Greg Wiegand

Greg Wiegand Email and Phone Number

Versatile Product Management Professional @ Elanco
Greg Wiegand's Location
United States, United States
Greg Wiegand's Contact Details

Greg Wiegand personal email

n/a
About Greg Wiegand

I'm an experienced product management professional who provides unique versatility by successfully being able to blend technology and business concepts into customer-driven products, effective marketing programs, and organizational leadership. I have proven success in driving innovation and transformation to ensure organizations remain relevant and maintain a competitive edge. I am considered a strategic product thinker and collaborative leader who is adept at developing and retaining talented, accountable teams that achieve results aligned with organizational goals. Over the years my cross-functional teams have consistently met or exceeded their revenue, product quality, timeliness to market, market share growth, and brand awareness KPIs. In addition, my skills at creating and improving product websites and driving digital marketing initiatives have been instrumental in leading digital transformation. A listing of my core competencies includes:✔ Product Messaging✔ Talent Development✔ Performance Analysis✔ Contract Negotiator ✔ Sales Enablement✔ Profit and Loss Management✔ Brand and Content Marketing✔ Project Leadership ✔ Business Development✔ Conflict Resolution✔ Process Enhancements✔ Continuous ImprovementContact me at gregwiegand@me.com for your product or marketing solutions.TECHNICAL SKILLS:Productivity: Microsoft Office, Microsoft Visio, Microsoft Project, Google Docs, Acrobat Pro, Asana, Trello, Cloze CRM, Microsoft PowerBI, Business Objects, Oracle, SAPCreativity: Adobe Creative Suite (Photoshop, Illustrator, Premier Pro, After Effects, Lightroom), Final Cut Pro, Motion, Camtasia, Cheetah 3D, Sketchup, MuvizuWeb Development: WordPress, Adobe Muse, Adobe Animate, Adobe Dreamweaver, HTML, JavaScriptDigital Marketing: Google Analytics, Google AdWords, Facebook advertising/analytics, Hootsuite, Adobe Analytics, WebTrends, Yieldify

