Redesign of sectors and recruitment of the Sales team (8 people). Structuring of the sales approach, team management: Implementation of dashboards. Determination of Sales & Marketing vs Strategy tactics: - Structuring of the commercial offer and creation of its Marketing support.- Negotiating terms with key accounts. Intersport, Sport 2000, Alltricks, Vieux Campeur...- Business development until contracts are signed. Distribution +10%.- Follow-up of international agents… Show more Redesign of sectors and recruitment of the Sales team (8 people). Structuring of the sales approach, team management: Implementation of dashboards. Determination of Sales & Marketing vs Strategy tactics: - Structuring of the commercial offer and creation of its Marketing support.- Negotiating terms with key accounts. Intersport, Sport 2000, Alltricks, Vieux Campeur...- Business development until contracts are signed. Distribution +10%.- Follow-up of international agents (Italy, Andorra, Spain): Organisation of meetings, monitoring of KPIs. Show less

Determination of Sales & Marketing tactics: Analysis of KPI’s, definition of development axes, Prospecting until closing of business. Negotiation of the sales Trade Terms, development of business plans: Pre-Orders +20%. Organization of training tours : Merchandising, products...

Determination of Sales & Marketing tactics for Southern Europe : - Negotiation of sales & Marketing terms with key accounts. Decathlon, El Corte Ingles, etc.- Analysis of Key indicators (KPI’s), identification of potential, sales development until signing of contracts. Distribution +15%.- Sales Agents : Alignment of tactics to Southern Europe.Definition of the digital marketing plan : Increase brand awareness. Coordination of global campaigns, omnichannel launches: SEO… Show more Determination of Sales & Marketing tactics for Southern Europe : - Negotiation of sales & Marketing terms with key accounts. Decathlon, El Corte Ingles, etc.- Analysis of Key indicators (KPI’s), identification of potential, sales development until signing of contracts. Distribution +15%.- Sales Agents : Alignment of tactics to Southern Europe.Definition of the digital marketing plan : Increase brand awareness. Coordination of global campaigns, omnichannel launches: SEO, Banners, Social Networks, News Letters, etc. Show less

Determination of tactics, alignment of actions. Budget tracking vs ROI.Identification of prospects, hunting and signing of innovative sales and marketing contracts in Southern Europe. TO +300% in 4 years.Management of the team of sales promoters. Team of 6 people, 600 days, 5M€.Organization of fairs, innovative B to C events. 17 people, +15% vs target.Management of the ambassadors program. 180 pers, PDM+100% in 5 years.

• Development & implementation of Merchandising: TO+15%/year.• Product training (Sporting goods, Specialists & traditional customers). TO+15% /year.• Negotiation of an exclusive and innovative partnership with Blue Green (channel N°1 in France):Negociation of the exclusive contract, Excellent Sales & Marketing ROI. National launch with our 100 ambassadors. Press kit. TO+100% in 2 years.

• Management of Tech reps. 2 people, 300 days, €1 million.• Organization of trade shows (B to B). 150 M2 - Team of 8 people.

• Market analysis, identification of product range: Price, Brand.• Purchasing negotiations. Margin rate +4%, Mkt budget +200%

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