Gregory Yorke Email and Phone Number
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COO and CFO who has managed multiple businesses through startup-to-sale cycles in tech, entertainment, and online media. Several ended as successful sales but I've learned from the poor outcomes as well. Specialties: years of experience in all aspects of startup management, focusing on finance, accounting, and legal, along with operational aspects of sales and marketing. Extensive experience with business plan conceptualization, modeling, and writing.Within Finance and related functions, I have built processes and teams to manage:- FPA (Finance, Planning, and Accounting): created reusable financial models, set and tracked KPIs, selected and implemented multiple accounting systems at all scales. Selected and worked with outside auditors. - Fundraising via equity or convertible notes: have been an integral part of teams raising ~$100m in investment.- Legal and risk management: selected and supervised outside counsel for fundraising, litigation, and tax work. Oversaw nationwide compliance for a 501(c)(3).- Treasury: picked banking partners, managed cash flow through more than one lean period, deployed cash to make acceptable returns, navigated through our bank's (SVB) crisis in spring 2023.- Investor relations and cap table: managed cap table and equity plans using various services like Carta; oversee board and shareholder approvals.- HR: establish hiring process, benefits plans including 401(k), create knowledgebase used to train new staff. Set up In-house processes and productivity tools.In the COO or similar roles, I have handled aspects of product management, engineering supervision, marketing, and support.
Pledge
View- Website:
- aakomaproject.org
- Employees:
- 8
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Cfo And Vp - Business OperationsPledgeLos Angeles, Ca, Us -
Cfo & Vp - Business OperationsPledge Oct 2015 - PresentVenice, California, UsOne of FastCompany's "Most Innovative Small and Mighty Companies of 2021"Pledge is an award-winning fundraising platform that makes it easy for businesses, nonprofit, and individuals to make a positive impact in their communities and around the globe. Join us in our mission to power generosity by visiting us at www.pledge.to. How will you #PledgeToDoGood today?At Pledgeling, I have implemented the accounting platform, established the closing process, and automated posting of Stripe transactions with Zapier; moved from a costly PEO to in-house payroll and benefits, including health and 401k, using Gusto; set up and trained sales staff on the CRMs Salesforce and Freshworks; and built out customer support function and tools, including partnering with an offshore support team. I created and maintain the evolving financial model we use both internally and for fundraising, and worked extensively on the financial sections of our fundraising materials. I created and maintain our KPIs. I worked with Sales, Marketing, and Product on multiple product plans. I manage outside counsel on litigation, IP, and corporate matters, including a recapitalization and conversion from a LLC to a c-corp. I selected and work with our outside CPA firm for both tax and audit. I evaluated and implemented our cap table management service, including periodic board and major investor reporting, and have worked with outside providers to multiple 409a reports. I oversee HR and recruiting with the help of Workable and other tools, and have set up the internal companywide knowledgebase. -
CooTourready, Inc. Jun 2014 - Nov 2015TourReady matches employers with crew in the live entertainment / concert touring industry. Our industry-specific site and iOS app helps tours and events staff up with qualified professionals.My responsibilities included overall planning, implementation, and management of product development and engineering (including an eight person team in Mumbai), marketing, job inventory, finance and accounting, customer service, network operations, and business operations. I did this starting at the product concept stage and through launch to the operating business. -
Vp :: Business Operations / FinanceMogreet Oct 2007 - Nov 2013Oversaw finance, accounting, reporting, HR, legal issues, and admin, and worked extensively on operations and general management issues as Mogreet grew from under 10 to over 30 people and through to its acquisition by Mobile Messenger / Payvia (now mGage). At the time I started, accounting was an Excel check register and the only other system was phone-it-in payroll. I interacted extensively with product, customer service, sales, marketing, and engineering groups to improve the company's products and improve internal operations. The co-founders and I collaborated extensively as we obtained multiple rounds of financing.Mogreet helped brands deliver videos, images and text messages to their customers' mobile devices. Its SMS and MMS messaging platform enabled any type of content, message, advertisement or coupon to be delivered to every mobile consumer regardless of carrier, handset or region. From single marketing campaigns (i.e. sweepstakes, polls, trivia, etc.) to mobile alerts to mobile CRM, Mogreet's platform enabled businesses of all sizes to communicate with their customers on mobile devices. Founded in 2006, Mogreet was financed by the Draper Fisher Jurvetson Frontier Fund, Ascend Ventures, Black Diamond Ventures, Spyglass Ventures, and others.