Greg Wiegand's Current Company Details
Elanco

Elanco

View
Versatile Product Management Professional
Website:
elanco.com
Employees:
5001
Greg Wiegand Work Experience Details
  • Elanco
    Consultant - Marketing Integration It Business Integrator
    Elanco Oct 2019 - Present
    Greenfield, In, Us
    Collaborated with cross-functional teams including Global Digital IT, US Consumer and Brand Marketing, US Commercial IT, & US Commercial Operations to implement key digital marketing initiatives for US Brands.Key Accomplishments • Proactively introduced market best practice and IT trends into the organization to help improve the overall business process and stayed abreast of market or technical trends and marketing technology trends.• Project team member on Elanco IT team to evaluate new solutions and processes to stand up new platforms then migrate/rebuild/retire legacy systems to new platform solutions. • Lead development of consumer data warehouse, Marketing Data Mart and vendor data integrations to consolidate consumer data to be consumed by Marketo and Salesforce Marketing Cloud to drive campaigns and customer engagement.
  • Teksystems
    Global Digital Consultant
    Teksystems Feb 2019 - Oct 2019
    Hanover, Md, Us
    Global Digital Consultant (FEBRUARY 2019 to OCTOBER 2019)Engaged in an on-site assignment at Elanco Animal Health in Greenfield, IndianaKey Accomplishments • Ownership of processes across entire digital space to ensure ease of access to digital technology and lead the transition to more Agile project management processes, tools and mindset.• Business Integrator and Scrum Master of large/key programs for Elanco Digital and partner with Elanco Digital marketing team to drive strategic initiatives forward. Implemented Osteoarthritis staging tool and patient tracking system for vets.• Directed global digital consultants driving the commercial IT consultancy area for Elanco Digital IT globally by improving product requirements elicitation and clear project requirement documentation.
  • Ilovekickboxing.Com
    Franchisee
    Ilovekickboxing.Com Jun 2016 - Oct 2019
    Simpsonville, South Carolina, Us
    Owned and operated the licensed boutique fitness kickboxing franchise located in Carmel, Indiana.
  • Pearson
    Director Of Product
    Pearson 1999 - 2018
    London, Gb
    Managed teams consisting of product managers, product developers, media specialists, and web programmers to create and execute product plans for learning products in all media formats. Directed development and execution of comprehensive, strategic product creation and partnership plans aimed at delivering innovative, effective, and highly competitive products and solutions.Selected accomplishments:• Achieved revenue and product launch targets consistently, generating approximately 40% of the division’s annual revenue, launching an average of 60 products per year and gaining company recognition as top revenue performer. • Drove digital transformation by creating innovative product delivery platforms and go-to-market strategies for new product lines. • Served as key member of divisional web development strategy team that determined which new website features to implement, increasing functionality of products, customer services, marketing, and web analytics.• Negotiated business terms and contracts for official alliance relationships with Microsoft, Adobe, Apple, IBM, and AARP; led teams accountable for working with corporate partners to bring to market co-branded training products and solutions.• Implemented new product update program that kept released products in sync with technology changes and provided customers push notifications of updates. • Generated several national bestselling products and industry recognition each year, as well as 4 internal divisional product of the year awards. • Created content marketing strategies to drive sales and increase awareness for a new product brand website, achieving the fastest growth rates for unique users, page views, and newsletter memberships. • Teamed with B2B sales representatives to create presentations, demos, and ROI analysis to Fortune 500 companies for our SaaS learning product, resulting in the conversion of many new subscriber customers.
  • Pearson
    Brand Marketing Director
    Pearson 1997 - 1999
    London, Gb
    Analyzed market data and conducted customer research to gauge brand identity, marketing effectiveness, and product satisfaction while working with product groups to implement improvements within product lines. Partnered with retail and wholesale channel partners to establish co-op advertising strategies, execute campaigns, ensure channel compliance, and analyze campaign effectiveness. Selected accomplishments:• Redesigned and launched the Easy, Using, and How to Use product lines, as well as implemented new go-to-market strategy and heightened sales focus for the Complete Idiot’s Guide product line, resulting in improved product features versus competition; achieved placement in new sales channels that increased sales for each line.• Helped sales representatives effectively communicate product positioning and product messaging by creating sales enablement and training tools consisting of new product sheets, white papers, videos, competitive analysis, and demos.• Met or exceeded revenue sales and market share targets consistently, gaining company recognition as high growth achiever. • Led new software product concept to market, launching an entirely new business unit. • Maximized product launches by ensuring product delivery timeliness and coordinating pre-release internal and external messaging for new product lines; accomplished first-to-market products, consistently resulting in higher sales versus competitors.
  • Pearson
    Product Manager
    Pearson 1994 - 1997
    London, Gb
  • Pearson
    Senior Product Marketing Manager
    Pearson 1992 - 1994
    London, Gb
  • Software Artistry, Inc.
    Product Marketing Manager | Knowledge Engineer
    Software Artistry, Inc. 1989 - 1992
    • Defined product marketing strategy for company’s expert system-based help desk software. • Created and implemented marketing plans, performed competitive analysis, provided feature feedback to product development, designed advertising and sales collateral and assisted on sales calls and product presentations.• Designed, developed and implemented customer applications using Software Artistry Inc.’s (SAI) expert system and hypermedia products. • Developed and delivered customer training courses for SAI products.Provided sales technical support for prospective clients.
  • Docucorp International
    Field Support Representative
    Docucorp International 1987 - 1989
    Us
    • Provided field client support of DocuCorp digital imaging software DocuMerge• Developed client-specific data conversion applications. • Installed DocuCorp system software at client sites and provided on-site client training. • Developed training materials for new products

Greg Wiegand Skills

Publishing Marketing Management Content Management Content Development Product Marketing Online Publishing Product Development Editorial Editing Social Media Marketing Content Strategy Ebooks Social Media Strategic Partnerships Training Digital Media Strategic Planning Team Management Blogging Strategy Marketing Communications Teaching Project Management Product Management New Business Development Public Speaking Analysis Public Relations Marketing Strategy Books Wordpress Digital Marketing Copy Editing Technical Writing Web Content Digital Strategy Publications Copywriting Proofreading Email Marketing Seo Social Networking Leadership Online Marketing Business Alliances Digital Publishing

Greg Wiegand Education Details

  • Western Kentucky University
    Western Kentucky University
    General
  • Western Kentucky University
    Western Kentucky University
    Computer Science

Frequently Asked Questions about Greg Wiegand

What company does Greg Wiegand work for?

Greg Wiegand works for Elanco

What is Greg Wiegand's role at the current company?

Greg Wiegand's current role is Versatile Product Management Professional.

What is Greg Wiegand's email address?

Greg Wiegand's email address is gr****@****and.com

What is Greg Wiegand's direct phone number?

Greg Wiegand's direct phone number is +131769*****

What schools did Greg Wiegand attend?

Greg Wiegand attended Western Kentucky University, Western Kentucky University.

What skills is Greg Wiegand known for?

Greg Wiegand has skills like Publishing, Marketing, Management, Content Management, Content Development, Product Marketing, Online Publishing, Product Development, Editorial, Editing, Social Media Marketing, Content Strategy.

Who are Greg Wiegand's colleagues?

Greg Wiegand's colleagues are Ashleigh Apsega, Vidya R, Robert Pottie, Neha Sharma, Shaina Craige, Dvm, Mph, Michael Mcglynn, Ahreum Park.

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