The CRO position will be responsible for driving profitable revenue growth for all business divisions. The role will evaluate and develop new lines of business and revenue streams for the company. A strong emphasis will be placed on growing existing base business while maintaining industry leading client retention results. The position will directly manage the sales, marketing, micro markets and office coffee departments for the organization.

This postion leads a team of outstanding sales and marketing professionals, who are focused on driving new business growth and building the company's brand. The role is responsible for the development of growth strategies for the Micro Market, Vending, and Office Coffee divisions of the company.

This position will focus on growing revenue and profits within the vending and office coffee divisions of the company. The position will oversee the day-to-day execution of the company's sales and marketing plan. The key focus areas for the position are new customer acquisition, new product/services, and the enhancement of the relationships with existing customers.

This position is responsible for the Southeast Region of the Sysco Account Team. The sales team consists of eight key account managers that focus on distribution management and end user sales. The team works closely with the Sysco beverage teams and Sara Lee national accounts to drive new business acquisition within multiple foodservice channels. Leading the rollout of a large private label initiative. Sales Team delivered 26% growth in (FY 10’). Leading the rollout of the Dunkin Donut coffee platform. Development and execution of sales effectiveness projects.

This position was responsible for all U.S. sales activities for the foodservice division of Odwalla Juice. The sales team consisted of seven National Account Managers who managed large national and regional foodservice chains. Our customer base included: Starbucks, Chipotle, Sodexo, Aramark, Compass, Ruby Tuesday, Corner Bakery, Einestein’s Bagel, Nordstrom, Hilton, Planet Smoothie, Caribou Coffee, United Airlines, Disney and many more.  Manage business plan and P&L for foodservice division. Built the foodservice division organizational structure. Lead the development of foodservice strategic plan. Exceeded sales growth targets in 2008.

This position was responsible for managing and developing the sales organization of the Sonic Account Team (#4 Foodservice customer in the Coca-Cola system). The sales team was comprised of seven Sr. National Sales Executives who manage 450 franchisee relationships in 35 states. The role’s key responsibilities included the management of all products, pricing, promotions and funding for Sonic Corporate. Assisted in the management of P&L. Redesigned U.S. sales coverage model. Assisted in the negotiation of a long term contract. Exceeded annual volume targets in 2006 and 2007.

This position was responsible for the regional/local chains, and bottler/distributor fountain business in North and South Carolina. The position managed seven sales professionals focus on botter, local/regional customer management. Our customer base included: Krispy Kreme, Consolidated Theatres, Bojangle Chicken, Salsaritas, Biscuitville Centerplate, Petro Express, Bear Rock Café and many others. Managed foodservice P&L for the Carolinas.  Managed the relationship with Coca-Cola Consolidated. Renegotiated contracts with foodservice customers. Promoted (3) team members to positions of greater responsibility. Leadership of cross-functional team (marketing, finance, operations).

This position was responsible for the regional chain business based in Colorado, Wyoming, and South Dakota. The position managed six Sales Executives located throughout the territory. Our customer base included: Champps, Hooters, Black Eyed Pea, Paradise Bakery, Qdoba Mexican Grill, and Nick n’ Willies. Exceeded sales volume targets in 2002. Resigned three customers to multi-year agreements  Promoted (1) employee to a position of greater responsibility. Leadership of cross-functional team (marketing, finance, and operations)

This position was responsible for managing the local market fountain business within the nine state geography of the Swire Coca-Cola bottling group (#4 Coca-Cola Bottler in the U.S). This business represented $20MM in annual sales. Exceeded sales volume targets in 2001. Training and Development of bottler sales force. Developed annual business plan for fountain division.  Developed 2002 Winter Olympics fountain strategic plan. Managed significant marketing and allowance budget.

This position was responsible for the management the local market fountain business through independent bottlers in Oregon, Washington, Alaska, and Montana.  Exceeded sales growth targets in 2000. Developed bottler sales and marketing strategy. Management of marketing and allowance budget.

I participated in a five month training program focused on the fountain and bottle/can segments of the soft drink industry. The training provided skill development in marketing and brand development, selling and presentation skills, market and financial analysis, and strategic thinking. The Coca-Cola Accelerated Performance program was comprised of 25 nationally recruited top performers from the CPG industry.

This position was responsible for the management of 7 retail and chain account managers in Oregon, Washington, Montana, and Colorado. Our customer base included: QFC, Buttreys, Associated Grocers, and United Grocers. We supported retail execution at Albertsons, Safeway, Fred Meyer, Walmart, and Petsmart. Execution of national promotions at store level Led a collaboration project with National Accounts Team to grow market share in the PNW (44% to 46% in 2007) Piloted recruiting program at the University of Oregon and hired a sales representative from the school. Management of broker sales force in state of Oregon.

The position was responsible for the Portland divisions of Safeway and Fleming Foods. Annual sales of these two accounts exceeded $10MM. Key activities and accomplishments included: Received the 1997 National Business Excellence Award for management of Safeway business Pet Food category management partner for Safeway, Inc Worked on many pet food space management projects  Management of a $500k marketing/allowance budget

These positions were responsible for the management of independent chains and local accounts within the grocery channel. Key activities included: Space management solutions Development and execution of promotion calendar Introduction of new items