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Co-Founder, Lifetwo.ComLifetwo.Com Jan 2006 - Dec 2012Co-founded the one-time leading online resource for midlife issues, LifeTwo.com. Wrote extensive content while constantly optimizing the site, working with outside contributors, and implementing new revenue sources.
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Consultant- Jan 2004 - 2007Assisted numerous startups with developing their business and financial models, business plan development, online marketing and website buildout using Drupal.
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CfoBlackbelt Tv Feb 2004 - Dec 2005Developed financial model for startup cable network. Worked as part of team negotiating multi-million dollar carriage and content provider contracts. Co-wrote business plan.
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CfoToonacious Family Entertainment Jan 2002 - Dec 2003Worked with founders and built finance, accounting, HR and other admin functions. Negotiated numerous key contracts on both the creative and operational sides of the business. Built financial model and co-wrote business plan that received seed and A round funding.
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Vp FinanceClear Channel Interactive / Enigma Digital Mar 1999 - Dec 2001London, England, GbManaged finance and admin functions as company grew from eight to over 120 people. Hired and ultimately managed staff of eight. Created and continually updated financial model and other reporting tools, and interacted w/ board on same. Provided extensive finance and legal support during sale process. -
Vp FinanceSynctrix Jun 1997 - Jan 1999Established the finance and admin functions at this video networking startup. Co-wrote business plan, developed financial model, and participated extensively in fundraising process.
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ConsultantEmaimai 1999 - 1999Researched market opportunity, co-wrote business plan, and created financial model for an early "Chinese eBay."
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Vp FinanceStrata Flotation / Halcyon Oct 1991 - Jun 1997Managed finance, accounting, HR and IT through a period of significant growth at industry-leading specialty home furnishings manufacturer. Developed internal systems to enable near-real-time order tracking and inventory control. Coded the operational database system, including multi-level bills of material and inventory from purchase order to production. Lived in Toronto for a year to handle post-acquisition transition.
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Director / Special Projects (Advanced Sleep Products Division)Sealy Jul 1986 - Sep 1991UsAfter six months working as an on-the-road analyst for Sealy's corporate office in Cleveland, I took a product management job at their Southern California specialty operations. This involved integrating two recent acquisitions' design, marketing, and manufacturing at three Southern California and two Baja California locations. Other projects included leading a multi-million dollar inventory reduction initiative and long-term involvement in the conversion of multiple company databases to a single minicomputer-based information system.
Gregory Yorke Skills
Gregory Yorke Education Details
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University Of Virginia Darden School Of BusinessOperations -
University Of MiamiEconomics (Cum Laude)
Frequently Asked Questions about Gregory Yorke
What company does Gregory Yorke work for?
Gregory Yorke works for Pledge
What is Gregory Yorke's role at the current company?
Gregory Yorke's current role is CFO and VP - Business Operations.
What is Gregory Yorke's email address?
Gregory Yorke's email address is gy****@****ail.com
What is Gregory Yorke's direct phone number?
Gregory Yorke's direct phone number is +132335*****
What schools did Gregory Yorke attend?
Gregory Yorke attended University Of Virginia Darden School Of Business, University Of Miami.
What are some of Gregory Yorke's interests?
Gregory Yorke has interest in Collecting Antiques, Exercise, Home Improvement, Reading, Gourmet Cooking, Sports, The Arts, Home Decoration, Children, Cooking.
What skills is Gregory Yorke known for?
Gregory Yorke has skills like Start Ups, Mobile Devices, Business Planning, Management, Online Marketing, Strategic Planning, Marketing, New Media, Mobile Marketing, Business Strategy, Financial Modeling, Financial Analysis.
Who are Gregory Yorke's colleagues?
Gregory Yorke's colleagues are Annette Wienken, Alexandra Fields.
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