Greg Guthrie Email and Phone Number
Award-winning communicator | Internal & external communications | Strategic communications planning | Digital content development | Prosci Certified Change Practitioner at
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Genuine Parts Company
Atlanta, GA, US
Greg Guthrie's Location
Atlanta, Georgia, United States, United States
Greg Guthrie's Contact Details
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About Greg Guthrie
I am an award-winning communicator who develops strategic and effective internal and external communications. I am currently looking for my next full-time communications role (permanent or contract-based) that would allow me to apply my skills in communications planning, project management, digital content development, change management, writing and editing, and client relations management. I have extensive experience developing and executing successful communications projects for major national and global organizations, in the private and nonprofit sectors. I have been involved in just about every aspect of communications work, including internal communications, change communications, and media relations. I know what it takes to produce high-quality communications products while being resourceful and making effective use of a budget.I have received several honors for communications excellence from the International Association of Business Communicators (IABC). These include a Gold Quill Award, the highest honor bestowed by IABC, two Golden Flame Awards from IABC Atlanta, and a Silver Quill Award from the IABC's Southern Region. I have directed several high-profile projects, collaborating with colleagues to set goals, build consensus, track progress, and ensure timely and accurate messaging for audiences. I have counseled senior leaders on communications strategies and tactics, effectively addressing their needs and concerns. 𝗦𝗽𝗲𝗰𝗶𝗮𝗹𝘁𝗶𝗲𝘀:- Internal / employee communications, strategic communications planning, change management, change communications, client relations management, digital content development, project management, team leadership, public speaking, executive communications, public relations, media relations, writing and editing. - Microsoft programs (Office, SharePoint, Teams, Photoshop, Illustrator), email platforms (EmailOpen, MailChimp), social media, multimedia and video production, photo editing, e-newsletters, intranet and website management, blogs, print publications.- Experience with Diversity, Equity & Inclusion (DE&I) programs; proficient in spoken and written Spanish.Please contact me by email at gregorycguthrie[at]gmail.com or through LinkedIn.
Greg Guthrie Work Experience Details
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Genuine Parts CompanyAtlanta, Ga, Us -
Communications ConsultantThe Carter Center Aug 2024 - PresentAtlanta, Georgia, UsAs a consultant for The Carter Center, I serve as the project manager for the next edition of the Georgia Mental Health Awareness Campaign, focused on the Atlanta metro area. Generously funded by the Arthur M. Blank Family Foundation, the campaign promotes awareness of Georgians' mental health rights.In this role, I manage work among The Carter Center's Mental Health Program and Communications teams, as well as a communications agency, on strategic planning and the development of deliverables to inform target audiences about their mental health rights in accordance with the Georgia Mental Health Parity Act of 2022. The campaign, currently in early planning stages, will deploy a wide array of paid and earned media tactics, along with pre- and post-campaign surveys to measure impact. -
Communications ConsultantKwi Communications Feb 2024 - PresentAtlanta, Georgia, UsIn this two-part role, I work with two teams within KWI:Chick-fil-A Bay Center Foods account: I direct projects related to internal rebranding, training and other initiatives aimed at improving employee engagement at Bay Center Foods, a subsidiary of Chick-fil-A. I manage operations and provide communications advice to the KWI team focused on Bay Center Foods internal communications and change management work. KWI writing & editing team: As a member of this communications team, I provide writing and editing services to multiple clients, including the development of intranet articles, leadership emails and video talking points, as well as extensive copyediting. -
Communications ConsultantThe Carter Center Mar 2023 - Jan 2024Atlanta, Georgia, UsAs a consultant for The Carter Center, I managed the Georgia Mental Health Parity Awareness Campaign to promote awareness of Georgians' mental health rights in two target cities in Georgia (Savannah and Albany). The campaign was funded by a generous $250,000 grant from the Arthur M. Blank Family Foundation.In this role, my main focus was on managing coordination among The Carter Center's Mental Health Program and Communications teams, as well as a communications agency, on strategic planning and the development of deliverables to inform target audiences about their mental health rights in accordance with the Georgia Mental Health Parity Act of 2022. The campaign deployed a wide array of paid and earned media tactics, along with pre- and post-campaign surveys to measure impact.Surveys conducted in both cities showed that the campaign increased awareness about Georgians’ right to insurance coverage of treatment for mental illnesses and addiction.▶ I managed all aspects of the awareness campaign for The Carter Center, including close collaboration with Carter Center colleagues and our communications agency partners on creative direction for messaging/images; creation and deployment of electronic and print paid media resources in target cities; development of earned media efforts with media outlets; and surveys to assess campaign impact and effectiveness. ▶ I coordinated special outreach efforts, such as planning and on-the-ground support for roundtable discussions in each target city to gather feedback from community leaders about best practices in raising mental health awareness in their communities.▶ I also assisted The Carter Center with other special projects, such as media relations Rosalynn Carter tribute events; planning and coordination of panel discussions for Center donor events; and project management of videos to showcase the Center's mental health work.
