An important part of protecting our country is ensuring the safety of the people, property and resources on every Air Force base. To accomplish this goal, Security Forces specialists go through extensive training in law enforcement and combat tactics to protect bases both stateside and overseas. A job that’s both physically and mentally demanding, these highly focused experts do everything from writing tickets to investigating on-base incidents to make sure everyone and everything on every base is protected.

Hey there, I’m Matt Grogan, a passionate warrior against ugly design and meaningless marketing. As a dedicated Brand Identity Strategist, my mission is to help businesses like yours define and develop their brand identity. Together, we’ll delve deep into understanding your brand purpose, target audience, and competition. By harnessing the power of design thinking principles, I’ll guide you in creating a brand voice and personality that are truly unique and resonate with your customers.I conduct thorough research to gain insights into market trends and consumer preferences, ensuring that the brand stands out and makes a lasting impact. By crafting a strong visual identity, including logos, colors, textures, and typography, I help businesses elevate their brand presence across all touchpoints.Through brand-based design thinking, I collaborate with clients to optimize their brand touchpoints and guarantee tangible results. I believe in going beyond mere disruption and focusing on building timeless brands that genuinely connect with their audience.

As the Chief Marketing Officer (CMO) for a rural telecom company, I played a pivotal role in transforming the company's brand image and building a marketing department from the ground up. I spearheaded the rebranding efforts, shifting the company's positioning from a generic tech company to a relatable internet/lifestyle company. This involved developing a comprehensive marketing strategy that encompassed all aspects of the business, including market research, pricing, product marketing, marketing communications, advertising, and public relations.Furthermore, my leadership was instrumental in driving the company's growth through an acquisition, expanding our presence by 50% into new geographic markets. I led the integration process, ensuring a smooth transition and alignment of marketing efforts across the expanded organization.By leveraging my expertise in marketing and business development, I successfully positioned the company as a leader in the region, capturing the attention of our target audience and driving customer engagement. Through strategic initiatives and innovative campaigns, we were able to establish a strong brand presence and achieve significant business growth.Overall, my role as CMO encompassed not only the development and implementation of the overall marketing strategy but also the transformation of the company's brand image and expansion into new markets. Through effective leadership and strategic decision-making, I was able to drive the company's success and establish it as a prominent player in the telecommunications industry.

During my tenure as an Art Director at Atlas, a small but impactful agency located in Downtown Denver, I played a pivotal role in driving the creative direction and success of our clients' brands. This position served as a springboard into my life as a designer, providing valuable training in design workflow, work ethic, and project management.As a lead visionary, I utilized industry-standard software and technology to deliver exceptional design work while consistently meeting tight deadlines. Collaborating closely with clients, I led concept development in line with their unique visions, ensuring alignment and exceeding their expectations. By presenting concepts and designs to clients, I fostered a collaborative environment that allowed for effective communication and seamless project execution.Creating brand identities was a core aspect of my role, encompassing logos, brand standards, ad concepts, and web designs. Leveraging my expertise in brand strategy, I crafted visually captivating and cohesive brand identities that resonated with target audiences and elevated our clients' presence in the market.Throughout my tenure, I diligently ensured that all creative materials met production requirements for multiple vendors across various media applications. By maintaining a meticulous attention to detail, I ensured the flawless execution of campaigns and projects, leaving a lasting impact on our clients' success.Working in an agency environment provided me with the opportunity to develop a strong work ethic and excel in managing multiple projects simultaneously. Thriving in the fast-paced nature of the industry, I consistently delivered high-quality work on time, earning the trust and satisfaction of clients.My time at Atlas has provided me with invaluable experience in design strategy, client collaboration, and project management, setting the foundation for my continued growth in the creative industry.

