Guennael Delorme work email
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I am the VP/GM of Global Trade-In Programs at Allstate Protection Plan (SquareTrade), where I lead the creation, development, and scaling of trade-in, circular economy and asset monetization solutions for consumer electronics. With over 20 years of experience in the technology and consumer sectors, I have an extensive track record of driving growth, innovation, and customer value through strategic and operational excellence.As an intrapreneur, I am passionate about finding new opportunities, building capabilities, and forming cross-functional teams to deliver results. At Samsung, I built both the first certified pre-owned (CPO) and the first trade-in program in the OEM mobility space, generating hundreds of millions of dollars of incremental annual revenue and enhancing customer loyalty. Now at SquareTrade, I am expanding the trade-in program globally, leveraging my expertise in reverse logistics, business development, product marketing, and account management. A recognized industry thought-leader, I regularly lead and join panels in the reverse logistics & consumer electronics industries. In 2024, my peers chose me to become co-chair of the CTIA 'grading standards' committee. Lastly, I also put my money and time where my mouth is by moonlighting as Steering Committee Chair on the OBADA DAO, a blockchain-based project aimed at reducing waste in the electronics and ITAD world.Specialties:- Business Strategy & Development- Reverse Logistics, Circular Economy- Trade-In & used Consumer Electronics- Asset Monetization, 2nd life of the device- Product Sales & Marketing (Omni-channel, B2B, B2C)Other:- P&L management- Pricing/Ops, FP&A- Campaign Management- Customer Experience & Retention- Process Improvement & Lean Services / Lean Six Sigma
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Founder And CeoTice-Group, IncPlano, Tx, Us -
Vp / Gm, Global Trade-In ProgramsSquaretrade Sep 2021 - PresentBrisbane, California, Us -
Coach, Consulting Case Interviews & SeminarsSelf-Employed Aug 2014 - Present- Teach case interviewing skills to consulting candidates, specialize in MBB (McKinsey, Bain & BCG)- Lead case interviewing seminars at universities across the world (University of Texas, Princeton, HEC, EDHEC, University of Sidney...), both on behalf of other companies (e.g., PrepLounge) and as an independentServices include:- Case coaching (1:1 & Seminars)- Fit coaching- Resume review
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PrincipalCe/Lx Advisory Jan 2021 - Sep 2021CE/LX (pronounce 'Sea-Lex'): Consumer Electronics / Life ExtensionWe partner with companies in the secondary phone and consumer electronics markets to scale growth, just like we've helped Samsung develop CPO, trade-in and asset monetization into stand-alone >$100M programs.-> Do you want to develop a trade-in program?-> Do you need to improve your value proposition to major corporations?-> Are you looking to expand globally in a scalable and sustainable way, or learn a proven and repeatable process to constantly optimize net recovery value?Specialties:- Trade-In program creation & development- Asset Monetization optimization (Auction, B2B, B2C, online channels)- Reverse Logistics & Triage process improvement- Business Development & Contract Management- Strategy, positioning & hand-holding when presenting to large carriers, manufacturers or retailers
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Head Of PlanningSamsung Electronics Jan 2020 - Dec 2020Suwon-Si, Gyeonggi-Do, KrFP&A, Supply Chain & Procurement for Retail Operations division (30k stores) -
General Manager, Trade-In & Used PhonesSamsung Electronics Oct 2014 - Jan 2020Suwon-Si, Gyeonggi-Do, Kr- Taking business concept to $100M business within 3 years- Co-developed and sold strategy (Samsung selling used phones) to executives in early 2015- Secured $5M+ investment for proof-of-concept pilots in mid-2015- Implemented strategy pivot and shifts towards new sales channels (B2B, DTC) in late 2016- Owner of 2 business models now part of North America core strategy (trade-in and CPO)- Currently manage P&L, Trade-In & Refurbishment reverse logistics, Sales and Marketing, Business Development, Contract Management functions
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ConsultantThe Boston Consulting Group Apr 2013 - Sep 2014Boston, Massachusetts, Us- Retail strategy review for leading electric retail providerDrove competitive positioning and growth opportunities; analyzed small business subsidiary performance and residential market entry capabilityResults: Strategic direction shift with increased focused on fixing pricing in old market vs. new market entry- Customer insight analysis for world class institution of higher educationSurveyed 50k+ to define alumni historical success factors and Honors program improvement opportunitiesResults: New messaging for University constituents (e.g., state politicians, parents, students) - End-to-end production system redesign at a pharmaceutical consumer manufacturing siteActively managed the change process, defining new performance metrics and tracking, inventory analysis and simulation; established and distributed value stream mapping (VSM) of key enabling processesResults: Expected full year run-rate benefits of up to $18M- Professional Development (PD) and performance metrics strategy for early education non-profit (pro bono)Results: Delivered framework for PD performance measurement based on business-world best practices -
Manager / Lead Analyst, Retention StrategyTxu Energy Feb 2007 - Mar 2013Irving, Tx, UsSignificant accomplishments:- Managed residential customer retention activities with responsibility for $6M budget (2011-2013)- Led targeted retention activities yielding 12pp retention improvement YoY in expiring term customers while driving gross margins up $5/MWh, adding ~$50M in contribution margin on full year basis (2011-2013)- Sponsor of and participant in the design of various customer segmentation models (2009-2013)- Supported implementation of Procurement & Supply Book (30 TWh, ~$2B annual commitment) (2007-2008)- Set-up competitive intelligence program, driving actions to support $25M contribution margin expansion in 2009. Proposed decision to hold the line on prices, resulting in an additional $4M profit (2008-2009)Other titles over the years include:- Associate, Legal & Reg- Associate, Financial Strategy- Senior Associate, Pricing & Competitive Intelligence- Manager, Customer Analytics & Call Center -
Software Developer / Pm / ArchitectComputer Sciences Corporation (Csc) Mar 1998 - Apr 2006Significant accomplishments:- Led development teams across various time zones, continents and cultures (2001-2006)- Completed a data conversion project within scope, within budget and ahead of schedule (2005)- Reduced nightly batch run time by 70% and increased efficiency by 60% for real-time transactions (2003-2004)- Developed reusable architecture to convert data for 2.5 million policies and 22 million clients (2001-2002)- Directed internet feasibility study to integrate systems across six European countries (2000)
Guennael Delorme Skills
Guennael Delorme Education Details
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The University Of Texas At AustinMba -
Samsung Marketing AcademyBusiness Simulation Course
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Boy Scouts Of AmericaLeadership
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Texas Mccombs School Of BusinessAccounting
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Edhec Business SchoolManagement
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Ruhr University BochumInternational Management
Frequently Asked Questions about Guennael Delorme
What company does Guennael Delorme work for?
Guennael Delorme works for Tice-Group, Inc
What is Guennael Delorme's role at the current company?
Guennael Delorme's current role is Founder and CEO.
What is Guennael Delorme's email address?
Guennael Delorme's email address is gu****@****ail.com
What is Guennael Delorme's direct phone number?
Guennael Delorme's direct phone number is (201) 229*****
What schools did Guennael Delorme attend?
Guennael Delorme attended The University Of Texas At Austin, Samsung Marketing Academy, Boy Scouts Of America, Texas Mccombs School Of Business, Edhec Business School, Ruhr University Bochum.
What skills is Guennael Delorme known for?
Guennael Delorme has skills like Strategy, Business Strategy, Project Management, Crm, Leadership, Process Improvement, Cross Functional Team Leadership, Strategic Planning, Business Process Improvement, Financial Analysis, Consulting, Business Planning.
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