Greta Antonini Email & Phone Number

Milan, IT

Milano, Milano, IT

Opyn is an Italian Fintech company founded in 2012 specialized in lending as a service for banks and corporate. In my role I’m in charge of marketing, communication but also product management, CRM and CMS. From my arrival I did the re-branding of the company, I’m developing a team from zero and I’m improving the principal KPI requested in my business.

Milano, Milano, IT

I lead marketing and communication strategy. Key responsabilities: - Brand strategy- Pr and communication strategy- Marketing plan and activities

Milano, IT

In an international and innovative environment, I lead the marketing and digital strategy in a Btb company. I am responsible for adv on-offline, email marketing, social media adv and our sites. I am in charge of defining the new brand positioning, marketing strategy and digital customer experience to understand the customers’ needs and increase the.

New York, New York, US

• As a Product Manager I analyzed the market, our competitors and I looked for new business. I worked directly with the commercial director. I drew up and monitored sales targets with the key responsibility to develop.
• 2014/2015: Creation of all marketing material in line with marketing plans and planning promotional campaigns and assisting new product launches;
• 2016/2017: Coordinating marketing campaigns with sales activities and planning promotional initiatives. Analysis of sell-in and sell-out and market competition;
• 2018: Developing marketing strategy, forecasting the product sales and overseeing the company’s marketing budget. I developed a marketing plan for: Alberto Angela, Marco Bianchi, Chiara Maci, Wilbur Smith and others.

Asiago, Veneto, IT

To promote the brand to consumers and consolidate relationships with some key food influencers. I planned a 3 days event named “Altopiano da gustare” in line with brand positioning. I managed suppliers, designed the event space, produced promotional materials, invited food bloggers and organized a show cooking with celebrity chefs and some special.

Ai Per Il Marketing, Marketing

Master'S Degree, Innovation Strategy And Digital Transformation

Master'S Degree, Marketing Management

Master Of Architecture (M.Arch.)

Bachelor’S Degree, Architecture

High School Diploma, Scientific High School