As a Physician Recruiter who specialized in Emergency Medicine and Hospitalist practices, I worked for Medicus, a leading healthcare consulting and staffing company. My role involved prospecting, recruiting, and maintaining relationships with physicians seeking Locum Tenens positions in rural hospitals. I collaborated with Medicus to connect these physicians with suitable opportunities and support their placement in healthcare facilities.At Medicus, the mission is to assist hospitals, physician groups, and PMO's in effectively managing changes in their physician workforce. With extensive experience and expertise, we provided schedule management services, interim staffing solutions, and valuable insights on workforce transitions, such as launching new programs, stabilizing physician workforce, or expanding current practices.Since it’s establishment in January 2004, Medicus has successfully partnered with over 650 hospitals and groups across the United States. The headquarters, located in Windham, New Hampshire, strategically serves clients in the East, South, and Midwest regions, while the Denver, Colorado location ensures exceptional support for clients in the Mountain West and West Coast areas.With a strong vision to reinvent the healthcare consulting and staffing market, Medicus is dedicated to providing innovative solutions to it’s healthcare partners. Our goal is to enable smooth and seamless workforce transitions without compromising patient care.

As a Marine Corps recruiter, I had a crucial role that required a unique combination of skills and qualities. This demanding position called for self-drive, determination, time management, interpersonal and networking skills, and a certified sales foundation. Through formal sales training, I gained expertise in effective communication, sales prospecting, need exploration, satisfaction, and closing deals. This certification helped me establish connections with potential candidates and guide them through the recruitment process.Being a Marine Corps recruiter meant upholding professionalism, integrity, and poise under pressure. This experience tested and improved my ability to communicate and build trust with diverse individuals.My primary responsibility was to recruit qualified individuals to serve as Marines. Leveraging my interpersonal and networking skills, I engaged with potential candidates at recruitment events, career fairs, and educational institutions.In this role, I demonstrated strong self-leadership, maximizing the talents of my resources to achieve recruitment goals. I fostered a collaborative and supportive environment, providing mentorship and guidance to recruits.The recruitment process involved screening, interviews, tests, and background checks. I guided candidates through each step, addressing their concerns.As a Marine Corps recruiter, I honed my communication, leadership, and sales skills. I successfully recruited individuals who possessed the skills, determination, and commitment to become exceptional Marines.In conclusion, my experience as a Marine Corps recruiter equipped me with a diverse skill set and a unique perspective on leadership and communication. I am confident that my self-drive, determination, time management, interpersonal and networking skills, and certified sales foundation make me a valuable asset to any organization seeking a talented and motivated individual to lead their recruitment efforts.

During my time as a Marine Corps leader, I had the privilege of leading a Maintenance Department responsible for the AV8B Harrier at two Marine Corps attack squadrons. In this high-stakes role, I ensured the availability of mission-ready aircraft, meticulously managing daily maintenance and configuration requirements. I successfully executed these responsibilities during multiple deployments to Operation Iraqi Freedom and Operation Enduring Freedom, operating under intense combat tempo. Personally supervising eight separate departments comprising over 100 Marines, I demonstrated exceptional leadership, adaptability, and resilience in highly stressful environments. These experiences have shaped me into a leader who thrives under pressure and excels in challenging circumstances, ready to bring this same level of dedication and expertise to new endeavors.

As an independent contractor, I had the opportunity to operate under the direct selling business model, purchasing educational books at wholesale prices and selling them directly to customers door-to-door. This unique experience taught me the importance of determination and work ethic, as I dedicated long hours from 8am to 9pm, Monday to Saturday.Throughout the summer, I embraced the challenges of door-to-door sales, developing resilience and perseverance. It was a humbling journey that pushed me to my limits, teaching me how to handle rejection and maintain a positive mindset in the face of adversity.Beyond the sales aspect, this experience was a true journey of self-discovery. It allowed me to step out of my comfort zone, explore unfamiliar neighborhoods, and connect with diverse individuals. These interactions not only honed my entrepreneurial spirit but also enhanced my communication and interpersonal skills.The Southwestern Company program provided a supportive community of like-minded individuals who were also on their own personal journeys. Together, we celebrated our successes, shared stories, and formed lifelong friendships.Looking back, I am proud of the growth I achieved during that summer. I learned valuable life skills such as time management, problem-solving, and effective communication. These skills have continued to serve me well in my personal and professional endeavors.My experience with The Southwestern Company was a defining chapter in my life, shaping me into a resilient, determined, and adaptable individual. It instilled in me a strong work ethic, a passion for continuous learning, and the drive to overcome challenges.I am grateful for the opportunity to have been a part of The Southwestern Company and I carry the lessons I learned with me as I pursue new ventures and opportunities.