Gregory Ritter Email and Phone Number
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Gregory Ritter personal email
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I’m a customer obsessed, data-driven digital marketer with 10+ years experience leading digital marketing strategies at the biggest financial services companies in the world. Experience leading marketing go-to-market and product launches with a passion to develop the most effective marketing strategy by always putting the customer first.
Wells Fargo
View- Website:
- wellsfargo.com
- Employees:
- 205138
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Lifecycle Marketing Manager - Digital InvestingWells FargoFlorida, United States
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Marketing Manager, Deepening MarketingWells Fargo Jan 2024 - PresentSan Francisco, California, UsDesign, execute, and manage the full customer lifecycle marketing journey from onboarding to retention. Built new customer onboarding journey that leverages MarTech stack and customer data to create a dynamic and highly personalized customer journey.
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Marketing Manager, Digital Investing AcquisitionWells Fargo Advisors Dec 2019 - Jan 2024St. Louis, Missouri, UsDeveloped strategy and executed acquisition marketing strategies for Wells Fargo Advisor’s do-it-yourself Digital Investing platform. Led Marketing go-to-market (GTM) for multiple product launches. Partnered with the Business and Technology to align Marketing with tech-build timelines and ensure Marketing was driving to achieve Business goals. Partnered cross functionally across the organization to develop creative, design channel strategy, execute campaign, and optimize campaign post-launch. Flawlessly execution across owned and paid channels that drove results exceeding forecasts and Business goals. -
Credit Card Marketing ManagerCarters Inc. Apr 2019 - Dec 2019Atlanta, Georgia, Us• Launched Carter’s first-ever private label credit card by working cross functionally across 15 functional tracks, and directly leading the Marketing and reporting tracks. Card launched on time and on budget and is exceeding Plan in applications, accounts, and sales. • Manage marketing budget and lead development of marketing strategy to drive cardmember acquisition and lifecycle marketing via targeted campaigns in Display, Facebook, email, and onsite. • Established program KPIs and partnered with Analytics and technology teams to build daily reporting and control processes. Lead monthly Executive Leadership Team meetings to present business reviews and gain alignment on initiatives. -
Strategic Partnerships, Portfolio MarketingDiscover Financial Services Jul 2018 - Mar 2019Riverwoods, Il, Us• Owned marketing partnership with Starbucks. Developed and executed multichannel strategy to drive customer acquisition and adoption of Starbucks rewards app, and top-of-wallet placement for Discover card in the app. Exceeded forecast for new app registrations, sales, and top-of-wallet position in the app for Discover. • Partnered with CVS to drive sales both for Discover and CVS by developing an exclusive cardmember offer and executing a targeted, multichannel campaign. -
Marketing Manager, Card AcquisitionsDiscover Financial Services Jun 2015 - Jun 2018Riverwoods, Il, Us• Managed relationship with key credit card affiliate partners (e.g. Nerd Wallet, Creditcards.com) to drive new account acquisition. Led initiative that leveraged data and analytics to segment customers based on profitability and then collaborated with partner to build model that targeted the most profitable segments and increased ROE. Channel grew 80% YOY. • Owned marketing partnership with Amazon and led initiative to develop a new card acquisition offer exclusive to Amazon. Worked with agile teams to build technology that facilitated data sharing, intelligent targeting, and offer fulfillment. • Built strategy and executed launch of Discover’s first-ever multicultural marketing initiative, targeting the US Hispanic population. Partneted with creative and media agencies to develop creative and launch campaigns in Display, Facebook, digital radio, and with Spanish media outlets. Initiative resulted in 20% YOY account growth among the Hispanic population. • Led Refer a Friend marketing channel to 15% YOY growth. Worked with tech teams in agile environment to design and launch a mobile referral experience that led to over 100K referrals and 40K new accounts in the two months following launch. Both were the highest monthly totals in the history of the channel.
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Business Development AssociateAustral Group Feb 2013 - May 2015Global, UsManaged portfolio of existing clients while concurrently developing new business. Clients were top Business Schools; collaborated with them to develop custom educational travel programs throghout LATAM. Groups met with business executives and executed consulting projects for top domestic and multinational organizations. -
Financial Aid CounselorDepaul University Apr 2009 - Feb 2013Chicago, Il, Us -
Marketing ConsultantMoven Oct 2012 - Nov 2012Fort Lauderdale, Florida, UsCreated report analyzing the opportunity to service the unbanked in Colombia, Peru and Panama via mobile-based financial services. Recommended a strategy based on local partnerships that leveraged high smartphone penetration in the region. -
Marketing And Public Relations InternKurman Communications, Inc. Sep 2007 - Nov 2007Chicago, Il, Us
Gregory Ritter Skills
Gregory Ritter Education Details
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Depaul University, Kellstadt Graduate School Of BusinessInternational Business -
Depaul UniversityBachelor Of Arts (B.A.)
Frequently Asked Questions about Gregory Ritter
What company does Gregory Ritter work for?
Gregory Ritter works for Wells Fargo
What is Gregory Ritter's role at the current company?
Gregory Ritter's current role is Lifecycle Marketing Manager - Digital Investing.
What is Gregory Ritter's email address?
Gregory Ritter's email address is gr****@****ers.com
What is Gregory Ritter's direct phone number?
Gregory Ritter's direct phone number is +163028*****
What schools did Gregory Ritter attend?
Gregory Ritter attended Depaul University, Kellstadt Graduate School Of Business, Depaul University.
What are some of Gregory Ritter's interests?
Gregory Ritter has interest in Cooking, International Business, Traveling, Baseball, Reading, Learning About New Topics, Foreign Cultures And Language, Golf.
What skills is Gregory Ritter known for?
Gregory Ritter has skills like Market Research, Business Development, Latin America, Marketing Strategy, Customer Service, Strategy, Sales, Bilingual Spanish, Marketing, Analysis, Market Analysis, Competitive Analysis.
Who are Gregory Ritter's colleagues?
Gregory Ritter's colleagues are Reggie Maultsby, Dinesh Masilamani, Yvonne Pearson, Alex Shipp, Kerry Ward, Ramesh Nandipalli, Timothy Mack.
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