Georges Bechara Email & Phone Number

Lebanon, PA, US

• Developing content for website landing pages, feature pages, product pages, and blog posts.
• Reviewing and editing content produced by all the writers.
• Ensuring that the Web Marketing Content team meets the company's writing requirements and KPIs.
• Assisting with the quarterly content planning.
• Tracking the progress of all content team projects.
• Updating team reports on a weekly basis.

Lebanon

• Developed content for website landing pages with SEO best practices in mind.
• Developed on-site blog posts, guest posts, and SpiceWorks posts.
• Delivered technical content for sales presentations, sales datasheets, editorial newsletters, webinars, videos, briefs, and blog posts.
• Created early-stage and late-stage content for lead nurturing campaigns.
• Liaised with various stakeholders and team members to ensure an optimal content creation process.
• Evaluated existing content and implemented enhanced approaches.

Adma Et Dafna, Mount Lebanon, Lebanon

• Transformed complex product information into simple, polished, and engaging content.
• Planned, developed, and edited operational procedures, product manuals, and user guides.
• Created high-quality documentation and continuously updated technical specifications and release notes.
• Collaborated with technical staff and liaised with product developers to understand and communicate product details.
• Developed end-user content including, but not limited to, video scripts, UI text, and product descriptions.
• Researched, produced, and maintained information architecture templates while upholding organizational standards.

An Naqqash, Mount Lebanon, Lebanon

• Created and structured the layout of landing pages, technical documents, and printable material.
• Wrote technical documents including, but not limited to, manuals/guides, white papers, product catalogs/specifications, case studies, and proposals.
• Developed a content strategy in line with the company's brand voice across all communications and products.
• Evaluated existing content and implemented enhanced approaches.
• Researched, created, and maintained information architecture templates while upholding organizational standards.
• Collaborated closely with different stakeholders to come up with creative concepts for marketing material.

Beirut District, Lebanon

• Created and enhanced public documents and presentations for various stakeholders.
• Wrote and continuously updated the on-platform guides and manuals.
• Wrote compelling and easy-to-read blog posts.
• Composed posts, ads, and stories for various social media platforms.
• Wrote scripts for the on-platform learning center videos.
• Wrote, edited, and enhanced other on-platform content.

Lebanon

• Contract-based projects with multiple international companies from different industries:
• Conducted primary and secondary research regarding the topic at hand.
• Wrote compelling and easy-to-read blog posts.
• Wrote, edited, and enhanced on-platform content: Product descriptions, marketing messages, etc.
• Created and implemented a complete SEO strategy (On-page and Off-page)
• Translated and localized all required information (EN/AR, EN/FR).

Jounieh, Lebanon

• Created and enhanced public documents and presentations for different recipients: clients, companies, exhibitions, investors...
• Wrote and continuously updated the on-platform guides and manuals.
• Wrote compelling and easy-to-read blog posts.
• Composed appealing captions for the social media calendar on a monthly basis.
• Wrote scripts for the on-platform learning center videos.
• Wrote, edited, and enhanced other on-platform content such as: tool-tips, messages...

Lebanon

• Wrote original articles in both Arabic and English about various topics such as technology, economics, entertainment,...
• Conducted detailed research regarding every article.
• Wrote on-demand articles and posts for reputable lifestyle and cultural websites in the GCC.
• Curated content by creating interlinks between sub-articles in order to categorize them under one master article.
• Managed and monitored SEO data and website ranking by using reputable research tool Ahrefs.
• Organized the monthly article calendar and presented periodical progress reports.

Lebanon

• Acquired and delivered short-term and long-term copywriting, proofreading, and translation projects.
• Presented projects within a definitive time frame.
• Managed content for multiple companies and individuals.

Bachelor'S Degree, Clinical Psychology

High School Diploma, Life Sciences