I develop digital marketing strategies and execute on marketing initatives such as longform and SEO web copywriting, paid search strategies, and visual graphic content for clients of WebFX with aggressive annual digital advertising budgets of $500,000+. I establish online brand awareness, grow website traffic, increase online sales through eCommerce platforms, and drive focused lead generation through integrated web design, search engine optimization, content marketing and paid search advertising.I've increased traffic for clients by 200%, resulting in 10,000+ new website visitors and an $800,000 increase in monthly revenue. My knowledge base revolves around the constant change within the digital advertising industry, learning tips and strategies from fellow Internet marketing professionals and educating myself reading industry related resources. I have a vast knowledge on the importance of marketing a business's website, knowing what it takes to generate an ROI for any organization. My experience includes working directly with clients on their search engine optimization, pay per click, social media, email marketing, content strategy, visual graphic content, and web design and development projects. My specialty lies in eCommerce website marketing, graphic content development, and deep content strategies focused on producing top of the funnel sales leads and customers.

Color Carlisle is an unincorporated group formed to address needs of focused attention on safety and building maintenance/upkeep as well as providing targeted measures for increased safety and awareness in various neighborhoods in Carlisle, PA. The goal, through a community art initiative, is to create sustainable living spaces by updating strategic locations with public art. With the implementation of our program, we have the ability to tackle objectives set forth by Borough focused on increased safety and awareness in neighborhoods, creating spaces that are welcoming for community residents and visitors while also improving upon neglected commercial and residential property spaces. Additionally, the Color Carlisle project will continuously profile community members and business owners through a social networking stream in order to provide an intersectional approach to the creation of the art and the community that helped to bring it to fruition. Through the creation of public art and the connectivity of our digital marketing, we can enrich the community’s presence while also enhance an individual’s personal health and positive mindset about their neighborhood.As President, my role revolves around networking and fundraising, focusing on bringing awareness to the mission while also raising money to support our efforts. I am responsible for delegating tasks and assisting our advisory board with writing grants and networking with local community influencers for our active social media campaigns.

I coordinate young adult ministries, partnering home and congregational life, encouraging the development of Christ-centered relationships and affirming God’s call, while upholding the Evangelical Lutheran Church in America’s teachings. My activities center around the creation and implementation of young adult service minitries in Carlisle, PA focusing specifically on creating an inclusive space for all including Christians and non-Christians, cis and non-cisgender, LGBTQ, POC and non-POC, etc. If you find yourself wondering whether or not you fit as a young adult, we define our group based on life milestones. Therefore, if you are post-college to a family with children still in school (pre-college), you will fit right in with our gatherings. Please join us today!I work to develop, coordinate and encourage intergenerational and intersectional activities and service projects for the Carlisle, PA community. My goals are to recruit and support volunteers to be engaged in young adult ministry, support Christian Education for young adults, and most importantly foster the engagement of our young adults in our community.I also design and update St. Paul Evangelical Lutheran Church's website and social media pages as well perform basic search engine optimization on the site to acquire site traffic and exposure in search engines.

I implemented marketing strategies in order to meet sales goals and analyzed sales data to estimate market growth and sales projections for current and forthcoming book and journal titles.I also developed and executed e-marketing campaigns through e-mail blasts, html ads, and web banners.As the director of sales and marketing, it was my responsibility to oversee the selling of books, databases, and journals to libraries, book partners, and clients worldwide while also managing advertising campaigns for a variety of media publications.I compiled information to prepare book and subject catalogs featuring front and back list titles, wrote press releases to distribute among major media outlets, and also wrote, designed, and edited online company newsletters detailing news related events, upcoming publications, and interview articles.I consistently maintained positive editor and customer relations and ensured global partners and book distributors received up to date information on release schedule and title listings.

I focused on meeting plan by suggestively selling products throughout store. I assisted customers with special orders, sales and requests. I proficiently made quality beverages in café and also provided music and book related inventory checks at all branch stores.

I assisted in tour promotion and publicity mailings for signed artists like Wye Oak, She & Him, Arcade Fire, and Conor Oberst. In additional, I cold-called record stores, distributors, and radio stations to ensure that said places had touring artists' albums and merchandise available. As a special project, I constructed a proto-database for Merge's catalog of artists using Filemaker Pro, organizing a digital file for one sheets, press clippings, and press kits.As an intern, I also attended weekly marketing meetings to review promotional strategies for current and upcoming releases as well as production schedules for forthcoming albums.