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Associate Account Manager (Chick-Fil-A Account)Kwi Communications Jan 2022 - Feb 2023Atlanta, Georgia, UsI served as the account lead for KWI’s Chick-fil-A Legal department account, managing multiple communications projects that help the department share important legal information with staff enterprise-wide in an engaging and timely manner. I was the primary contact for several Legal department clients, providing regular consultation to ensure they have the communications resources and service they need, while coordinating project production and billing with KWI colleagues. Also, I provided communications support for Chick-fil-A’s Finance and Information Technology areas, developing communications strategies and creating content to ensure headquarters staff and restaurant employees have the latest details on topics and processes that impact their work. ▶ I managed CFA Legal communications projects that supported the department's goals of providing accurate and timely information to staff, often involving confidential information, in coordination with KWI's design, copywriting and change management teams. Examples of this work include redesigns of slide decks and training materials, development of SharePoint sites, and production of employment handbooks. ▶ I administered KWI's Legal account by setting resource allocations, tracking billing expenses, coordinating the development of contracts with clients, and holding discussions with clients and KWI operations colleagues on account budget topics. ▶ I collaborated with clients and subject matter experts to develop timely messages on Chick-fil-A Finance and Information Technology topics to be distributed to headquarters staff and restaurants, in the form of targeted emails, push notifications for apps, intranet articles and webpages.
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Diversity, Equity And Inclusion (De&I) And Wellness ConsultingKwi Communications Mar 2020 - Feb 2023Atlanta, Georgia, Us▶ I served as a founding Ambassador of KWI’s DE&I Council to advance understanding of DE&I topics within KWI. I collaborated with Cox Communications and Chick-fil-A clients on DE&I-related messaging and promotions.▶ I led guided meditation sessions for groups of KWI staff as part of the company’s wellness programs. I provided narration for guided meditation audio recordings as part of a suite of KWI wellness deliverables for clients.
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Associate Account Manager (Cox Communications Account)Kwi Communications Jan 2020 - Dec 2021Atlanta, Georgia, UsAs a member of the KWI – Cox Communications account team, I managed high-profile organizational and change communications projects to support initiatives primarily for the Engineering department at Cox Communications. I developed communications strategies and created engaging content on tight deadlines to ensure Cox employees had an understanding of programs and processes that impact their work. ▶ I developed strategic communications plans for organizational and change communications that supported major Engineering initiatives related to workflow & automation, asset & material management, virtualization and more. I created communications messaging that kept Engineering staff apprised of department planning and accomplishments, through emails, newsletters, intranet articles, surveys, MS Teams channels and more. ▶ I managed major events and campaigns in support of the Cox Engineering department, such as the coordination of an employee engagement initiative that involved development and implementation of a detailed survey, followed by managing 19 focus groups with Cox employees located nationwide. I managed production of a Field Engineering & Operations (FE&O) All Hands Meeting involving coordination of senior leaders and organization of detailed content to share via a Teams Live event for hundreds of FE&O employees nationwide. I also produced and hosted series such as Cox Engineering "Tech Talks" and "EngEDU" that provided technical information in easily understandable terms to any staff in the Cox Engineering department through Teams Live presentations. ▶ I directed production of a monthly Change Management Update e-newsletter and other messaging that provided Cox FE&O staff nationwide with the latest detailed information on changes to programs and processes that affect their daily work. My work involved gathering content from subject matter experts and presenting it to a broad Cox Engineering audience in concise, easily understandable terms.
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Communications Consultant (Contract Position)Kwi Communications Aug 2019 - Jan 2020Atlanta, Georgia, UsI managed high-profile change communications projects to support new programs and initiatives in the Engineering area of Cox Communications. I developed communications strategies and create engaging content to help employees fully understand and successfully implement new processes and methods in their work. I closely collaborated with Cox Engineering colleagues and KWI Cox account team colleagues to ensure we were exceeding the client’s expectations.The following are some of my accomplishments in this role:▶ I drafted original pieces such as change management announcements, leadership updates, and product announcements for posting on the Cox intranet.▶ I directed production of a monthly Change Management Update e-newsletter and other messages that provide Cox Engineering staff with the latest detailed information on changes to critical processes, leadership changes, and more.▶ I contributed to the successful completion of a major website content migration from an existing Cox Engineering website to a new one, involving hundreds of webpages loaded with detailed content. I meticulously reviewed complex technical information, transferred content following strict sequences and deadlines, and regularly checked in with KWI colleagues to ensure all parts of the migration process were running smoothly.
