Gretchen Dec

Gretchen Dec Email and Phone Number

COO at The Wine Cellarage | Entrepreneurial Sales Leader, Wine Expert @ The Wine Cellarage
Gretchen Dec's Location
New York City Metropolitan Area, United States, United States
Gretchen Dec's Contact Details

Gretchen Dec personal email

About Gretchen Dec

As the Chief Operating Officer of The Wine Cellarage, a dynamic eCommerce fine wine services company, I execute sales strategy, direct marketing teams, and manage business operations. With 15+ years of experience in the wine industry, I have a passion for making fine wine accessible to new audiences and updating the industry to meet an ever-changing market.My core competencies include sales and marketing strategy, digital marketing, brand management, team leadership, eCommerce, wine buying, and website and tech improvements. I have led sales and marketing teams to drive revenue growth, resulting in an 86% increase in sales profit over a five year period. I have also developed and curated a vast 14,000 SKU portfolio worth ~$36M, and cultivated over 100 partnerships with wineries and suppliers across Europe, the United States, and New Zealand.

Gretchen Dec's Current Company Details
The Wine Cellarage

The Wine Cellarage

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COO at The Wine Cellarage | Entrepreneurial Sales Leader, Wine Expert
Gretchen Dec Work Experience Details
  • The Wine Cellarage
    Chief Operating Officer
    The Wine Cellarage May 2015 - Present
    Bronx, Ny, Us
    Execute sales strategy, direct marketing teams, and manage business operations for a dynamic eCommerce fine wine services company.• Lead sales & marketing teams to drive revenue growth, resulting in sales profit increase of 86% over the course of 5 years.• Direct brand strategy across cross-functional teams; leverage marketing analytics skills to make entrepreneurial decisions.• Develop strategy and content for sales & marketing campaigns; track KPIs (including Sales Growth, Repeat Sales, New Customer Acquisition), resulting in revenue growth increase of 162%. • Direct wine buying from U.S. and European suppliers and curate wine portfolio, resulting in a vast 14,000 SKU portfolio worth ~$36M and a 25,000+ person contact network.• Cultivate high-touch relationships and provide wine collection consultations, delivering market assessments and portfolio recommendations to executive-level leaders.• Leverage technology to develop dynamic website enhancements and efficient processes, including wine cataloging, inventory receiving, pricing software and portfolio analysis database integration.• Accountable for marketing planning, strategic planning, business analysis and overall P&L management and reporting.
  • The Wine Cellarage
    Marketing Director
    The Wine Cellarage May 2012 - May 2015
    Bronx, Ny, Us
    Built the company’s digital marketing strategy and cultivated 100+ partnerships with wineries and suppliers across Europe, the United States, and New Zealand.
  • The Wine Cellarage
    Marketing Manager
    The Wine Cellarage Dec 2010 - May 2012
    Bronx, Ny, Us
    Built marketing collateral, established social media presence, and managed web content development.
  • California Wine Merchants
    Sales Associate And Marketing Assistant
    California Wine Merchants Jul 2010 - Mar 2011
    New York, Ny, Us
    Managed in-store wine sales, created web content and led tasting events for corporate clients. • Wine sales operations including client management.• Managed website developments and enhancements.• Managed and polished brand image within the retail store and on the website.
  • Cadwalader, Wickersham & Taft Llp
    Capital Markets Paralegal
    Cadwalader, Wickersham & Taft Llp Jul 2006 - Jun 2010
    New York, Ny, Us
    • Managed the logistical complexities and vast documentation involved in closing large-scale corporate mortgage transactions.• Collaborated with a team of partners and attorneys to fulfill the needs of a prestigious client-base. Acted as a liaison between clients and counter-parties.• Directed workflow; trained and supervised new paralegals.• Prepared and filed legal documents with the U.S. Securities and Exchange Commission.• Served as administrator of the firm's Continued Legal Education program.

Gretchen Dec Skills

Marketing Social Media Marketing Wine Customer Service Social Media Blogging Event Management Sales Public Relations Editing Email Marketing Lotus Notes Corporate Law Advertising Marketing Strategy Event Planning Champagne Management Retail Research

Gretchen Dec Education Details

  • University Of Vermont
    University Of Vermont
    English; Minor In Psychology
  • Wine & Spirit Education Trust
    Wine & Spirit Education Trust
    Candidate For Diploma
  • Wine & Spirit Education Trust
    Wine & Spirit Education Trust
    Advanced Certificate

Frequently Asked Questions about Gretchen Dec

What company does Gretchen Dec work for?

Gretchen Dec works for The Wine Cellarage

What is Gretchen Dec's role at the current company?

Gretchen Dec's current role is COO at The Wine Cellarage | Entrepreneurial Sales Leader, Wine Expert.

What is Gretchen Dec's email address?

Gretchen Dec's email address is gr****@****ail.com

What is Gretchen Dec's direct phone number?

Gretchen Dec's direct phone number is +171899*****

What schools did Gretchen Dec attend?

Gretchen Dec attended University Of Vermont, Wine & Spirit Education Trust, Wine & Spirit Education Trust.

What are some of Gretchen Dec's interests?

Gretchen Dec has interest in Human Rights, Environment, Arts And Culture, Health.

What skills is Gretchen Dec known for?

Gretchen Dec has skills like Marketing, Social Media Marketing, Wine, Customer Service, Social Media, Blogging, Event Management, Sales, Public Relations, Editing, Email Marketing, Lotus Notes.

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