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Marlon Hernandez Email & Phone Number

Business Growth Architect | Innovation Leader | General Manager | Board Member | Beverage | CPG | NPDP | MBA | Bilingual (Spanish) at Ocean Spray Cranberries
Location: Chicago, Illinois, United States 13 work roles 3 schools
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Role
Business Growth Architect | Innovation Leader | General Manager | Board Member | Beverage | CPG | NPDP | MBA | Bilingual (Spanish)
Location
Chicago, Illinois, United States
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Quick answer

Marlon Hernandez is listed as Business Growth Architect | Innovation Leader | General Manager | Board Member | Beverage | CPG | NPDP | MBA | Bilingual (Spanish) at Ocean Spray Cranberries, a with 1491 employees, based in Chicago, Illinois, United States. AeroLeads shows a matched LinkedIn profile for Marlon Hernandez.

Marlon Hernandez previously worked as Director of Innovation - Beverages at Ocean Spray Cranberries and Executive Board Member at Pdma - Product Development And Management Association. Marlon Hernandez holds Master Of Business Administration (Mba) from Iesa.

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Ocean Spray Cranberries

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Profile bio

About Marlon Hernandez

I am a growth puzzle solver with over 20 years of experience developing and unlocking growth for top CPG/Beverage companies. I help turn business opportunities into growth platforms by creating a collaborative environment to build and move winning consumer-driven ideas from PowerPoint Land to the market. I have managed teams of 4 to 15 with budgets of $1M —$10M.Specialties:Consumer and Market Trend Implications Strategic Planning Portfolio StrategyInnovation Strategy & Management Product Innovation Methodologies (Stage Gate, Lean, Agile, Design Thinking) Product-Life Cycle ManagementMarket Research in Product Innovation Brand Management Growth Platforms Creation New Market Entry RoadmapCross-Functional Project Management Strategic Partnerships ManagementBusiness Performance Analysis P&L Management & OptimizationIndustries Expertise:JuiceBeerWineReady to Drink Functional Non-Alcohol BeveragesWhite Spirits (Vodka, Tequila)Brown Spirits (Scotch Whisky, Rum)Consumer Packaged GoodsMarket Experience:CanadaUnited StatesLatin America

Current workplace

Marlon Hernandez's current company

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Ocean Spray Cranberries
Ocean Spray Cranberries
Business Growth Architect | Innovation Leader | General Manager | Board Member | Beverage | CPG | NPDP | MBA | Bilingual (Spanish)
lakeville, massachusetts, united states
Website
Employees
1491
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13 roles

Marlon Hernandez work experience

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Director Of Innovation - Beverages

Current

Boston, Massachusetts, United States

Responsible for shaping the future product portfolio for the $1B+ USA Ocean Spray Beverage business, leading an innovation team and working closely with cross-functional partners to identify consumer insights, market trends, and technological advancements to create and commercialize a long-term innovation pipeline.

Oct 2024 - Present

Executive Board Member

Current

Greater Chicago Area

The Product Development and Management Association is a global community of professional members whose skills, expertise, and experience power the most recognized and respected innovative companies globally.PDMA's members include product development and management practitioners, academics, and service providers in various industries and knowledge areas, including innovation strategy, portfolio management, new product processes, organizations and teams, tools and metrics, market research, and lifecycle management.

Jan 2021 - Present

Director Innovation Americas

Greater Chicago Area

Responsible for strengthening Molson Coors’ innovation capabilities and spearheading the development of the Beer innovation pipeline.

Jun 2022 - Oct 2023

General Manager Non-Alcohol Portfolio

Greater Chicago Area

Responsible for the P&L, defining and executing the growth territories for the newly created non-alcoholic beverages division (i.e., energy drink, craft soda, milk alternatives, kombucha) as part of Molson Coors Americas’ journey to becoming an around-the-clock beverage company. Managed a total staff of seventeen, with six direct reports.

Dec 2019 - May 2022

Senior Director Innovation, Consumer Insights & Beyond Beer

Toronto, Canada Area

Reporting to the Chief Marketing Officer, charged with shaping Molson Coors Canada's Innovation Strategy, steering the Beyond Beer Portfolio (RTD), and elevating marketing services capabilities (consumer insights, market trends, strategic planning). Managed a staff of sixteen, with four direct reports.

Sep 2015 - Nov 2019

Board Member

California, United States

Dec 2019 - Jun 2022

Marketing Director, Wines

Toronto, Canada Area

Responsible for the P&L, market positioning, and business management for one of Canada’s top 6 imported wine portfolios. Managed a staff of five, two direct reports.

Jul 2014 - Jun 2015

Marketing Director, White Spirits And Liqueurs

Toronto, Canada Area

Championed the P&L and market activation of iconic brands in Canada: Absolut Vodka, Polar Ice Vodka, McGuinness Liqueur, Malibu Rum, Kahlua, and Havana Club. Managed a staff of four.

May 2011 - Jun 2014

Brand Director, Scotch Whisky Portfolio

Caracas Area, Venezuela

Responsible for the P&L, strategic positioning, and brand activation of the Scotch Whisky portfolio (Chivas Regal, Royal Salute, Something Special). Managed a staff of six.

Feb 2009 - Apr 2011

Brand Manager, Super Premium Scotch Whisky

Caracas Area, Venezuela

Jul 2007 - Jan 2009

Brand Manager, Premium Scotch Whisky

Venezuela

Apr 2005 - Jun 2007

Associate Brand Manager, Fabric & Home Care Latin America

Caracas Area, Venezuela

Nov 2002 - Mar 2005

Manufacturing Manager

3M

Venezuela

Aug 1996 - Sep 2001
Team & coworkers

Colleagues at Ocean Spray Cranberries

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3 education records

Marlon Hernandez education

Master Of Business Administration (Mba)

FAQ

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What company does Marlon Hernandez work for?

Marlon Hernandez works for Ocean Spray Cranberries.

What is Marlon Hernandez's role at Ocean Spray Cranberries?

Marlon Hernandez is listed as Business Growth Architect | Innovation Leader | General Manager | Board Member | Beverage | CPG | NPDP | MBA | Bilingual (Spanish) at Ocean Spray Cranberries.

Where is Marlon Hernandez based?

Marlon Hernandez is based in Chicago, Illinois, United States while working with Ocean Spray Cranberries.

What companies has Marlon Hernandez worked for?

Marlon Hernandez has worked for Ocean Spray Cranberries, Pdma - Product Development And Management Association, Molson Coors Beverage Company, La Libations, and Corby Spirit And Wine Limited.

Who are Marlon Hernandez's colleagues at Ocean Spray Cranberries?

Marlon Hernandez's colleagues at Ocean Spray Cranberries include Patricia Gallagher, Kristen Wilbert, Nicholas Roumbakis, Allison Young, and Ronda Hericks.

How can I contact Marlon Hernandez?

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What schools did Marlon Hernandez attend?

Marlon Hernandez holds Master Of Business Administration (Mba) from Iesa.

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