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Communications Consultant (Contract Position)Invesco Ltd. Jan 2019 - Jul 2019Atlanta, Georgia, UsI managed a variety of high-profile communications projects as a member of Invesco's internal communications team at the company's Atlanta headquarters. The following are some of my accomplishments in this role:▶ I managed daily postings of compelling and informative Global News stories featured on the home page of myInvesco, the company intranet available to more than 6,000 staff worldwide. This included overall editorial management of news stories, as well as writing copy and creating graphics for certain articles. I also coordinated the production of content on other intranet pages and work closely with IT colleagues on technical issues. ▶ I directed production of a high-profile "sizzle reel" video shown to senior executives and other staff at the start of a Global Town Hall. In coordination with an outside vendor, I managed the overall workflow, collected and organized numerous digital assets, directed editing, and promoted the final video after its showing at the live event.▶ I served as editor-in-chief of a weekly newsletter providing timely content on Invesco's strategic plans, organizational culture, and employee programs to staff in another company combining with Invesco. -
Layoff/Position EliminatedCareer Break Sep 2018 - Dec 2018
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Senior Digital Communications Strategist (Contract Position)Boys & Girls Clubs Of America Feb 2018 - Aug 2018Atlanta, Georgia, UsI led initiatives related to the enhancement of internal communications for Boys & Girls Clubs of America staff nationwide through digital communications vehicles. I was responsible for identifying critical internal communications needs, developing appropriate communications strategies to meet those needs, and executing tactics that support those strategies. This work supported the organization's life-changing mission to provide opportunities to youth across the country. The following are some of my accomplishments in this role:▶ I directed a task force that developed a new digital solution for thousands of Club staff, allowing them to easily access information to improve their programs. The new feature on the organization's intranet provided, for the first time, a central location for training materials, surveys, and other resources that are critical for successfully operating a Club.▶ I managed the launch of a monthly video/webcast series, featuring the organization's president/CEO, that shares timely information with staff nationwide about a major strategic initiative for the organization. My roles on the project include script writing, gathering appropriate resources for on-screen graphics, and advising on post-production editing. -
Layoff/Position EliminatedCareer Break Nov 2017 - Feb 2018
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Director, Internal News And EventsAmerican Cancer Society Jun 2015 - Nov 2017Atlanta, Ga, UsAs a member of the Internal Communications team at ACS headquarters, I enhanced employee and volunteer organizational literacy and inspired brand evangelism through the production of high-profile and timely video productions. I directed production of ‘Society Talk,’ an interactive monthly live video talk show broadcast via the Internet to American Cancer Society staff and volunteer leaders nationwide, sharing timely updates on high-priority organizational programs and activities. I also directed production of the ‘ACS News Minute,’ a twice-monthly recorded video series featuring interviews with staff experts, distributed to internal and external audiences.The following are some of my accomplishments in this role:▶ Along with ACS colleagues, I was honored with a 2018 IABC Gold Quill Award and two 2017 IABC Atlanta Golden Flame Awards for strategic communications planning and implementation of tactics, including a special edition ‘Society Talk,’ related to launching the CEO’s vision for a “new American Cancer Society” and building a case for change.▶ I successfully directed production of over 25 Society Talk shows, including development of show formats and scripting, collaboration on visual elements with an in-house multimedia team and outside vendor, and selection of live audience questions during live broadcasts. Live and replay shows were viewed on average by 50% of staff nationwide, and regularly received excellent content ratings of 95% or better from viewers.▶ I coordinated Society Talk appearances by the ACS chief executive officer and other senior leaders to inform audiences about key ACS initiatives and deliver calls to action. The show was consistently regarded by senior leadership as a primary internal communications vehicle. ▶ I developed and produced over 35 episodes of the ‘ACS News Minute’ (previously ‘Society TV’) to share via the ACS intranet and external social media channels. -
Senior Consultant, Communications Strategy PlanningAmerican Cancer Society Nov 2013 - Jun 2015Atlanta, Ga, UsAs a member of the American Cancer Society enterprise strategy team, I developed communications strategies and tactics to support ACS programs in global health, corporate relationships, multicultural engagement, and more.The following are some of my accomplishments in this role:▶ I managed a first-ever comprehensive corporate relations initiative to redevelop more than 100 ACS sales materials to increase organizational revenue and more efficiently explain the impact of Society programs.▶ I collaborated with in-house creative team colleagues and outside vendors to produce innovative and impactful electronic and print communications products on time and on budget for high-profile projects such as Society partnerships with WellPoint and Walgreens, and Society college diversity and military recruitment campaigns.▶ I provided strategic guidance and tactical support on effective use of e-newsletters, blogs, social media, and internal websites to promote Society global health initiatives. ▶ I developed and distributed the first-ever Global Relay For Life e-newsletter to ACS partners outside the United States, sharing success stories and best practices related to Relay For Life events held in more than 20 countries.
