Digital Marketing Analyst
Current• Worked daily for clients analyzing search traffic with ad hoc analyses and presentations• Automated weekly reporting presentation slides with Google Apps Script for 20+ clients• Built Node application to capture a high volume of search result screenshots and deployed it to a remote server• Worked with company developer to install Google Tag Manager snippet and to set up event tracking• Launched high performance Google search, performance max, demand gen, display, and video campaigns• Built search campaigns for e-commerce clients with ad groups tailored to 500+ SKUS