Guilhermo Reis

Guilhermo Reis Email and Phone Number

UX Manager, UX professor and author of the book Fundamentals of UX (fundamentosdeux.com) @ Claro Brasil
brazil
Guilhermo Reis's Location
Rio de Janeiro, Rio de Janeiro, Brazil, Brazil
Guilhermo Reis's Contact Details

Guilhermo Reis work email

Guilhermo Reis personal email

Guilhermo Reis phone numbers

About Guilhermo Reis

I love creating digital products joining good experience for users and good returns for businesses.As a User Experience Design (UX Design) and Product Manager, I have strong experience in the design of digital products for many devices and in the creation, leadership and mentoring of high-performance design teams.I worked in large companies in diverse markets such as Claro / Now Online, Globoplay (TV Globo and Globo.com), Catho, Webmotors, Banco Real (ABN AMRO Bank), Santander, Try and Unilever developing e-commerces, websites, intranets and applications for smartphones (mobile apps), tablets, Smart TVs and ATM.As a Professor, I teach UX courses in graduate courses and workshops.I have a degree in Computer Engineering, a postgraduate degree in Marketing and a master's degree in Information Science.Let's talk? reis@guilhermo.com

Guilhermo Reis's Current Company Details
Claro Brasil

Claro Brasil

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UX Manager, UX professor and author of the book Fundamentals of UX (fundamentosdeux.com)
brazil
Website:
claro.com.br
Employees:
23476
Guilhermo Reis Work Experience Details
  • Claro Brasil
    Ux Manager
    Claro Brasil Nov 2021 - Present
    Rio De Janeiro, Brasil
  • Ecdd
    Ux Professor
    Ecdd May 2018 - Present
    Rio De Janeiro, Rio De Janeiro, Brasil
    Professor in the MBA course in UX Design, Information Architecture and Usability responsible for the following subjects: - UX Strategy - UX Project Management - Information ArchitectureECDD is the School of Communication and Digital Design of the Infnet Institute.
  • Pontifícia Universidade Católica De Minas Gerais
    Ux Professor
    Pontifícia Universidade Católica De Minas Gerais Dec 2020 - Present
    Belo Horizonte, Minas Gerais, Brasil
    Professor of Information Architecture and Usability in the UX Design and Agility post-graduate course.
  • Sofa Digital
    Ux And Product Manager
    Sofa Digital Mar 2021 - Aug 2021
    Remote
    UX Design and Product Manager responsible for:- Track OKRs and manage the product backlog in an agile method.- Leadership and mentoring the design team and product.- Negotiate the development of partnerships.- Implement the sign-up and sign-in flow appropriate to LGPD.- Review the organization and navigation on the portal to facilitate the search for movies.- Create the UX writing guide with the brand voice
  • Globo.Com
    Ux Design Manager
    Globo.Com Jul 2018 - Apr 2020
    Rio De Janeiro, Brazil
    UX Design Manager at Globoplay (the largest Brazilian video streaming service) responsible for: - Design the new version of Globoplay for all your devices (responsive web, smartphone iOS and Android, tablet, Smart TV, Apple TV and Android TV). This cross-device UX project launched the new strategic positioning of the product in late 2018 and substantially increased its number of subscribers. - Leadership and mentoring of a team with 5 people.Manager of Design Ops at Globo.com responsible for the operational processes of a team with more than 50 designers. I was responsible for: - Hiring and onboarding new designers. - Planning and execution of training and events to exchange knowledge of the team. - Evaluation of the design team by competencies. - Monitoring of the operational processes and management practices of the design team. - Evaluation of tools for the design team.Globo.com is the largest Internet portal in Brazil.
  • Tv Globo
    Ux And Product Manager - Globoplay
    Tv Globo Apr 2015 - Jul 2018
    Rio De Janeiro E Região, Brasil
    UX Design and Products Manager at Globoplay (the largest Brazilian video streaming service) responsible for: - Creation of the first version of Globoplay for smartphone (iOS and Android), tablet, Smart TV, Apple TV and Android TV. The product was launched in November 2015 and quickly became the largest Brazilian video streaming service. - Design of new features and experiments on Globoplay such as Big Brother Brasil, Olympics 2016, World Cup 2018, 360º Video, Video recommendation. These projects consolidated Globoplay's leadership in the Brazilian market. - Promotions with several partners such as Samsung, LG and Panasonic. - Usability testing, persona research and other users research. - Analysis of metrics and A / B tests with the product. - Analysis and response to user comments in app stores - Management of the product's roadmap and backlog in an agile method. - Creation, leadership and mentoring of the Globoplay design and product team, a team of 5 people.Rede Globo is the largest broadcast TV channel in Brazil.