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Managing Editor, Acs Internal NewsAmerican Cancer Society Apr 2010 - Nov 2013Atlanta, Ga, UsAs a member of the ACS Internal Communications team, I managed production of ACS internal news content for distribution via multiple communications vehicles to raise nationwide staff literacy about ACS programs and activities. The following are some of my accomplishments in this role:▶ I directed selection and packaging of news stories featured daily on the nationwide home page of "The Link," the ACS intranet used by more than 6,000 employees nationwide. I created over 40 news stories a month, including copy and images, that I posted on the intranet home page. I also managed information and resources used by staff in other areas of The Link. ▶ I spearheaded initial development and managed production of "Society Talk," the American Cancer Society's successful first-ever Internet-based monthly talk radio program broadcast live to staff nationwide. I managed content and logistical issues for over 35 episode of the staff program, and helped develop and occasional version of the program available to ACS volunteer leaders. I planned and managed important elements of other live events for staff, including All Staff Briefings, nationwide webcasts, and department town halls.▶ I managed production of the staff version of "Society eNews," a biweekly e-newsletter distributed to staff nationwide with the latest news about Society programs and activities. The production process involved coordination with communications colleagues nationwide to ensure local content was correctly added to nationwide content, and that the local editions were distributed in a timely manner.▶ I maintained video content displayed on lobby TVs located throughout offices in our headquarters building. The content included ACS news updates, promotional clips, and more. ▶ I managed the use of the internal social media platform Yammer to facilitate its use by staff nationwide. This included posting and monitoring content, creating and administering groups, and sharing best practices.
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Manager, International CommunicationsAmerican Cancer Society Aug 2007 - Apr 2010Atlanta, Ga, UsWorking closely with the ACS International Affairs department, I provided strategic external and internal communications support, and supervised staff on communications projects, for ACS international programs to help fight cancer in low- and middle-income countries. The following are some of my accomplishments in this role: ▶ I directed production of 4 language versions of ‘The Tobacco Atlas, Third Edition,’ an ACS publication regarded as the preeminent resource of global tobacco control information for policymakers, researchers, and the public.▶ I organized and produced major ACS events outside the United States, such as media training on health care reporting in Argentina and a press conference in Mexico. ▶ I led the launch and management of the ACS international affairs department’s Facebook page, Twitter account, and e-newsletter to reach more external constituents. I also managed an existing department blog.
Greg Guthrie Skills
Strategic Communications
Public Relations
Nonprofits
Internal Communications
Media Relations
Leadership
Newsletters
Social Media
Editing
Project Management
Public Speaking
Marketing Communications
Program Management
Corporate Communications
Crisis Communications
Strategy
Project Execution
Community Outreach
Public Policy
Press Releases
Blogging
Copy Editing
Journalism
Project Coordination
News Writing
Fundraising
Training
Social Networking
Publishing
International Relations
Radio Producing
Speech Writing
Publications
International Development
Research
Writing
Intercultural Communication
Volunteer Management
Community Development
Community Engagement
Spanish
Global Operations
Spanish Speaking
Blogging Software
Webmaster Services
Adobe Photoshop
Adobe Illustrator
Website Management
Non Profit Communications
Video Production
Non Profits
Blog Management
Radio Production
Greg Guthrie Education Details
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Georgetown UniversityAnd Organization -
The George Washington UniversityInternational Affairs
Frequently Asked Questions about Greg Guthrie
What company does Greg Guthrie work for?
Greg Guthrie works for Genuine Parts Company
What is Greg Guthrie's role at the current company?
Greg Guthrie's current role is Award-winning communicator | Internal & external communications | Strategic communications planning | Digital content development | Prosci Certified Change Practitioner.
What is Greg Guthrie's email address?
Greg Guthrie's email address is gr****@****cer.org
What is Greg Guthrie's direct phone number?
Greg Guthrie's direct phone number is +140431*****
What schools did Greg Guthrie attend?
Greg Guthrie attended Georgetown University, The George Washington University.
What are some of Greg Guthrie's interests?
Greg Guthrie has interest in Social Services, International Affairs, Internal Communications, Public Communications, External Communications, Blogs, Tobacco Control, Website Management, Newsletters, Global Communications.
What skills is Greg Guthrie known for?
Greg Guthrie has skills like Strategic Communications, Public Relations, Nonprofits, Internal Communications, Media Relations, Leadership, Newsletters, Social Media, Editing, Project Management, Public Speaking, Marketing Communications.
Who are Greg Guthrie's colleagues?
Greg Guthrie's colleagues are Marcus Moffitt, Jesus Torres, David Mcgowan, Rhonda Woods, David Legg, Dennis Flanagin, Kelly New.
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