Greta E. Munari Email & Phone Number

Milan, It

London, Gb

London, Gb

London, Gb

London, Gb

CONTENT WRITING AND OPTIMISING including Keyword reasearch and analysis Optimise landing pages to match the searches within target markets UX content writing Managing freelancers' workload SEO GROWTH PLANNING includingForecasting the growth opportunity and reporting to managersCompetitor's research SITE AUDIT includingMissed clicks analysisCrawlability issues checking and fixingLinking structure creationCannibalisation analysis, metadata creation SEO REPORTING AND ANALYSIS includingMonitor ranking performance for key search terms in chosen marketsInbound MarketingAB testing to increase traffic and revenue on targeted pagesPresent key findings during meetings with Executives and Head of departmentsCROSS-CHANNELS COORDINATION includingWork cross department with PR, social and CRM teams to develop and maintain the local content strategy in line with overarching business goalsWorking with other channels to improve the visibilityProject management of cross.-market projectsKeep abreast of relevant Social Media opportunitiesOUTREACH AND LINKBUILDING CREATION includingBuilding the outreach strategy for targeted marketsBacklink analysisPower-pages creation

Freelance for the online magazine SempioneNews. Area: culture, music, theatre, events.

CONTENT WRITING AND SEOResponsible for multiple clients’ SEO (Italian and English, supervising French and Spanish)E-Commerce SEO Amazon SEOPPC Ads creation (Adwords and Bing)SOCIAL MEDIA MANAGEMENTCreating posts for multiple clients using graphic tools (i.e. Canva) Creating conversations on the topicAnalysing result with Facebook Insight, Google Analytics or Onlypult reportSupport the creation of paid Facebook and Instagram Ads campaignCRM CAMPAIGNS CREATIONCreating newsletter using MailChimpCreating content and graphicRunning tests to check the conversion rateAnalysing results and writing reportsORDERS MANAGEMENT:Managing different Marketplaces (i.e. Amazon, EBay, C-Discount, TrovaPrezzi)Working with warehouses in Italy, UK and Spain to ensure fulfilment of all ordersTroubleshooting any issues Managing the online stock inventoryDaily Sales report updates

Press Officer and Public Relations specialist at AB Comunicazioni Srl in Milan. • Researching, writing and distributing press releases to targeted media• Organizing events such as international press conferences, press tours and exhibitions • Collating and analysing media coverage• Preparing and supervising the production of brochures, handouts, photographs, videos and mail leaflets• Managing the PR aspects of critical situations and potential crisis• Liaising with colleagues and spokepeople, both italian and foreigners (target: UK, Russia, Spain, US, Germany)• Answering enquiries from media and writing speeches and articles• Handling confidential information and sensitive data

Freelance for the national newspaper "Il Venerdì di Repubblica": I write about economy, politics and events in the area of Varese.

Milano, Italia, It

PR Intern at Rosaspinto Lab in Milan. • Social media management• Back office• Organizing events, press conferences and exhibitions• Online and Offline PR activities• Writing articles, interviews and reports for the magazine Nerospinto

Bachelor’S Degree, Philosophy

Master’S Degree, Cognitive Science And Decision Making