Greg A. Pestinger Mba, M.Hrd Email & Phone Number

FocalPoint Coaching and Training Excellence of Kentucky is owned and operated by Pestinger Peak Performance Inc. Success requires more than enthusiasm; success is the culmination of passion, skills, strategy, and teamwork. Success is earned. After three decades in senior leadership roles at Fortune 500 companies and a lifetime of family business experience, I have learned that those who achieve their most ambitious goals do so with the help of trusted partners and mentors. As a certified business and performance coach, I combine proven techniques with extensive experience in brand marketing, strategic planning, and innovation to help clients realize their full potential. I work closely with clients to analyze their current situation, identify unrealized opportunities, and execute the tactics for growing profit and people. My family business background, corporate experience and passion for family business positions me support your team. I am dedicated to helping you achieve your goals faster and better than you could on your own. Please reach out to discuss how we take your family business to the place you know it can be. AREA DEVELOPER:Do you want to own your own coaching business? If you have been the "Go To" individual in your previous employment or you are looking for a new business opportunity, you may have what it takes to become a FocalPoint coach. FocalPoint certified coaches teach business owners how to navigate the road to success from hiring and training to day-to-day operational issues or preparing the business to transition when the time is right. FocalPoint coaches enjoy the benefits of owning their own business while maintaining the team atmosphere that is essential for success. Ready to explore your next professional opportunity? Please reach out and let me help you achieve your dream of business ownership.

Louisville, Ky, Us

Kykeon Coaching is a 501c3 Non Profit Human Potential and Personal Performance coaching company. We specialize in young adult performance, leadership, personal branding, and high-performance team building. Clients walk away with a strong sense of self; values, purpose, vision, talent and goals to achieve their full potential. Clients include rising generations in family business, high potential young professionals, university students, athletes, and the organizations that employ and support young professionals.Kykeon Coaching was created for the young adult that wishes to understand their power in the world and achieve success in all areas of their life. Through Kykeon Coaching, you will unleash what you are truly capable of. You will walk away with life changing insights, actions, and confidence to create the life that you desire to live!

Louisville, Kentucky, Us

FAMILY BUSINESS MANAGEMENT AND ADVISING CERTIFICATE Gain the essential education needed to effectively advise or navigate the unique opportunities, and challenges of family businesses—as well as support success and continuity. Specifically designed for family business advisors, owners, and next-generation leaders. Designed and taught FMBZ660 - Family Business Leadership. The emphasis of the course is on the development and understanding regarding each person’s skills and abilities and how they can lead their family business to success for family members and non-family members alike.

Louisville, Ky, Us

As the group brand director, I led the North American brand management team for the Chambord, Tuaca and Finlandia Vodka trademarks. I coached a team of brand managers and marketing managers on strategic leadership, resource allocation, and brand equity stewardship.Accomplishments of this role included: ► Creating a coaching culture that embraced collaboration and produced exceptionally executed brand plans, consumer-driven creative platforms, and improved retail execution► Driving portfolio innovation and packaging redesigns that reduced the overall cost of goods, achieved package sustainability goals, and improved shelf presence► Establishing a team of managers with an entrepreneurial mindset, who were challenged with growing brands, increasing shareholder value, implementing innovative routes to market, calculating risk taking, allocating resources, and executing creative campaigns

Louisville, Ky, Us

As the global marketing director, I led the consumer facing initiatives for Casa Herradura and el Jimador tequila brands. With the focus on developing the full potential of these brands on a global scale, initiatives included advertising, innovation, digital marketing, experiential marketing, public relations, and social CRM integration. Accomplishments of this role included:► Delivering a tequila growth plan that resulted in increased sales, net profits and stripped net sales (SNS)► Developing portfolio strategy, positioning, and tool kits resulting in consistent brand messaging► Driving a 22% increase in global Herradura net sales in the U.S.► Directing global innovation strategy and launching 6 new products► Successfully Positioning Herradura Ultra as a top new product in Mexico► Energizing the “homeplace consumer experience” which resulted in Casa Herradura being named as a top 10 must-see distillery by CNN Travel

Louisville, Ky, Us

As the senior brand manager, I developed robust marketing plans and innovative brand building platforms for the Jack Daniels Family of Brands, including Gentleman Jack, Jack Daniel’s Single Barrel, Ready to Drink (RTD), and Country Cocktails. I led a team of brand managers and multiple matrix support teams with the goal of embracing innovation while driving brand profit and volume deliverability.Accomplishments of this role included:► Initiating a new agency of record model that resulted in 20% cost reduction► Reallocating that cost savings to consumer-facing communications► Increasing gross profit through creative campaigns and new price positioning for Jack Daniel’s Single Barrel ► Leading renovation efforts for Gentlemen Jack, including the production of the brand’s first television commercial

Leuven, Be

As the VP Senior Director, I led the North America creative development team in the production of creative materials to support the strategy and media planning for the Anheuser-Busch brand portfolio. These initiatives included TV, Radio, Digital, Print, Venue Signage, Themed Areas, Outdoor, Company Library, and Archives. I was also responsible for leading collaboration with brand teams and media agencies on production, media rotation, budgets, talent selection, television shoot oversight, and annual agency training to improve production quality and budget efficiencies.

Leuven, Be

As the brand director, I helped established the Import, Craft, and Specialty Brand Team, responsible for 26 diverse brands and more than 200 products. This team of 5 brand managers, 3 associate brand managers, and 8 regional marketing managers focused on innovation and was responsible for bringing Anheuser-Busch InBev to a new level in the craft and specialty brands market.Accomplishments of this role included:► Generating 58.6 million cases which led to exceeding net sales and gross profit targets► Developing 3-year profit, volume, innovation, and positioning strategy for the 3 major categories► Leading the top performing team, which exceeded planned expectations by 12%► Initiating a new agency model designed to reduce selling, general, and administrative costs

St. Louis, Mo, Us

In this one-year leadership development position, I facilitated information flow, communications, presentations, HR tasks, and office administration for the vice president of brand management and a key members of the companies Strategy Committee.

St. Louis, Mo, Us

As the brand manager for the Craft Brands, I led the positioning initiatives, creative direction and sales execution for six craft and specialty brands. Personally selected by Vice President to help establish this new group, Greg built the team and served as its first brand manager. His strategic focus included:► Building a national-level marketing group for the high-end segments► Developing innovative new brands and products to address consumers’ needs► Creating strategic alliances with aligning brands

St. Louis, Mo, Us

As the director of on-premise sales and marketing for the Wholesale Operations Division, I led a team of 10 marketing professionals in the development of traditional and experiential marketing campaigns and strategic public relations campaigns. Under Greg’s leadership, this team developed and executed initiatives that included local trade marketing, merchandising, special events, local sports involvement, and media buying.In also instituted a new sales concept for the craft beer industry, which was adopted by the corporation. This “hand selling” concept led to the creation of a new craft beer division.

St. Louis, Mo, Us

In a variety of sales, marketing, and management positions that led up to future senior leadership roles, I developed a baseline of knowledge about the industry and positioned myself for fast-paced growth within the organization. These roles included:► Business Development: Manager of Industry Development; Manager of Sales Operations► National Retail Sales: Manager of Retail Planning and Category Management; Brand Coordinator of Wholesaler Operations► Regional Sales: Manager of Region Business Analytics in the Central Region

Louisville, Ky, Us

National Sales Training Program, Area Sales Manager, Sales Systems Training Manager

Raleigh, Nc, Us

Bachelor Of Science, Business Administration

Mba, Organizational Leadership

Master'S Degree, Human Resource Development