Guilherme Pecucci

Guilherme Pecucci Email and Phone Number

CMO - LIGHT DIGITAL MARKETING @ The Media Trade
Guilherme Pecucci's Location
São Paulo, Brazil, Brazil
Guilherme Pecucci's Contact Details

Guilherme Pecucci work email

Guilherme Pecucci personal email

About Guilherme Pecucci

Estrategista, líder de equipe e ex professor universitário na área de marketing e vendas, com mais de 15 anos de experiência. Já atuei tanto em grandes multinacionais como startups e agências de publicidade e propaganda. Possuo espírito empreendedor com capacidade analítica para compreender todo o ciclo de um negócio e atingir suas metas: do pequeno ao grande. Conhecimento atualizado em Marketing Digital, UX/UI Design, AI, IoT, Growth Marketing e práticas de ESG. Experiência em diferentes segmentos (Telecomunicação, Tecnologia/Inovação, Eletroeletrônicos, Esporte/Saúde, Mercado Imobiliário, Marketing/Publicidade, Entretenimento, Moda/Beleza, Acadêmico, Jurídico, Financeiro, Setor Público e Empreendedorismo) e alta adaptabilidade e resiliência para situações do dia a dia.Atualmente sou consultor de marketing, vendas e tecnologia.

Guilherme Pecucci's Current Company Details
The Media Trade

The Media Trade

View
CMO - LIGHT DIGITAL MARKETING
Guilherme Pecucci Work Experience Details
  • The Media Trade
    Consultor Comercial
    The Media Trade Sep 2024 - Present
    São Paulo, Sp, Br
    Plataforma e agência de mídia, com cobertura de 100% de todo o Brasil para qualquer tipo de mídia disponível no mercado.- Responsável em prospecção de novos clientes.- Atendimento aos clientes que se cadastram na plataforma.- Atendimento para personalização do plano de mídia.- Apresentação das métricas e resultados obtidos.
  • Light Digital Marketing
    Cmo
    Light Digital Marketing May 2023 - Sep 2024
    São Paulo, Br
    Responsible for the Sales and Marketing strategy of the LIGHT DIGITAL MARKETING agency.Development of Strategic Marketing and Sales Planning.Definition of metrics, KPIs and data analysis.
  • Brasync Agencia
    Consultor De Vendas
    Brasync Agencia Feb 2022 - Feb 2023
    São Paulo, São Paulo, Br
    Consultoria para estruturar a empresa no Brasil.
  • Salvex
    Business Development Account Manager
    Salvex Mar 2022 - Sep 2022
    Houston, Texas, Us
    Salvex is a global auction platform that handles the sale of surplus, salvage, scrap, damaged, bankrupt inventories for asset recovery, insurance, transportation.
  • Portico
    Parther
    Portico Apr 2020 - Oct 2021
    Real State/Construction Company
  • Life Digital Market Group
    National Sales And Marketing Director
    Life Digital Market Group Jan 2015 - Apr 2020
    São Paulo, São Paulo, Br
    Marketing and Technology agency and consultancy, which offers personalized solutions for many segments from strategic consultancy to the execution of large projects, with specializations in the areas of Digital Marketing, Trade Marketing, Technology and Public Relations.Responsible for Strategic Marketing and Sales Planning, structuring and expanding the business.
  • Universidade Anhembi Morumbi
    University Professor
    Universidade Anhembi Morumbi Apr 2014 - Jan 2017
    São Paulo, Sp, Br
    Professor of Marketing and Business Management, of the following subjects:Marketing Management, Digital Marketing, Branding, Commercial Management, Strategic Marketing Planning, Buying and Consumption Behavior, Market Research, Operations and Logistics Management.
  • Jarden Consumer Solutions
    Senior Strategic Account Manager
    Jarden Consumer Solutions Jan 2014 - Jan 2015
    Us
    - Management of the main accounts in the operation of Oster do Brasil. (Via Varejo (Casas Bahia and Ponto Frio, Magazine Luiza, Polishop, Fast Shop, FNAC, Lojas Pernambucanas, Sams Club and On-line)- Responsible for Strategic Account Planning.- Introduction and Growth of Strategic Accounts.- Active in the implementation of the Brand Strategy in the Market.- Focus and results in Trade Marketing, Branding and Communication activities.- Delivery of Volume and Margin KPIs above expectations.- 118% growth in the market and 110% of targets achieved.
  • Philips
    Regional Trade Marketing Manager
    Philips Mar 2012 - Jan 2014
    Amsterdam, Noord-Holland, Nl
    - Responsible for all regional offices in Brazil and their strategic customers.- Strategy development for regional customers.- Achievement of Sell Out and ROI goals.- Market analysis and control, with action plan, on stock x sale, marketshare, prices, floorshare, distribution, competitors and etc.- Sell In Commercial Alignment.- Control of promotional budget and actions: training, cooperative media, excellence in POS, special projects and innovation.- Management of the field team, with 5 coordinators and 130 sales promoters.
  • Philips
    Key Account Manager
    Philips Jul 2011 - Mar 2012
    Amsterdam, Noord-Holland, Nl
    - Management of the main retailer in Brazil.- Inventory Control x Sale.- Sales Plan, for negotiations, control and achievement of goals, above R$20M/month.- Development of processes and policies for the Dpt. Commercial.- Great relationship and interaction with all important areas in the business: Marketing (Trade/Product/Communication), Financial (Credit/Money), Logistics and After Sales.
  • Radio Frequency Systems
    Key Account Manager
    Radio Frequency Systems Jan 2010 - Jun 2011
    Hannover, Lower Saxony, De
    - Responsible for the Distributors Channel.- Development of new customers in the South, NO and NE regions.- Implementation of Sales Policies and Processes.- 50% increase in revenue and 10% in the department's direct margin.
  • Radio Frequency Systems
    Internship In Products
    Radio Frequency Systems Jan 2009 - Jan 2010
    Hannover, Lower Saxony, De
    - Technical knowledge of high-tech products.- Cost, Price and Margin Analysis.- Direct involvement in: Production / Quality / Logistics / Finance, Projects and Commercial.- Promoted in 1 year in the commercial area.
  • Vector Cut Company
    Sales Representative
    Vector Cut Company Jan 2006 - Jun 2006
    - Direct sales to end users and inventory control.- Promotion and Marketing of Products.- Monitoring sales growth.- Preparation and holding of meetings to promote products and train users.- Selection and training of new representatives.

