Guilherme Yohan Email & Phone Number

Curitiba, Paraná, Brasil

Development of creative content marketing and social media campaigns to attract qualified leads.Application of advanced SEO techniques to increase visibility and organic traffic.Development of lead nurturing strategies through email marketing and targeted social media campaigns, as well as other channels, ensuring a smooth transition of leads from awareness to consideration.Analysis of lead behavior and optimization of conversion strategies to maximize sales and effective conversions, in collaboration with sales and product development teams.Implementation of post-sale actions with strategies to increase customer satisfaction and retention, promoting a continuous cycle of engagement.Conducting in-depth market and target audience analyses to identify growth opportunities.Monitoring and analyzing performance metrics at all stages of the marketing funnel, creating strategic reports for data-driven decision-making.

Curitiba, Paraná, Brazil

Inbound Marketing, SEO, Internal Marketing, Landing Page Development, Website Maintenance, Contribution to the Development of Digital Marketing Strategies, Development of Dashboards in Google Looker, and Data Analysis.Lead Attraction, Retention, and Management with RD Station and UPViral (over 1 million leads under my responsibility), Management of Communication Channels (over 800 groups totaling 135 thousand people on WhatsApp / DEVZapp), Editor of the weekly newsletter "Revista do Profe."Planning and Execution of Actions and Events, Direction of Live Broadcasts and Events held by the Casagrande Institute, Direction of Podcasts, one of those responsible for creating the company's new TV channel, Responsible for creating the brand's virtual mascot.Traffic Manager (+ UTM creation), Marketplace Developer and Analyst.I was responsible for improving the company's image on Google, transforming a 3-star company with a 3.5 rating into a 5-star company with an approval rating of 4.9 (out of 5 [data from July 2024]). I also developed the mathematical equation that identified a serious flaw in the company's processes.

Curitiba, Paraná, Brasil

Responsible for shows by: Portal Gaúcho, Tchê Garotos, Bruninho Scandalli, Alorino Junior, Marcus Cirillo, among others.Planning and management of small and medium-sized events. Involved in all stages of the event execution process (negotiation, suppliers, marketing, team management, goals, scope, schedule, and necessary resources for each project, etc.). Other administrative routines of the commercial sector. Control and recommendation of suppliers based on technical qualification and price for the company's events. Execution of exchanges and partnerships. Technical visits to venues. Financial closing reports of events. Creation of briefing and support materials for events. Media planning, creation, monitoring of campaigns, and content strategies. Prioritization of tasks and resources.

Curitiba, Paraná, Brazil

Studio coordination, development of spots, soundtracks, and materials for on-air execution, management of the recording studio as well as material capture for off-air use, technical production of the journalistic part of the station, directing the announcers for optimal performance. Development of scripts and content presentation on SIRA group stations. Continuous monitoring of the transmission signal. Responsible for implementing programming changes according to the established schedule. Storytelling and copywriting development, conducting benchmarking, market analysis, integrated campaign planning.

Curitiba, Paraná, Brazil

Project Coordination. Sound Designer. Development of spots, tracks, and informational content. Editing and correction of materials produced by third parties. Audio recording of external events. Recording, editing, and mixing of live programs. Host, scriptwriter, and editor of the program "New Rock" on Mundo Livre FM. Direction, editing, and presentation of podcasts.For radio stations + TV:Production of reports for the group's broadcasters' news. Image cropping and processing. Finalization and post-production of journalistic materials. Storytelling. Development of graphics and graphical elements for videos. Technical execution and image direction of events and shows for the broadcasters.* Responsible for broadcasting the coverage of Paul McCartney's show in Curitiba/PR for Mundo Livre FMPlus:Copywriting. Planning of integrated campaigns. Market analysis. Development of strategies and solutions based on data and metrics.Show direction for:Anitta, Atitude 67, Daniel, Day e Lara, Felipe Araújo, Fernando e Sorocaba, Gabriel O Pensador, George Henrique e Rodrigo, Henrique e Diego, João Bosco e Vinicius, Maiara e Maraisa, Marcos e Belutti, Michel Teló, Onze:20, Pixote, Sorriso Maroto, Thaeme e Thiago, Thiaguinho, Victor e Leo, among others.

Curitiba, Paraná, Brasil

Responsibilities include:Database administration, implementation, and control of backup routines and restore processes.Database migration and query tuning.Hardware and software maintenance.Planning, implementation, and administration of networks.Administration of data servers, DNS, FTP (Linux and Windows), and server virtualization.Web system programming and development of intranet in multiple languages (HTML, PHP, JavaScript, etc.).Hardware and software maintenance on computers, servers, and notebooks.Repair and configuration of software and hardware.Installation of equipment.Computer and equipment updates.ERP system support.Level 3 support ticket resolution.Backup routine execution.System analysis and support, implementing rules or features.Process mapping to improve routine quality.Contact with support for fixed-line telephony services, mobile phones, printing, etc.License and domain control.

Fazenda Rio Grande, Paraná, Brasil

Responsibilities include:Development of websites (PHP from scratch and WordPress).Server administration (Linux and Windows).Planning of physical and logical networks.Implementation and control of database backup routines.Hardware and software maintenance on computers, servers, and notebooks.Repair and configuration of software and hardware.Installation of equipment.Computer and equipment updates.ERP system support.Level 2 support ticket resolution.Backup routine execution.System analysis and support, implementing rules or features.Process mapping to improve routine quality.Contact with support for fixed-line telephony services, mobile phones, printing, etc.License and domain control.Technical support for B2B clients via tickets.

Postgraduate Degree, Ciências De Dados E Inteligência Artificial

Postgraduate Lato Sensu - Specialization, It Management

Master Of Business Administration - Mba, Planning And Strategic Management Of People

Marketing