Gregory Park

Gregory Park Email and Phone Number

VP of Finance - Mesmerize Media LLC @
Gregory Park's Location
Oakland, California, United States, United States
About Gregory Park

Financial executive with broad technical and managerial background. Successful track record with rapid growth companies in the enterprise and software industries. Experience with public offerings (IPO), start-up and financial management of international subsidiaries, primarily in India and Russia, external liaison with shareholders, board members, investors, bankers and other professionals

Gregory Park's Current Company Details
Mesmerize Media LLC

Mesmerize Media Llc

VP of Finance - Mesmerize Media LLC
Gregory Park Work Experience Details
  • Mesmerize Media Llc
    Vp Of Finance
    Mesmerize Media Llc Jan 2015 - Present
    Oakland, California
    Responsible for all Finance and Accounting functions for a $27MM Revenue and $9MM EBITDA Point of Care media company that delivers education and promotional content across a large network of healthcare facilities throughout the US. Products include Waiting Room TV, Digital Screen Network in Pharmacies and Exam Rooms, Pharma Wallboards, Exam Room Paper and Tablets, In-office and Pharmacy posters, Pharmacy Bags and Waiting Room TV’s. Achievements• Orchestrated, as Senor… Show more Responsible for all Finance and Accounting functions for a $27MM Revenue and $9MM EBITDA Point of Care media company that delivers education and promotional content across a large network of healthcare facilities throughout the US. Products include Waiting Room TV, Digital Screen Network in Pharmacies and Exam Rooms, Pharma Wallboards, Exam Room Paper and Tablets, In-office and Pharmacy posters, Pharmacy Bags and Waiting Room TV’s. Achievements• Orchestrated, as Senor Management, the sale of Mesmerize Media LLC to MJH Life Sciences for $105MM or a multiple of 12x.• Managed three Acquisitions with integrations. • Managed Revenue growth from $14.3MM to $27.3 over 5 years prior to sale of the company.• Managed EBITDA growth from $3.0MM to $9.0MM over the same period.• Accomplished growth with a continuing staff of 2.5 people. • Managed Mesmerize relationship with our Private Equity Company “The Beekman Group”.• Produced 7 successful independent Audits with no qualified opinions. Show less
  • Zinio Llc
    Director Fp&A/Controller
    Zinio Llc Jan 2006 - Dec 2014
    San Francisco, California
    Responsible for Financial Planning and Analysis in a $60MM multi-national multi-platform distribution service for digital magazines with over 4,000 Publications and 1,000 Publishers. Platforms include iOS, Android and Win 8 for both smartphones and tablets. Managed and implemented Zinio’s iOS App in conjunction with Apple release of the iPad, doubling monthly sales in three months. Developed KPI’s and metrics used today to manage and run the business. Achievements• Iterative… Show more Responsible for Financial Planning and Analysis in a $60MM multi-national multi-platform distribution service for digital magazines with over 4,000 Publications and 1,000 Publishers. Platforms include iOS, Android and Win 8 for both smartphones and tablets. Managed and implemented Zinio’s iOS App in conjunction with Apple release of the iPad, doubling monthly sales in three months. Developed KPI’s and metrics used today to manage and run the business. Achievements• Iterative multi-year budget and forecasting with varying revenue growth and investment strategies. • Implemented operating plan variance analysis and special reporting.• Financial support and strategic analysis for board presentations and senior management.• Capital expenditure, new business opportunity and Acquisition analysis.• Implement Adaptive Planning, a financial planning and budgeting tool.• Direct management and implementation of four business combinations. • Ultimate responsibility for annual audits.• Direct responsibility for Controller function in three countries, with financial staff of nine including Payroll.• Transitioned HR to TriNet resulting in savings of approx. $200K annually.• Implemented subscription-based revenue recognition strategy.• Advanced knowledge of QuickBooks, NetSuite, Platinum, Cognos, PeopleSoft, and Adaptive Planning Show less
  • Tectura Corporatin
    Global Revenue Controller
    Tectura Corporatin Jun 2004 - Dec 2005
    Redwood City, California, United States
