Greg Stout Email and Phone Number
Greg Stout is a seasoned leader with 30 years of experience in the tech industry. He is a published author, public speaker, and trusted advisor to Boston startups. Greg has a deep-rooted desire to demystify technology and educate through collaboration. After college, he entered the web development industry, witnessing a disheartening landscape of unethical business practices. A trend that has accelerated today, with many firms prioritizing profit over integrity, charging exorbitant fees while silently offshoring projects.Driven by a commitment to integrity and craftsmanship, Greg founded Launch Theory to aid a friend struggling with subpar web development services. Word spread quickly, and the demand has been staggering. Customers return to Launch Theory, project after project, because they finally receive the high-quality helpful service they have always deserved.As the founder of Launch Theory, Greg shepards project with his unique perspective, combining deep industry insights with his diverse technical expertise. His teams embrace his small-town values, delivering each high-quality project cooperatively with kindness and respect.Greg and his team find joy in building long-lasting relationships with clients. It's a different approach, rooted in integrity and a genuine desire to make a positive impact."Given enough coffee, I can do anything.", Greg Stout.
Launch Theory Llc
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Founder, Chief Nerd, FounderLaunch Theory Llc Jul 2020 - PresentHopkinton, Nh, UsLaunch Theory is a New England development firm of seasoned professionals who have escaped from downtown Boston to provide big agency quality at non-agency prices. We make great sites, solve hard problems, and above all provide excellent service.
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Director Of EngineeringRallypoint Oct 2020 - Jun 2022Boston, Massachusetts, UsRallyPoint is a digital platform for the military community to come together and discuss military topics both socially and professionally. -
Vice President, Client SuccessIsovera Jan 2020 - Jul 2020North Andover, Ma, UsAs part of the senior management team, I manage major accounts and strategic relationships.• Identify opportunities and product solutions Isovera can develop and pursue. • Define product offering and market new services, practice areas, and solutions. -
Director Of OperationsIsovera Mar 2018 - Jan 2020North Andover, Ma, UsHired to manage operations, my successful rapport with challenging clients prompted a move to major account management and strategic projects.• Restructured Isovera’s operations with a focus on efficiency • Productized maintenance offerings, increasing efficiency, profitability and creating a reoccurring revenue stream• Developed formula to predict earning trends for hiring • Reduced project staffing process from nine days to two Executed strategic projects• Provided extensive SEO strategy for a medical publishing company to increase licensing opportunities• Provided strategic report on alumni retention initiatives, technical options and a review of peers institutions for Tufts University• Manage key client relationships and business developmentIncreased projects pipeline and implemented CRM deal trackingCreated new productized offerings based on market research
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Chief Operations OfficerSerpcom Mar 2017 - Mar 2018Quincy, Massachusetts, UsOverseeing daily operations, marketing initiatives and business platform development. -
Director Of Online MarketingAnaqua Jan 2015 - Feb 2017Boston, Ma, UsAnaqua is a CMS software for managing patents, trademarks and their work flows.• Through product line definition and competitive analysis created significant and highly effective ad campaigns and website content. • Produce testimonial videos and personas from in depth customer interviews.• Developed large mobile responsive site in English, French, German and Japanese• Increased site traffic 30% each year; Increased mobile traffic by 117% • Dramatically increased organic SEO traffic:• Keywords from ~150 to ~470, Clicks from ~597 to ~9720• Created life cycle lead tracking from ad to Marketo landing page to SalesforceAdvertising & Social Media:• Managed 150K in online advertising, 40K in social media advertising • Managed programs for social channels, display ads and Google AdWords for three separate companies, IdeaPoint, AcclaimIP and Anaqua.• In 24 months Twitter followers increased from less than 2000 to well over 10,000 • We increase LinkedIn followers by 40% each year• Educated international sales staff in social media use, Created guides & policies.Distinction:• Created Anaqua’s first community service initiative. a full week of eleven team building outings to charities throughout Boston. 75 employees provided a 172 volunteer hours. -
Strategic AdvisorDaily Chatter Jan 2016 - Jan 2017Chatter was born at the international news site GlobalPost where Philip Balboni, Daily Chatter’s CEO and Co-Executive Editor, was Founder and CEO from 2008 until the end of October 2015. Chatter was a daily newsletter with a distinctive voice and a strong narrative summary of the most important and interesting stories GlobalPost was following around the world.
