Guenda Novena

Guenda Novena Email and Phone Number

Corporate Event Host | Co-hosting events with Gioia Novena | Work expert @ Nextopp
Guenda Novena's Location
Milan, Lombardy, Italy, Italy
About Guenda Novena

I am a corporate and business event host and moderator, and here on LinkedIn, I discuss the world of work.In addition to my role as a host, I founded Nextopp, B2B consulting firm in communication and human resources.With a degree in Russian language, I have a background as a Marketing Manager in multinational technology companies and speak English, Portuguese, Spanish, French, and Russian fluently.Check out my portfolio: https://linktr.ee/gioiaeguendanovenaContact me at guenda@nextopp.it.

Guenda Novena's Current Company Details
Nextopp

Nextopp

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Corporate Event Host | Co-hosting events with Gioia Novena | Work expert
Guenda Novena Work Experience Details
  • Nextopp
    Presenter And Author Of Corporate Events, Tv And Radio Formats
    Nextopp Sep 2023 - Present
    Milan
    Together with my business partner Gioia, I co-host and moderate corporate events offline and online, TV and radio formats, aiming to make corporate events and formats more engaging.Types of events we present include: corporate conventions, networking and training events, interviews & round tables, institutional events, galas & award ceremonies, press conferences, and product launches.Some recent events presented: Il Business 2023 by Marco Montemagno, Innovation Training Summit 2024, Disegnare il futuro by Italia Economy, Forbes, Bosch.
  • Nextopp
    Co-Founder
    Nextopp Jan 2021 - Present
    Milan, Lombardy, Italy
    Nextopp is a strategic consulting firm in communication and human resources for B2B.We offer services in:- Hosting and moderating physical and digital events;- Creating innovative formats for physical and digital B2B events;- Developing radio and TV formats (programs and segments on work, business, and entrepreneurship);- Interim corporate communication management;- B2B consulting in human resources and recruiting.
  • Forbes Italia
    Tv Presenter & Author
    Forbes Italia Sep 2022 - Nov 2022
    Milan, Lombardy, Italy
    Abbiamo ideato in collaborazione con Forbes Italia una serie TV su come si ricerca lavoro: quattro puntate ognuna dedicata ad un argomento essenziale da conoscere per la propria next opportunity di carriera.I contenuti sono stati pensati e scritti da me e Gioia che insieme abbiamo condotto il programma andato in onda tra Ottobre e Novembre 2022 sul canale 511 di Sky Italia.Ora puoi rivederlo qui:
  • Igpdecaux
    Digital Marketing & Programmatic Advertising Specialist
    Igpdecaux Mar 2020 - Feb 2021
    Milan, Lombardy, Italy
    IGPDecaux is the top player internationally for the out of home advertising solutions. In 2020 the company boosted its digital presence around the world and started selling digital advertising through programmatic. Reporting to the Marketing and Data Director my main responsibilities were: • Be the point of contact for our customers (direct or through agencies), for the implementation of programmatic campaigns; • Be the point of contact for VIOOH, the platform based in London that provides programmatic performances to our clients; • Cultivate the relationship with existing customers and agencies, constantly informing them about market trends and new solutions in our product portfolio, and acting as a “digital strategy consultant” for the customers in order to help them define their best go-to-market plan, when it comes to advertising; • Deal with internal stakeholders of IGPDecaux group (sales people) to identify new business opportunities on programmatic; • Define product prices and elaborate economic proposals for the customers; • Take care of case studies creation and digital promotion in close collaboration with the group communication team.
  • Liferay
    Marketing Specialist Italy & Greece
    Liferay Jan 2018 - Mar 2020
    Liferay is an american company that creates software for the digital customer experience. My responsibilities were:• Plan and execute the marketing strategy and budget for the countries assigned to me, in close collaboration with the Sales department, reporting to the EMEA Marketing Manager based in Spain;• Manage the relationship with commercial partners (10 + partners) regarding marketing collaborations (online and offline) and joint business activities;• Organize online and offline events aimed at lead generation, both nationally and internationally;• Increase the brand awareness of the company through digital marketing activities, ads, pr, content creation, social media.MAIN PROJECT: LIFERAY SYMPOSIUMIn 2018 and 2019 I have managed the entire growth of Liferay Symposium, a business conference with more than 400 attendees that aims at gathering customers, partners and prospects in 2 full days dedicated to innovative speeches, networking and sharing of ideas. I dealt with the 360° management of the event: bringing 12 sponsors onboard, creating the contents of the agenda (35+ speeches), taking care of the digital marketing promotion on different channels, coordinating operative resources on-site.
  • Synertrade
    Marketing And Sales
    Synertrade Oct 2015 - Jan 2018
    Milan
    Synertrade is a French company that creates software for digital digital procurement. In Synertrade I have developed marketing ini-tiatives in close collaboration with the Sales division, aimed at lead generation, networking and business development. Specifically, I have contributed to creating events, online and offline PR activities, communication campaigns.

Guenda Novena Education Details

Frequently Asked Questions about Guenda Novena

What company does Guenda Novena work for?

Guenda Novena works for Nextopp

What is Guenda Novena's role at the current company?

Guenda Novena's current role is Corporate Event Host | Co-hosting events with Gioia Novena | Work expert.

What schools did Guenda Novena attend?

Guenda Novena attended Università Degli Studi Di Milano, Istituto Leone Xiii.

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