Blue Soft & IT is the Country Partner and Distributor for Bitdefender Security software in Greece and Cyprus, in charge for planning the strategy on brand and business development, through our royal network of distributors and partners, covering the Consumer, SMB and Enterprise security market. I am responsible for directing the activities of the company, managing all other employees and ensuring that business goals and objectives will reach. Representing the organization to the public, media and business partners. Creating schedules, managing administrative functions to ensure smooth and efficient operations of the organization. Supporting and expanding the company's strategic alliances and partnerships.Responsibilities: • Execute Sales and Marketing strategies with Partners to increase sales revenue and develop new business opportunities. • Manage Customers Relationships. • Manage Blue Soft & IT Distributors and Partners network. • Prepare and manage sales budgets/forecast on a regular basis, aligning the Sales Team with the expectations. • Based on market status and competitor information provided from Sale team, execute future business plan.

Manage and develop Norton consumer & SMB product line business for a cluster of 11 countries: Greece, Hungary, Romania, Bulgaria, Slovenia, Croatia, Bosnia, Kosovo, Moldova, Serbia and Montenegro. My main duties include:- Guide the activities of 5 international team members, for sales revenue and profitability achievement, channel and new business development, marketing and stores promotional activities.- Plan and execute the region plan, prepare revenue forecast, allocate budget and expenses, deliver profitability target and plan the go to market activities. - Prepare and present to management the region QBRs. - Manage business working close with the local distributors, channel partners, retailers and ISPs- Develop pricing and commercial models for Channel and Retail partners- Acquisition and retention growth of region Norton on line stores by affiliate partners, digital campaigns and store localizations and improvements. - Team development, target placing and performance review.

Manage and develop Norton consumer product line business for Greece, Cyprus and Bulgaria.My areas of accountability were as follows:- Achieve Revenue target, handle rebates and budget allocation - Distribution management (pricing, product placement, sales enablement)- Channel partner business development (Norton Club creation, incentives and promotional activities)- Retail partner business development (Season offers, trainings and in stores activities)- Develop pricing and commercial models for Channel and Retail partners- Plan and execute promotional campaign in web or in stores, new product launch or branding activities - New business / channels development (ISPs, affiliates and large organizations).

Major Greek IT Distributor.IT Distribution Department Commercial Manager. Reporting to the General Manager my task was to lead the Sales, Marketing and Product team, introducing company own brand label products as Desktop PCs, Notebooks, GPS Devices and MP4 players called Altec “iDO”That new product line was design for the retail market aiming to offer competitive pricing with enhance quality and performance. Taking advance group companies synergies a broadband internet connection was included in those offerings. For cost optimization product manufacturing and assembly was outsource to Poland and China factories. Main job responsibilities were:- Achievement of revenue and profitability targets- Business Development- Coordinate Product, Marketing, Sales and Service departments- Manage and develop relationships with the major retailers- Marketing activities, branding trough TV and magazine campaign, join events with Retailers - Commercial model for retail as pricing, rebates and MDFs- Planning and Coordinate the manufacturing – assembly of these products (Poland, China) - Coordinate sales team on product placement, stock refills, promotions.

Major Greek IT Distributor.Head of the Branded Product dept. and Head of the Key Accounts Sales dept.Reporting to the Commercial Manager my task was to lead two business units with a team of 2 sales account managers, 2 internal sales person and 6 Product Managers.Main job responsibilities were: - Achievement of revenue goals, maintain profitability for etch product line and warehouse optimization.- Manage relationships with the major VAR partners and develop the rest of the customer’s base. - Key participation in the process of bidding in private and public sector tenders.- Coordinate company’s departments as Finance, Service and Presales on business objectives.- Work close with the local teams of HP, IBM, Lenovo, Fujitsu - Siemens, Microsoft and Symantec.- Achievement of Vendors targets and their distribution contract obligations.- Optimization of distribution like warehouse & shipment costs, RMAs and EOL products.- Development of the ecommerce B2B site. - Team trainings, target setting and performance review.

Major Greek IT Distributor.Head of the Compaq Unit Product Managers team.Main job responsibilities were:- Achievement of sales goals (revenue and margin).- Negotiations and relationship with the Vendor.- Pricing and promotion policy for Retailers and channel partners- Warehouse optimization, reporting, orders.- Presales and systems configurations for large account partners.

Manage sales to end users and SMB customers with a team of 12 persons and three stores. My areas of accountability were as follows:- Achievement of sales goals.- Store promotions, leaflets. - Sales team training, target setting, and performance evaluation- Negotiation with the main suppliers (prices and rebates agreements).

Major Greek IT Distributor.Member of the Product and Sales department acting as Product Manager for Computer peripherals and Network Products.Main job responsibilities were:- New products research abroad and introduce them in the local market- Negotiation with the Vendors.- Competition analysis and pricing policy for the distribution.- Price offers and presales to large account customers.

Member of the Quality Control department.Assign on the “ARTEMIS-30” fist Greek anti-aircraft system project.Job responsibilities were:- Quality Control of the new manufactured electronic equipment’s.- Translation of the operating - technical manual of the system.- Trial and Evaluation of the electronic systems on the field.