Gretel Egan Email & Phone Number

Sunnyvale, California, Us

Sunnyvale, California, Us

I wore multiple hats in my role as Senior Security Awareness Training Specialist and Content Product Manager. Being the subject matter expert on cybersecurity awareness and training, I strategized, envisioned, and executed cybersecurity education content and program best practices. By fusing extensive experience with content creation, research and analysis, product marketing, and marketing communications, I was able to create, manage, and deliver training materials that offered maximum support for learning and knowledge retention. I accomplished this by staying abreast of the constantly changing threat and technology landscape to develop and deliver up-to-date materials that benefited security awareness training administrators and learners.• I consistently partnered with executive leaders, internal stakeholders, and customers to identify needs and build training content roadmaps that shortened the learning curve and empowered users to adopt a security-first mindset. • I identified training curriculums to align with multiple regional and global security standards and frameworks. • I conducted in-person and virtual security awareness sessions and hosted live Q&A sessions with security professionals and non-technical audiences during industry and customer events. • My superpower: leveraging data to tell a story, evidenced through my multi-year stint authoring the industry-leading State of the Phish report. • I developed and directed development of integrated content campaigns for initiatives such as Cybersecurity Awareness Month. • I achieved a deep understanding of how an organization’s specific threat profile, user base, and training requirements can influence learning program objectives and effectiveness. • I used that knoweldge to write blogs, create marketing collateral, author press releases, concept and write webinar/event presentations, and participate in panel discussions to elevate the profile of end-user security awareness training initiatives.

Sunnyvale, California, Us

Pittsburgh, Pa, Us

Pittsburgh, Pa, Us

I co-founded this business to engage as a strategic business partner with clients’ executive decision-makers, marketing, and sales teams to transform business outcomes. Much of the success of clients depended on me developing and deploying comprehensive social, advertising, and online content that consistently achieved client satisfaction, protected brand integrity, and connected with diverse audiences. I leveraged traditional and digital media to provide clarity, consistency, and maximum communication impact. • I built internal- and customer-facing training modules and awareness materials, including posters and articles, while simultaneously managing product launches through robust content updates. • One of the projects I'm most proud of was acting as lead script writer, including writing interview questions, marketing pieces, and content, for “After Life,” a documentary about the aftermath of violence (https://vimeo.com/70541940).• I researched industry trends, analyzed market conditions, and assessed unique drivers and compelling strategies to guide campaign and advertisement development while maintaining clients’ branding and messaging guidelines.• By interviewing clients’ technical subject matter experts, I was able to gather information used in developing technical and non-technical, customer-facing documentation and presentations. • Some of the notable clients I worked with included Wombat Security Technologies; Cyan, Inc.; Center for Victims; Ultimate Medical Academy; Communefx; Direct Energy; Greater Pittsburgh/Greener Expression; DynaVox; EDMC Online Higher Education; and Tollgrade Communications.

Kista, Stockholm, Se

Member of a full-service creative team responsible for supporting several product lines in an industry-leading telecommunications company. Key projects included the following:• Lead writer and project manager for nine-month e-mail and direct mail campaign in 2008. For seven e-mails, achieved average open rates of 23.9% for external customers and 44.3% for employees.• Lead editor, writer, and project manager for electronic message boards that provided campus, company, and industry news updates and multimedia, including video and Flash segments. Purpose-written content was updated on a bi-weekly basis.• Following the buyout of Marconi, managed the process of rewriting data sheet content for transfer to new Ericsson templates.• Managed the process of reviewing and rewriting Marconi product page content for new Ericsson Web templates.

Kista, Stockholm, Se

Member of full-service creative team for a large international telecommunications company. Key deliverables included the following:• Led efforts to develop house style guidelines for internal and external collateral• Created Word templates for internal and external communications• Actively participated in all phases of a new ad campaign for Marconi Federal, from early brainstorming to execution• Wrote product spotlight articles for electronic media, including websites and newsletters

Plano, Texas, Us

• Lead writer/reviewer for six sections of the Black Box Catalog and catalog supplements. • Performed layout (in Quark) and quality checks of catalog pages.• Wrote other marketing collateral, including direct mail pieces and technology tutorials.• Worked closely with marketing team and technical reviewers to develop content.• Lead writer for the first phase of ServSwitch ad campaign.

• Edited and proofed manuscripts, galleys, and mechanicals for the Journal of Protective Coatings and Linings • Ensured accuracy of reported materials and cultivated good working relationships with contributing authors• Proofed all film and blueline pages prior to publication