Greg Viscome Email & Phone Number

Minneapolis, MN, US

Marshall, Minnesota, US

Lead the reporting and analytics organization in driving growth insights and foresight across the business through deep understanding of category, channel and shopper trends. Own the strategy design for disparate database platform integration with responsibility for system and process elevation that optimizes single source of truth reporting. Support.

Walnut Creek, CA, US

Led the eCommerce analytics team that focused on enterprise initiatives and supported strategic pure play and retail.com businesses. Owned the institutionalization of best-in-class eCommerce reporting practices that included integrated sales, share and digital shelf tracking. Built strategic scalable solutions that promoted the adoption of new data.

St Louis, Missouri, US

Responsible for leading brand activation initiatives in North America for Auto Appearance which included the iconic Armor All®, Tuff Stuff® and Nu Finish® brands. Responsible for executing the global marketing cycle plan within the U.S and Canada markets with direct national promotional budget accountability, ownership of SKU portfolio, and influence into.

St Louis, Missouri, US

Provided category advisory thought-leadership to strategic retail partners through the identification of emerging innovation opportunities, detailed insights into evolving consumer and shopper trends, ongoing evaluation of promotional activity effectiveness, competitive reviews and collaborative engagement in category business planning. Helped guide 3+.

Chicago, IL, US

Delivered intuitive consulting solutions concentrated in consumer and shopper marketing analytics for a leading US-based mass-merchandise retailer. Provided strategic analysis into market share drivers, category performance, brand proliferation, product trend identification and opportunity scoping. Research primarily focused in Grocery and HBC categories.

Stamford, CT, US

Primary responsibilities focused on providing category management thought-leadership for represented manufacturers in category captainship and advisory roles within the automotive retail channel. Utilized an array of resources including syndicated market data, POS, transaction-basket information, consumer data, VIO concentrations and competitive landscape.