Guilherme Ferreira Email & Phone Number

Flórida, Estados Unidos

Remoto

- Developed multiple web and mobile apps, using React, React Native, TypeScript, and JavaScript.- Leveraged my skills to build user-friendly interfaces and optimize application performance and API response times. - Crafted a variety of solutions, such as real-time geolocation sharing, identity verification integration, and automated iOs/Android deployment pipelines.- Worked collaboratively in an Agile environment to deliver high-quality software.- Contributed to the development team by providing code reviews.- Paired with the HR team to conduct interviews for new developer roles.

São Paulo, Brasil

Responsible for maintaining a legacy website and developing new websites for the company, based on stakeholder inputs and the UX/UI Design team's layout. The projects consist of branding websites, e-commerce sites, and landing pages for marketing campaigns.Key accomplishments:Increased the score on PageSpeed Insights for Performance, SEO, Best Practices, and Accessibility pillars on the legacy website, both on desktop and mobile versions, achieving over 90 points in all pillars.Responsible for the conception of the project to migrate the legacy website to the Next.JS framework. The migration included both front-end and back-end, and I worked as a Full Stack developer with a focus on the front-end. In this process, I had the opportunity to plan and architect the entire project in partnership with another Full Stack developer focused on the back-end. We used SOLID and Clean Code principles along with the Factory design pattern. I utilized various tools from the Node and React ecosystem and explored several features of NextJS to achieve the project's objectives, both on the front and back-end. Among them, I can highlight the use of dynamic routing for both site pages and API endpoints, Styled-Components to bring the design system created by the UX team to life, Sequelize to interact with the legacy MSSQL database, and Axios for various requests to our back-end and external APIs (for payment gateway integration, for example).

São Paulo, Brasil

Responsible for updating and maintaining the company's website in Wordpress (HTML, CSS, and Javascript), as well as overseeing the Digital Marketing area. This includes planning and developing content and media strategies across all brand's social media platforms, along with lead generation and CRM database management.Key accomplishments:- Website renewal and implementation of user-friendly navigation tools.- Creation of a sales funnel using Facebook and Google Ads, ensuring the overlap of audiences from both platforms.- Automated transactional emails, improving communication with customers and prospects.

São Paulo E Região, Brasil

Responsible for aligning the brand's communication across all customer touchpoints to ensure a satisfying 360-degree user experience and managing the brand's language on social media. Also involved in influencer partnerships and advertising agency management. Creating content focused on lead generation and engagement on social media platforms, with a focus on performance in Facebook Ads.Key accomplishments:- Developed social media as a customer service tool from 2012 to 2019 as a member of the Pontofrio team (a benchmark case for personalized communication on social networks at the time).- Co-authored major campaigns for the company's brands between 2016 and 2018, including participation in gaming fairs for Casas Bahia and Pontofrio, a Chat Bot project for Casas Bahia nominated for a national award in 2017, and Pontofrio eSports, achieving runner-up in its category in 2018.

São Paulo E Região, Brasil

Responsible for creating, updating, and maintaining the brand's website.In charge of the Digital Marketing area, with a focus on Social Media.Key accomplishments:- Developed the business and marketing plan.- Created the brand concept, visual identity, prints, and communication tone for social media and transactional messages.- Developed and executed sales campaigns through email marketing and social media.- Invited to join the Kanui marketplace, part of the CGF group (Dafiti and Tricae).

Itapetininga E Região, Brasil

Guarapuava E Região, Brasil

Guarapuava E Região, Brasil

Certificado De Conclusão, Information Technology

Membership of Rocket Seat One, a program with over 10 tracks/formations and various minor courses. I took ReactJs, React Native, NodeJs.

Certificado De Conclusão, Information Technology

Certificados em Desenvolvimento Web, ReactJs, NodeJS, SCSS/SASS, Styled Components, Princípios de UX/UI design e muito mais por vir! O.

Bacharelado, Advertising