*Analyze industry trends, market data, and news to identify and develop proactive and reactive campaigns, programs and partner collaborations*Assess competitor communications and digital landscapes to identify opportunities to distinguish clients *Develop and execute multi-faceted MarCom campaigns to boost awareness, convey key messages, and solidify market position*Write informative and persuasive content for internal and external use, including blogs; newsletters; website pages; email campaigns; news releases; and marketing collateral*Work with videographers to write shot lists, and scripts and oversee editing for promotional videos and PSAs

*Author a thought leadership blog that provides business insights, inspiration, and tips for age inclusivity at work and in society*Facilitate online and in-person ageism-awareness workshops and discussions for corporations and community organizations

*Planned, produced, and marketed 50+ business, and life events, conferences, and career-readiness workshops with a 97% A-rating from over 890+ combined live and virtual guests*Spoke at industry conferences, led workshops, and facilitated conversations on ageism at corporations, organizations, and industry conferences like Microsoft, Gusto, Zayo, Stanford Longevity Center, Shafer Leadership Academy, Denver Startup Week, and General Assembly.*Analyzed industry trends, market data, and news to identify and develop proactive initiatives, like the beta launch of:--a digital job board to exclusively connect hiring managers with professional women over 40--a digital marketplace to promote female business owners over 40 --an annual conference presenting business and life content focused on the woman over 40 experience-a career-advancement conference to help women 40 & 50+ pivot careers and land jobs post-COVID*Managed social media content across varied platforms building and engaging a community of 7,000+ members*Served as a strategic advisor for female entrepreneurs and business professionals over 40 assisting with idea generation, business concepts, sales and marketing, and debunking internalized ageism beliefs.

*Worked on a team that conducted 200+ in-person and online one-on-one interviews, and group discussions as part of a qualitative research project focused on understanding the intersection of culture, identity and belonging*Researched and addressed the need for culturally responsive and relevant supplemental curriculum by co-authoring the #OwnYourEnye for Education student and teacher workbooks for use in grades 4-12*Launched the Education Impact corporate sponsor program and raised $15,000 to underwrite film screenings at public schools and underserved communities*Developed and managed a 30-city film tour resulting in 80 live and virtual screenings and culture and identity conversations at universities, conferences, corporations, and government entities