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Strategic AdvisorOnwords, Inc. 2013 - Jan 2017OnWords is a distributed media analytics platform that connects advertisers to the right consumers on the right content sites, at the right time.It's been said that "content is king." However, in the digital realm it's the creators of the content who are typically feeling like court jesters as they watch a growing list of search, social, mobile and technology platforms make a king's ransom from their content. The entire ecosystem is completely out of balance and a serious correction is needed. Our Mission: To empower publishers with: (1) actionable insights to boost their ad rates, and (2) technology to drive traffic and engagement.
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Strategic Marketing AdvisorCorcoran Jennison Jan 2016 - 2017Boston, Ma, UsSince 1971, Joe Corcoran and Gary Jennison have developed property in excess of $2.5 billion. They also pioneered the development and management of mixed-income housing - a feat they consider their most rewarding accomplishment. Today, Corcoran Jennison has expanded its scope and portfolio to include properties in 15 states, and management of over 24,000 residential units, with 2,000 employees. Our story is one of people, partnerships, communities and success. -
Director Of TechnologyGlobalpost Jun 2009 - Jan 2015Boston, Massachusetts, UsGlobalPost was a critically acclaimed international online news site. • Produced Globalpost site through competitive analysis, user feedback and analytic driven product iteration. • Managed the technical development team, ad-ops, IT, contractors and service vendors. Evaluated technical partnerships and product development planning. GlobalPost grew from 36k visitors to more than 7 million unique visitors reading more than 10 million pages each month. • Produced native iPhone & iPad applications and a responsive mobile site.• Engineered a dynamically loading remnant ad system increasing revenue 700%.• Implemented an A/B test driven agile development process integrating steady progressive improvement into daily development work flows.• Integrated Gigya Social Infrastructure creating a 500% and rising lift in social media interaction.Distinction:• GlobalPost website won a Webby and received the majority of notable awards in American journalism, including the Peabody Award; the Overseas Press Club Award for Breaking News, two Edward R. Murrow Awards; 25 Best in Business Journalism Awards from the Society of American Business Editors and Writers. -
Founder / DirectorGrsdesign Llc. Jan 2001 - Jan 2015Founder of GRSDesign LLC, independently and through partnerships, produces websites across a variety of industries including publishing, higher education, software development, healthcare, and financial institutions.
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Ux DeveloperDynamic Network Services, Inc. Dec 2008 - Jun 2009Manchester, Nh, Us -
Ux Development EngineerEktron Inc. Jul 2006 - Nov 2008Nashua, Nh, Us• Reported directly to the CTO. Helped introduce the User Centered Development Process. • Coordinated across business units to created feature specifications, gather software requirements through interviews with clients, marketing, and business development groups. • Introduced development concepts like Consistency, Discovery, Intuition and Subtlety.• Founded usability testing program. Managed test creation, recruitment, execution and review. • Represented Ektron at speaking engagements concerning usability and interface design. -
Project ManagerTallan Jan 1999 - Oct 2003Hartford, Connecticut, UsLed teams of designers and programmers against aggressive time lines in the creation, alteration and redesigning of prominent corporate websites throughout the country. • Directed client and customer interview sessions. • Managed complex client relationships, decision chains and production schedules.• Participated in the sales process and business negotiations.• Regarded as Tallán’s usability and 508 compliance expert.• Sovereign Bank, Kinko’s, Network Appliance, Ultralink -
Summer InternRailstar Technology Control 1990 - 1990Transcribed data sets for a geo-tracking system.
Greg Stout Education Details
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Ithaca CollegeComputer Science: Computer Graphics & Visual Effects -
The Derryfield School
Frequently Asked Questions about Greg Stout
What company does Greg Stout work for?
Greg Stout works for Launch Theory Llc
What is Greg Stout's role at the current company?
Greg Stout's current role is Technologist, Author, ML/AI Enthusiast, Founder - Launch Theory, Coffee Lover..
What schools did Greg Stout attend?
Greg Stout attended Ithaca College, The Derryfield School.
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