Primary day-to-day client service contact supporting digital media campaigns for multi-million dollar infant nutritional account.

Support department with day-to-day tactical support and managing activities within the Global Content and Multimedia team. Specifically, develop project briefs, create timelines, assess workloads, and assign projects to team members based on availability, and ensure quality control and timely delivery of assets. Monitor project status and track metrics.

Managed overall agency operations and process related to project development, scope definition, and deliverables. Responsible for leading teams to deliver efficient and profitable execution of client projects, working in especially close partnership with the account leads.• Advise and mentor junior project managers on process, best practices, and learning opportunities.• Managed roster and allocations to external vendors and freelancers.• Conducted daily standups to cover hot sheet items, possible issues, and pipeline.• Assess project requirements, teammate workloads, and assign resources accordingly.• Produced monthly time tracking reports, budget allocations, and resource planning reports.• Prioritize projects by working cross-functionally with creative and marketing leadership.

As an inaugural member of the Center of Excellence Team, acted as the expert on understanding the main sources of company knowledge, how they are used, and what relevant information is needed so that all team members had the right information at the right time to optimize their performance at work.• Managed the creation of a centralized knowledge library of all vendors, services, and process-related information for digital campaign planning and delivery.• In partnership with client strategy team leadership, created The Goodway Library, another centralized collection of Goodway-curated sales material and content around digital campaign service offerings.• Acted as a Team Lead for an internal organizational architecture project leading a cross-functional team to identify company strengths and weaknesses.• Supported the People Experience Team by co-leading bi-weekly new employee onboarding calls.• Awards: 2021 Goody Heart Award Nominee

Implemented digital campaigns and managed job life cycle. Partnered with all Account team members and client contacts to communicate requirements and specs, specifically creative QA, pixel strategy/implementation, campaign trafficking, and facilitating on-time launch. Monitored operational functions, troubleshooting/tracking issues, and monthly reporting.• West Region Center of Excellence – served as a department rep to provide additional support for executional issues involving processes, functions, and operations.• Campaign Ops Help Desk – member of advanced operation troubleshooting team.• Campaign Ops Department Mentor / Buddy – provide support and guidance to newly promoted or hired peers.• TTD Task Force – member of cross departmental task force assigned with streamlining and troubleshooting processes and the use of The Trade Desk platform.• People Experience Onboarding Team – member of cross functional team whose purpose is to redefine and document the framework and terminology of the New Employee Experience and onboarding.• Awards: 2018 “The Lifesaver” Goody Award Winner, Monthly Recognize Winner

Project/Account Management from initial job opening through completion. Role includes day-to-day client task management, analytics reporting, monitoring schedules/deliverables and internal/external resources including designers, copywriters, print production vendors, media buyers, video producers, agencies, proofreaders, translators and programmers. Experience includes agency and client-side (in-house).• Superus Marketing, Atlanta, GA• Frank Marketing and Advertising, Roswell, GA• Cbeyond Technologies, Atlanta, GA• Children’s Healthcare of Atlanta, Atlanta, GA• rDialogue, Atlanta, GA• ID8 Marketing, Atlanta GA• Coverdell & Co., Atlanta, GA• BBDO-South, Atlanta, GA• The Lacek Group, Atlanta, GA• Adair-Greene Healthcare Advertising, Atlanta, GA

Managed projects providing operational support to the Atlanta Managing Director enabling MD to maximize client time and to lead the delivery of key strategic growth initiatives.• Managed day-to-day administrative tasks for the agency including HR support, IT support, and finance support.• Created, analyzed, and summarized employee utilization reports on a monthly, quarterly, and annual basis for executive management. Recouped additional $200,000 in client billings because of profitability tracking.• Act as primary local resource for all talent acquisition, resource management, and benefits issues. Specifically, created, and documented agency procedures for new employee hiring process and onboarding.

Manage workflow of multi-million dollar creative services and merchandising initiatives for one of the nation’s largest wireless service provider. Managed third party designers and agencies, copywriters, proofreaders, and translators.• Projects: national promotional product launches, corporate merger relaunch and branding initiatives• Department projects include in-store POP, collateral, packaging, displays, etc for all retail outlets