Gary Turner Email & Phone Number

Orlando, FL, US

Orlando, FL, US

Develop and implement comprehensive marketing operations capabilities which elevate the ABL brand and drive bottom line success for ABL Settlements including its new ventures ABL Tech and ABL Wealth.

Provider of turnkey marketing and communications solutions to help private healthcare and technology startups effectively navigate and manage complex business transitions such as leadership changes, brand development, service model pivots, corporate restructure and retail expansion.

El Segundo, California, US

• Recruited by the founder, backed by its board and reported to the CEO. Tasked to increase revenue across its 4 underperforming medical centers. Within 2 months, built and deployed a multi-channel marketing system which.
• Consistently surpassed growth goals, with annual increments of 35% ('16), 37% ('17), 34% ('18), 35% ('19), and 37% (Q1 '20).
• Sculpted and vetted Exer's value proposition and messaging framework via focus groups, set the brand tone and ensured market resonance.
• Established a breakthrough hyper-local marketing apparatus which utilized print media, billboards, direct mail and radio campaigns to educate communities about Exer. Simultaneously, bolstered the company’s digital.
• Transitioned local partnership marketing into a core business strategy with a powerful narrative to position Exer as a solution to overcrowded ERs in SoCal. Collaborated with C-Suite leadership at LA area hospitals.
• Created “Exer Sports & Schools” to help local schools fundraise while boosting volume during slower months.

Los Angeles, CA, US

• Recruited by the founders of CauseForce and reported to the CEO. Tasked to drive revenue (registrations and donations) for each of CauseForce’s multi-million-dollar fundraising event programs, which benefitted cancer.
• Planned for and carefully managed crisis communications through several high-risk media situations including tragedies, extremist protests, bomb threats and other complex matters associated with large-scale athletic.
• Collaborated directly with C-Suite leadership at benefiting institutions and corporate sponsors to streamline media relations and land high-impact coverage that preserved brand integrity.
• CauseForce event brand products included: The Ride to Conquer Cancer, The Weekend to End Women’s Cancers, OneWalk to Conquer Cancer, The Underwear Affair and Concrete Hero. Major title sponsors included: Enbridge, Rio.
• Created corporate branding paradigms for OmniForce and RaceForce, offshoots of CauseForce. Championed its organizational overhaul, defined the foundational value propositions of each entity and instituted efforts to.
• Developed and managed a team of 8 with 2 direct reports.

Welwyn Garden City, Hertfordshire, GB

• A key member of the foundational marketing department for Tesco's ambitious $2 billion investment in the US grocery retail market. Reported to the CMO. Tasked to build the core marketing capabilities to create a novel.
• Built and deployed a retail location launch system and scaled up to successfully open 250+ stores.
• Led the digital trade marketing sphere, unveiling a comprehensive website, laden with 3K+ product details, regional deals, and a user-centric interface, integrated seamlessly with renowned platforms like Oracle.
• Developed the email marketing strategy to focus on meal ideas and converted it to pivotal sales engine, accounting for more than 20% of the weekly sales, and the foundation for the company’s loyalty program.
• Built a customer service department by transitioning a rudimentary email setup to a dynamic 40-member team, overseeing vast weekly customer engagements, reporting and real-time feedback loops.
• Conceived, built, and deployed the "Friends of Fresh & Easy" loyalty marketing system, a $2.5 million digital loyalty marketing venture, which generated 15% of the weekly sales. Engineered program for flexibility.

New York, NY, US

Clients included: LG Mobile Phones, Rolls Royce, Square Enix and LADPW.

Clients included: Make-A-Wish Foundation, Black & Decker, The Home Depot and Six Flags Theme Parks.