Tara Gregory

Tara Gregory Email and Phone Number

STRATEGIC COMMUNICATIONS EXECUTIVE, PEOPLE-CENTRIC LEADER, STORYTELLER AT HEART @ Zendesk
Tara Gregory's Location
Portland, Oregon Metropolitan Area, United States, United States
Tara Gregory's Contact Details

Tara Gregory personal email

n/a
About Tara Gregory

People-centric leader who builds high-impact teams, thriving on challenge. Ignite company and product visibility through integrated marketing campaigns, including compelling storytelling, dynamic influencing, and strategic PR / AR initiatives. Collaborate seamlessly with team members to refine and elevate messaging content, orchestrating cohesive strategies that captivate and engage diverse audiences. Expertly manage multiple projects and priorities with close attention to detail, consistently meeting competing deadlines with efficiency. Lifelong student of the craft.

Tara Gregory's Current Company Details
Zendesk

Zendesk

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STRATEGIC COMMUNICATIONS EXECUTIVE, PEOPLE-CENTRIC LEADER, STORYTELLER AT HEART
Tara Gregory Work Experience Details
  • Zendesk
    Director, Head Of Global Analyst Relations
    Zendesk Dec 2024 - Present
    San Francisco, California, Us
  • We Communications
    Vice President
    We Communications 2019 - Aug 2024
    Bellevue, Washington, Us
    Drove transformative projects and storytelling for renowned brands such as Microsoft, Intel, and Honeywell, delivering operational excellence with business partners. Managed multiple budget streams of $8M+, with 30+ employees across 5 teams. Executed communication strategy with focus and precision, aligning cross-functional teams towards common goals, delivering high stakes initiatives. • Designed executive communications platforms, collaborating closely with C-suite executives, to reinforce company vision internally and externally through proactive storytelling and speaking engagements, building thought leadership and brand awareness. Averaged 75% YoY external engagement increases on LinkedIn and X. • Crafted robust media and storytelling strategies excelling in translating complex technological advancements into compelling narratives, securing earned media coverage in outlets like Bloomberg Business Week, CNN, Financial Times, Politico, and Reuters. • Developed and executed comprehensive employee communications strategies, enhancing engagement and alignment with company goals by ensuring consistent and clear messaging through creation of newsletters, announcements, and town hall meetings and addressing employee concerns proactively. • Selected by executive leadership to lead Microsoft Analyst Relations discipline. Built and coached a team of 20+ and restructured $5M annual budget, nurturing strategic partnerships with key analyst firms such as Gartner, Forrester, and IDC, ensuring alignment with Microsoft’s rated research initiatives.• Built highly renowned Analyst Relations programming at Microsoft annual industry events (Build, Ignite); hosted 120+ analysts at each event, organizing specially curated content to drive engagement and build belief in company vision.
  • We Communications
    Account Director
    We Communications 2015 - 2019
    Bellevue, Washington, Us
    Oversaw core team of 7 to develop and manage communications goals and customer-facing marketing strategies, supporting Microsoft Office brand, including product launches and product momentum campaigns. Promoted awareness for Microsoft Office 365 across multiple audiences, including mainstream technology, business, and consumer proactive media engagements.• Directed and managed global launch of Microsoft Office 365, leading multi-functional international team of 25 in executing tactical planning, earned media and audience engagement strategy, generating 3K+ global stories and 5.4B impressions across top-tier tech, business, and international media.• Headed strategic communications and issues management strategy and execution for $26.2B Microsoft acquisition of LinkedIn, ensuring alignment with corporate objectives and stakeholder expectations. Cultivated broad media coverage, including The Associated Press, New York Times, and USA Today. • Facilitated consistent cadence of Office 365 news moments and social media campaigns to secure global mindshare and customer awareness, leading Office 365 revenue to exceed conventional Microsoft Office software licenses for the first time in Q4 fiscal year 2017.• Implemented multiple Office 365 consumer campaigns, reaching broader consumer audiences, including targeted millennial workplace campaign, resulting in 1.1B media impressions, 1.5M content downloads, and 10K microsite views.
  • We Communications
    Account Manager
    We Communications 2013 - 2015
    Bellevue, Washington, Us
    Supervised 6 staff to drive global communications goals for initial release of Microsoft’s cross-platform (iOS and Android) product strategy and execution.• Led execution of corporate communications programs, crisis management strategy, and brand management for Yammer and Acompli acquisitions, engaging with executive team, internal stakeholders, and employees, implementing media and analyst engagements, providing clarity and market confidence in acquisitions.• Directed cadence of prolific news moments announcing applications (Outlook, Word, PowerPoint, Excel) availability on cross-platform mobile devices, including iOS and Android, initiating Microsoft’s mobile, cloud-first transformation. • Spearheaded product launch for Sway, company’s first new app in over a decade, breaking Microsoft out of core tech bubble and garnering buzz in consumer and consumer-tech media, including CNN Money, Mashable, The Next Web, and the Wall Street Journal.
  • We Communications
    Senior Account Executive
    We Communications 2009 - 2013
    Bellevue, Washington, Us
  • We Communications
    Account Executive
    We Communications 2006 - 2009
    Bellevue, Washington, Us
  • We Communications
    Assistant Account Executive
    We Communications 2004 - 2006
    Bellevue, Washington, Us
  • We Communications
    Account Coordinator
    We Communications Apr 2003 - 2004
    Bellevue, Washington, Us

Tara Gregory Education Details

  • University Of Oregon
    University Of Oregon
    Emphasis In Broadcast Journalism

Frequently Asked Questions about Tara Gregory

What company does Tara Gregory work for?

Tara Gregory works for Zendesk

What is Tara Gregory's role at the current company?

Tara Gregory's current role is STRATEGIC COMMUNICATIONS EXECUTIVE, PEOPLE-CENTRIC LEADER, STORYTELLER AT HEART.

What is Tara Gregory's email address?

Tara Gregory's email address is tg****@****ged.com

What schools did Tara Gregory attend?

Tara Gregory attended University Of Oregon.

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