Greg Toler Email & Phone Number

Greenville, Sc, Us

Indianapolis, In, Us

San Francisco, California, Us

San Francisco, California, Us

Worldwide, Us

Revenue Era is a private, invite-only community that serves marketing teams obsessed with driving revenue. Join the top marketers specializing in ABM, Demand Gen, Events & Field, and Growth. The time when marketing was just asked to "make things pretty and drive leads" is over. We are ushering in marketing's next generation - revenue.

Atlanta, Georgia, Us

Peak Community is an invite-only private community of the best marketers and marketing leaders to connect learn and get 1% better each week.

Atlanta, Georgia, Us

Atlanta, Georgia, Us

Vernon Hills, Il, Us

Private equity group backing great ideas and even better people, empowering them to build better brands.

Alpharetta, Georgia, Us

Built the first marketing department for a primarily sales-driven IT organization. Initially directing technical and operational improvements to marketing, building a solid foundation for revenue gen and demand gen activities.Optimized our field marketing strategy to support sales in-person account efforts and trained new additions to the team to manage the events process.Developed and executed the first inbound marketing strategy to facilitate future demand gen and outbound marketing activities. Wrote the initial budget strategy that was approved and provided to me to manage.Building on the inbound foundation, I created an outbound strategy utilizing every available channel – digital, paid, social, email, BDR, events, and partners – to coordinate sales efforts with marketing. I managed the team hired to execute each campaign and generated the first consistent, marketing-driven pipeline for the organization.Streamlined analytics across both marketing and sales tools, managed a major data cleanup initiative and implemented several additional martech solutions to increase internal capabilities.Had the privilege of being published in serval healthcare IT industry news outlets and spoke at several conferences on both marketing strategy and employee engagement.Within the first year, I successfully led three acquired organizations through a marketing transition, directing the brand, communication, and integration strategy for all M&As.

Roswell, Georgia, Us

Facilitated the strategic development and execution of customer expansion marketing campaigns focused on strategic accounts. Supported AE renewal and account growth plans. Generated +20% current client growth year-over-year tied directly to marketing efforts.Built a global, exclusive services product backed by several international brands. Developed the GTM strategy and managed the execution and rollout of the product.I established data management processes and created an ongoing SOP to ensure continued data integrity, created presentation material for nationwide conferences, and have been published in industry newsletters. Became a frequent contributor to several industry publications and began speaking at national conferences on debt collection marketing best practices.

Bloomington, Illinois, Us

Executed outbound marketing campaigns across multiple channels - content creation, digital paid, social, email, virtual, & in-person - to generate demand and support the growth of financial services.Coordinated sponsorship opportunities and managed partner-marketing initiatives to increase brand association and drive cobranded pipeline.Promoted to include process evaluation and data management to increase operational efficiencies between marketing and sales.Became a subject matter expert in the financial services and insurance industry to assist the content team as a SME and offer sales support during deal cycles.

Us

Conducted market research on potential and emerging markets to support product expansion and go-to-market initiatives.Managed the company-wide implementation and departmental transition to Salesforce as the primary CRM. Wrote and presented executive training program. Handled the Salesforce instance creation as a software admin and oversaw our data migration. Joined the internal innovation team as a think-tank member to strategize product direction help coordinate new business efforts.