Guido Arata Email & Phone Number

Milan, It

In Progetto Automazione we design and develop seamless ERP software solutions for SMEs. Our solutions are truly web & cloud based. Every day 1.000+ companies are working with our ERP suite. Since 1984.

Milano, Mi, It

Responsible for managing the digital production, leading multi disciplinary Team (+15 people) at our local offices in Singapore, Malaysia, Thailand, Dubai and Italy. Responsible for building and managing the Team.Retainer-based jobs such as the Digital Media Management across the whole APAC region for one of the worldwide most important FMCG companies (media buying, social media management, web development, strategy) as well as campaign-based clients like one of the leading company in Luxury and Eyewear across APAC region.Leading and managing execution and planning of customer engagement and predictive analytics initiatives in GCC area.

I'm the CTO of DCG, a digital communication group based in: Milan, Singapore, Dubai, Kuala Lumpur.Client portfolio: Ferrero, Barilla, OVS, WWE, Bottega Verde, Glossip

Done! Srl is a marketing agency based in Milan and Singapore.I was responsible for transforming the client’s brief into a fully structured project and strategy, managing a dedicated team.I designed and implemented data-influenced decision making processes and CRM dynamics with our clients.Clients: Motivi, Arena, FinlandPhilosophy, Carglass, Nestlé, LuxGroup.

I am the Product Manager & CTO of Punctis, a product which exploit benefits of Loyalty 3.0 in order to drive sales, engagement and collect actionable big data.

Milan, Milan, It

Big Data, Digital Engagement, Digital PR, Crowdsourcing teacher at Master in Digital Media Management

Milano, Italy, It

I won the Working Capital, a Telecom initiative to reward the Italian web projects considered most interesting. After this victory I have been granted a fund of 30'000€ for realizing the first version of the product. I take fully care of the product: conception, features, market entry strategy, coordination of the development, creation of the community

I publish on the monthly magazine Jack, the Gujm+Mondadori magazine focused on Technology

Jack (published by Gujm+Jahr/Mondadori) is the Italian paper magazine leader on tech and lifestyle.The goal of the consultancy was to estabilish a valuable presence of Jack on social media channels, driving traffic from social media to Jack's website.I designed the whole strategy, reaching:• +700% referral traffic from the corporate Facebook Page activity to Jack's website;

I managed the Blog channel of Jack’s website (http://www.jacktech.it). Daily selection and coordination of bloggers authors of the contents. Definition of the daily program of the contents. Publication and management of the contents such that they were in line with the web paradigms of the moment, and with the SEO guide lines of the moment.

Milano, Mi, It

I was in charge for the social media strategy for two big Italian publishers part of Banzai Group (Liquida and Studenti.it). I realized a Google Analytics Dashboard allowing Banzai Team to easily explore the in-page social activity of their visitors and to understand the best timing to publish on Facebook, the type of contents generating more engagement and the ones generating more traffic to the website.Results:• +170% popularity rating of the posts published by the Facebook Pages• +369% visualisations of the posts published by the Facebook Pages

Milano, Italy, It

It

Italian leading social bookmarking platform (Digg-like) vertical on technology.I designed and implemented a growth strategy with no advertising budget, composed by:• growth hacking tricks;• digital PR;• event sponsorship;• SEO;Results: in a year and half the platform reached 200.000 unique users per month.

Milano, Italy, It

I had collaborations with the online editor WebMasterPoint.org, at the times one of the main editing networks in Italy. I wrote articles about programmation, for later managing one of the blogs of the network.

Laurea Triennale, Ingegneria Informatica

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