Guilherme Pecucci Skills

Trade Marketing Marketing Key Account Management Market Planning Marketing Strategy Sales Management Marketing Management Sales Operations Product Management New Business Development Business Planning Crm Competitive Analysis Telecommunications Forecasting Product Marketing Cross Functional Team Leadership Operating Systems

Guilherme Pecucci Education Details

  • Fgv - Fundação Getulio Vargas
    Fgv - Fundação Getulio Vargas
    Marketing With Sales Management
  • Estácio
    Estácio
    Marketing
  • Mars Hill University
    Mars Hill University
  • Alexander Central High School
    Alexander Central High School
    High School Diploma
  • Colégio Rio Branco
    Colégio Rio Branco

Frequently Asked Questions about Guilherme Pecucci

What company does Guilherme Pecucci work for?

Guilherme Pecucci works for The Media Trade

What is Guilherme Pecucci's role at the current company?

Guilherme Pecucci's current role is CMO - LIGHT DIGITAL MARKETING.

What is Guilherme Pecucci's email address?

Guilherme Pecucci's email address is gu****@****vex.com

What schools did Guilherme Pecucci attend?

Guilherme Pecucci attended Fgv - Fundação Getulio Vargas, Estácio, Mars Hill University, Alexander Central High School, Colégio Rio Branco.

What are some of Guilherme Pecucci's interests?

Guilherme Pecucci has interest in Children.

What skills is Guilherme Pecucci known for?

Guilherme Pecucci has skills like Trade Marketing, Marketing, Key Account Management, Market Planning, Marketing Strategy, Sales Management, Marketing Management, Sales Operations, Product Management, New Business Development, Business Planning, Crm.

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