    Implemented Global Revenue Recognition Policy in a growing $300MM software technology and services company. Requirements included establishing an auditable Global Policy and implementing a revenue recognition template for regional accounting managers. Additional responsibilities included Accounts Receivable, Credit and Collections and Treasury. Achievements• Create revenue recognition template to uniformly apply SOP 97-2.• Analyze company contracts with multi-Element… Show more Implemented Global Revenue Recognition Policy in a growing $300MM software technology and services company. Requirements included establishing an auditable Global Policy and implementing a revenue recognition template for regional accounting managers. Additional responsibilities included Accounts Receivable, Credit and Collections and Treasury. Achievements• Create revenue recognition template to uniformly apply SOP 97-2.• Analyze company contracts with multi-Element arrangement resulting in multiple revenue recognition.• Managed and maintained extended warranty and maintenance pricing and dealing with these as separately priced elements.• Managed research and development elements of contracts for deliverables and milestone revenue recognition.• Managed 30MM A/R and reduced DSOs from 63 to 47 days. • Responsible for consolidating four acquisitions successfully.• Complete understanding of the interaction of ASC 985-605 and 605-25. Show less
  • International Network Services
    Corporate Controller
    International Network Services Jul 2001 - May 2004
    San Rafael, California, United States
    Direct financial control for a Business-to-Consumer start-up Company to facilitate the sales of inventory owned by Pawnshops throughout North America, by providing online retail customers with a fundamentally new way to search for and buy merchandise. Extensive Business-to-Business contract and strategic alliance partnership negotiations, to expand the distribution channels for selling merchandise. Direct application of all accounting and financial operations. The Company exhausted its Capital… Show more Direct financial control for a Business-to-Consumer start-up Company to facilitate the sales of inventory owned by Pawnshops throughout North America, by providing online retail customers with a fundamentally new way to search for and buy merchandise. Extensive Business-to-Business contract and strategic alliance partnership negotiations, to expand the distribution channels for selling merchandise. Direct application of all accounting and financial operations. The Company exhausted its Capital in March of 2001 at which point the board ceased operations and subsequently negotiated and paid all outstanding debt. Achievements• Completed $2 million, $5 million private placement and $24 million equity line of credit.• Restructured and reorganized business to preserve cash and launch new business of online lending.• Developed and implemented Stock-based compensation plan for the Company.• Adopted and implemented Revenue recognition accounting policies to ensure accounting accuracy. Show less
  • Pawnbroker.Com
    Chief Financial Officer
    Pawnbroker.Com Nov 1999 - Jun 2001
    Oakland, California, United States
    Direct financial control for a Business-to-Consumer start-up Company to facilitate the sales of inventory owned by Pawnshops throughout North America, by providing online retail customers with a fundamentally new way to search for and buy merchandise. Extensive Business-to-Business contract and strategic alliance partnership negotiations, to expand the distribution channels for selling merchandise. Direct application of all accounting and financial operations. The Company exhausted its Capital… Show more Direct financial control for a Business-to-Consumer start-up Company to facilitate the sales of inventory owned by Pawnshops throughout North America, by providing online retail customers with a fundamentally new way to search for and buy merchandise. Extensive Business-to-Business contract and strategic alliance partnership negotiations, to expand the distribution channels for selling merchandise. Direct application of all accounting and financial operations. The Company exhausted its Capital in March of 2001 at which point the board ceased operations and subsequently negotiated and paid all outstanding debt. Achievements• Completed $2 million, $5 million private placement and $24 million equity line of credit.• Restructured and reorganized business to preserve cash and launch new business of online lending.• Developed and implemented Stock-based compensation plan for the Company.• Adopted and implemented Revenue recognition accounting policies to ensure accounting accuracy. Show less
  • International Microcomputer Software, Inc.
    Corporate Controller
    International Microcomputer Software, Inc. Sep 1990 - Oct 1999
    San Rafael, California, United States
  • Laventhol & Horwath
    Senior Auditor
    Laventhol & Horwath Jul 1987 - Aug 1990
    San Francisco, California, United States
    Client Technology and Non-Profit

Gregory Park Education Details

Frequently Asked Questions about Gregory Park

What company does Gregory Park work for?

Gregory Park works for Mesmerize Media Llc

What is Gregory Park's role at the current company?

Gregory Park's current role is VP of Finance - Mesmerize Media LLC.

What schools did Gregory Park attend?

Gregory Park attended Saint Mary's College Of California, Saint Mary's College Of California, Santa Clara University.

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