Gregory O. Email & Phone Number

Palm Springs, California, United States

Lead medical and account teams to create and execute strategic medical education plans. Provide strategic leadership and scientific insights across agency functional groups.

 Direct and lead agency team to deliver messaging platform in support of creative campaign Create strategic messaging narrative in support of B2B and B2C customer segments

New Jersey, United States

New York City Metropolitan Area

Vice President Account Management focussed on the Global Payer Market in support of product launch. Responsible for strategic support and tactical execution of Global Payer initiatives. Account lead of integrated agency team responsible for staffing and financial management.

Greater New York City Area

Freelance Group Account Supervisor in support of consumer focussed rare disease education initiatives.

Madison Ave New York City, Ny

Account team strategist and internal team lead. Recognized expert in development of scientific brand platform and translation into clinically relevant messaging. Experienced leader in the development of innovative educational interventions resulting in customer behavior change. Extensive and unique experience on both the client and agency sides of the business.

Responsible and accountable for all account and client activities.. Develop strategic communication plans and supervise through execution. Identify new business opportunities develop proposals and deliver pitches. Manage creative, scientific and editorial teams on client projects and initiatives.

Provide vision and direction to a team aligned to brand marketing teams focused on ensuring regulatory compliance of all marketing initiatives. Responsible for the global deployment and integration of a web based medical education event planning tool. Provide communications and support for sales groups ensuring effective planning and execution of promotional planning.

Identify opportunities and develop strategic offerings for marketing teams at major pharmaceutical companies. Direct and manage creative team and product development staff to create strategic offerings. Responsible for new business generation within client accounts.

Responsible for creation and execution of CNS specific medical education programs, including internet based initiatives. Responsible for Key Opinion Leader and Investigator involvement at major CNS national congresses and symposia. Develop strategy for eCRM initiatives in support of new product launch. Establish strategic partnerships in medical education with

Manager National Operations Strategic Planning and CommunicationsResponsible for development and implementation of marketing initiatives across cardiovascular and metabolic specialty sales group. Responsible for communications in support of specialty sales group. Responsible for design and implementation of internet based medical education programs. Member of e-business/e-commerce and web Med-Ed steering committees.

Team member responsible for sales objectives for cardiovascular, asthma and oncology products. New Oncology product launch. Developed computer based asthma detailing tool. Achieved and exceeded quarterly sales objectives.

Developed National Tactical Plan for the Professional Science Liaison Group. Identified and recruited National HIV/AIDS Physician Faculty. Integral in the development and placement of clinical trials for New Protease Inhibitor. Created Training and Development plan for the Professional Science Liaison Group.

Responsible for development of regional faculty from community activists and health Care Providers. Identified and developed clinical trial sites for Protease Inhibitor. Developed and implemented Field Sales TrainingCurriculum.

Created and delivered Proprietary Computer Software Training for the Fields Sales Organization. Training Point for Varivax, Fosamax, Crixivan and Cozar/Hyzar Launch Teams.

Re-Engineered Training and Development Curriculum for the Health Science Liaison Therapeutic Groups, including Cardiovascular, Urological and the Infectious Disease specialties. Managed newly hired Sales Representatives during 8 week training program. Managed newly promoted Health Science Liaisons during 9 week training program.

Developed National Tactical Plan for advocate development in support of new product launch. Achieved Market Share and Market Share Growth of 3% and 14% respectively, above national average. Recognized as Outstanding Urology Health Science Liaison for the Nation by Receipt of "Vice Presidents Club Award".

Responsible for all educational and promotional activities in support of Merck Products at teaching hospitals in Connecticut. Team leader of community based Sales Representative teams developing regionally specific tactical plans.

Responsible for Sales Objectives and Market Share Growth Objectives, for community physician based territory. Exceeded Sales and Market Share Growth Objectives for the product line. Responsible for utilization and analysis of all sales support data in conjunction with Sales Representative activity data.