEGY
at
FirstBank
1 work email found
@pnc.com
LinkedIn matched
✓ Verified May 2026
4 data sources
Profile completeness 100%
Current company
Role
SALES OPERATIONS & BUSINESS STRATEGY
Location
Charlotte, North Carolina, United States
Company size
Who is Greg Burba? Overview
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Quick answer
Greg Burba is listed as SALES OPERATIONS & BUSINESS STRATEGY at FirstBank, a company with 892 employees, based in Charlotte, North Carolina, United States. AeroLeads shows a work email signal at pnc.com and a matched LinkedIn profile for Greg Burba.
Greg Burba previously worked as Strategic Marketing and Analytics at Firstbank and VP, Sales Planning & Analysis at Pnc. Greg Burba holds Bachelor Of Science (B.S.), Marketing from Clemson University.
Company email context
Email format at FirstBank
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{first}.{last}@pnc.com
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AeroLeads found 1 current-domain work email signal for Greg Burba. Compare company email patterns before reaching out.
Profile bio
About Greg Burba
Forward thinking business leader with the ability to drive results in demanding, fast paced environments. Talent for formulating corporate business strategies in highly competitive marketplaces. Accomplished leader known for delivering results and successfully managing teams. Complete knowledge of product, customer, financial and technology drivers of consumer banking with a special focus in mortgage lending. Demonstrated success new customer acquisition and portfolio retention. Excellent communicator, expert in conveying results with analytical precision and refined presentation skills. Experienced in digital marketing trends and implementing new technology.• Sales Strategy / Sales Operations• Consumer Lending• Lead Management• Digital Marketing• Leadership & Project Management• P&L Management• Market Planning, Research & Analysis• Portfolio Retention and Customer Loyalty• Forecasting & Advanced Data Analytics• Salary Planning & Incentive Plan Design
Listed skills include Retail Banking, Retail Marketing, Financial Modeling, Microsoft Excel, and 42 others.
Current workplace
Greg Burba's current company
Company context helps verify the profile and gives searchers a useful next step.
Firstbank
6 roles
Greg Burba work experience
A career timeline built from the work history available for this profile.
Vp, Sales Planning & Analysis
Drive market performance and customer acquisition strategies for 8M households and $100B servicing portfolio. Design and execute annual strategic plans, budgets, forecast and oversee sales and marketing initiatives. Develop go-to-market customer acquisition strategy for portfolio retention and bank customer marketing segmentation.
Jun 2013 - Jun 2016
Vp, Compensation Manager
Responsible for managing a primary expense component for the retail and direct to consumer mortgage business representing over $275M in total annual base and variable compensation and over 3,000 employees. Designed variable compensation plans to comply with Dodd-Frank regulations and led a team of HR analysts who oversee compensation.
Dec 2009 - Jun 2013
Strategy And Solutions Consultant
Knowledge Capital Consulting Group
Develop strategic plans for organizations seeking to optimize performance of business functions. Worked with a high growth, Inc. 500 technology firms in the real estate & SaaS space to develop sales projections, competitive analysis and marketing efforts.
Aug 2008 - Dec 2009
Strategic Planning & Pricing Manager
Facilitated strategic planning activities relating to the ongoing portfolio performance of over $40B in annual mortgage originations. Managed analysts who research market trends and develop targeted product/pricing strategies. Created complex pricing models to monitored trends among competitors and provided data driven recommendations to executive.
Sep 2004 - Jul 2008
Senior Marketing Analyst
Managed large marketing projects, budgets and analysis of omni-channel marketing programs representing $50M annual marketing spend. Create conversion and ROI metrics for email, print, website, radio and television advertising measuring new customer acquisitions and brand loyalty. Act as the primary onsite representative at events, tradeshows and other.
May 2002 - Sep 2004
Team & coworkers
Colleagues at FirstBank
Other employees you can reach at firstbankonline.com. View company contacts for 892 employees →
MB
Miriam Bala
Colleague at Firstbank
Port Harcourt, Rivers State, Nigeria, Nigeria
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PB
Patricia Bridges
Colleague at Firstbank
Columbia, Tennessee, United States, United States
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CN
Chukwuemeka Nweze
Colleague at Firstbank
Port Harcourt, Rivers State, Nigeria, Nigeria
View →
KB
Kameron Britton
Colleague at Firstbank
Nashville, Tennessee, United States, United States
View →
DF
Debbie Forrester
Colleague at Firstbank
Memphis, Tennessee, United States, United States
View →
RB
Robert Baird
Colleague at Firstbank
Knoxville, Tennessee, United States, United States
View →
TA
Titus Ayeni
Colleague at Firstbank
Nigeria, Nigeria
View →
LW
Liz Wheeler
Colleague at Firstbank
Nashville, Tennessee, United States, United States
View →
RD
Regina Duffield
Colleague at Firstbank
Marietta, Georgia, United States, United States
View →
EN
Elizabeth Nebenmor
Colleague at Firstbank
Nigeria, Nigeria
View →
Miriam Bala
Colleague at Firstbank
Port Harcourt, Rivers State, Nigeria, Nigeria
View →
PB
Patricia Bridges
Colleague at Firstbank
Columbia, Tennessee, United States, United States
View →
CN
Chukwuemeka Nweze
Colleague at Firstbank
Port Harcourt, Rivers State, Nigeria, Nigeria
View →
KB
Kameron Britton
Colleague at Firstbank
Nashville, Tennessee, United States, United States
View →
DF
Debbie Forrester
Colleague at Firstbank
Memphis, Tennessee, United States, United States
View →
RB
Robert Baird
Colleague at Firstbank
Knoxville, Tennessee, United States, United States
View →
TA
Titus Ayeni
Colleague at Firstbank
Nigeria, Nigeria
View →
LW
Liz Wheeler
Colleague at Firstbank
Nashville, Tennessee, United States, United States
View →
RD
Regina Duffield
Colleague at Firstbank
Marietta, Georgia, United States, United States
View →
EN
Elizabeth Nebenmor
Colleague at Firstbank
Nigeria, Nigeria
View →
2 education records
Greg Burba education
Bachelor Of Science (B.S.), Marketing
All
Naperville Central H.S.
FAQ
Frequently asked questions about Greg Burba
Quick answers generated from the profile data available on this page.
What company does Greg Burba work for?
Greg Burba works for FirstBank.
What is Greg Burba's role at FirstBank?
Greg Burba is listed as SALES OPERATIONS & BUSINESS STRATEGY at FirstBank.
What is Greg Burba's email address?
AeroLeads has found 1 work email signal at @pnc.com for Greg Burba at FirstBank.
Where is Greg Burba based?
Greg Burba is based in Charlotte, North Carolina, United States while working with FirstBank.
What companies has Greg Burba worked for?
Greg Burba has worked for Firstbank, Pnc, Knowledge Capital Consulting Group, Citi, and Citigroup/Argent Mortgage.
Who are Greg Burba's colleagues at FirstBank?
Greg Burba's colleagues at FirstBank include Miriam Bala, Patricia Bridges, Chukwuemeka Nweze, Kameron Britton, and Debbie Forrester.
How can I contact Greg Burba?
You can use AeroLeads to view verified contact signals for Greg Burba at FirstBank, including work email, phone, and LinkedIn data when available.
What schools did Greg Burba attend?
Greg Burba holds Bachelor Of Science (B.S.), Marketing from Clemson University.
What skills is Greg Burba known for?
Greg Burba is listed with skills including Retail Banking, Retail Marketing, Financial Modeling, Microsoft Excel, Product Development, Total Rewards, Sales Compensation Planning, and Database Marketing.
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