  • Interaction Latin America 2018
    Program Chair - Market Case
    Interaction Latin America 2018 Nov 2017 - May 2018
    Rio De Janeiro Area, Brazil
    Market Case Program Chair at the Interaction Latin America 2018 (ILA18) congress held in Rio de Janeiro with the presence of about 1,500 participants. ILA is the largest conference of the Intercation Design Association (IXDA).
  • Catho Online
    Ux Design, Product And Content Manager
    Catho Online May 2010 - Apr 2015
    Sao Paulo, Brazil
    UX Design, Content and B2B Product Manager responsible for: - Creation of the new Catho's website for candidates, courses and companies. This project marked the company's new positioning in the market and launched its new product offering. - Redesign of Catho's e-commerce flows based on conversion metrics and A / B tests. This project increased the site's conversion rate by about 20%. - Redesign of the area for candidates facilitating the process of searching for job advertisements and sending resumes. - Creation of the mobile app for candidates (iOS e Android). - Creation of a new area for companies with a system for managing selective processes. - Development of automatic screening of resumes and other products for companies. - Campaign management with the marketing team. - Research and usability tests with customers. - Analysis of metrics and A / B tests with the product. - Management of the product's roadmap and backlog in an agile method. - Creation, leadership and mentoring of the design, content and products team, a team of 15 people.Largest job board site in Brazil, part of Seek Group.
  • Senac
    Ux Professor
    Senac Jan 2010 - Apr 2015
    Sao Paulo, Brazil
    UX and Information Architecture professor on postgraduate course of digital media at SENAC.
  • Webmotors
    Products, Convertion And Bi Manager
    Webmotors May 2009 - May 2010
    Sao Paulo, Brazil
    Product, Conversion and Business Intelligence Manager responsible for: - Redesign of the e-commerce flow based on conversion metrics. This project increased the conversion rate of the site by about 15%. - Strategic analysis, design and development of new products and features. - Implementation of the new site search engine, which improved the usability of the search for ads. - Design of responsive mobile website. - Design of the first version of the Webmotors mobile app. - Strategic analysis, design and development of the discount coupon. - Development and preparation of executive reports to monitor the business. - Definition and monitoring of goals for the commercial sales team. - Conducting usability tests with site users. - Leadership and mentoring of a team of 8 people.Webmotors is the Largest automotive advertisement site in Brazil, part of Santander Group.
  • Try Consultoria E Pesquisas
    Usability Test Manager
    Try Consultoria E Pesquisas Apr 2008 - Nov 2008
    Sao Paulo, Brazil
    UX Research Manager responsible for usability testing and UX research for large Brazilian e-businesses such as Submarino, Walmart, Shoptime and Shopping UOL and other sites and digital products such as Gerdau, Citibank, Redecard, Electrolux, Abril.com and Microsoft.Leadership and mentoring of a team of 12 people.Try is a user experience consulting company.
  • Santander Bank
    Innovation And Web Design Consultant
    Santander Bank Jan 2008 - Apr 2008
    Sao Paulo, Brazil
    Responsible for specification and implementation of colaborative intranet services (wiki).
  • Santander Bank
    Project Leader
    Santander Bank Jan 2006 - Jan 2008
    Sao Paulo, Brazil
    IT Project Manager, being responsible for specifications, design and for managing implementation of new web services.125/5000Manager of the accessibility project that converted the bank's portal and internet banking for the visually impaired.
  • Abn Amro Bank / Banco Real
    Innovation Consultant
    Abn Amro Bank / Banco Real Jan 2004 - Jan 2006
    Sao Paulo, Brazil
    Coordinator of innovation projects (strategic planning, studies and experiments) with new products, processes and banking services in the Innovation department.Development of new business projects involving web, ATM, IVR, cell phone and video service.
  • Abn Amro Bank / Banco Real
    Information Architecture Coordinator
    Abn Amro Bank / Banco Real Jan 2002 - Jan 2004
    Sao Paulo, Brazil
    Information Architecture Coordinator responsible for UX, information architecture, usability, operational process planning and project management for several Banco Real sites: Internet Banking, Portal, Virtual Shopping, Credit Card, Intranet, VISA Vale Toll, Private Banking, Community Sites, Children's Site, etc.Leadership and mentoring of a team of 5 people.
  • Abn Amro Bank / Banco Real
    Web Design Specialist
    Abn Amro Bank / Banco Real Jul 2000 - Jan 2002
    Sao Paulo, Brazil
    Coordinator of the Good Practices in Internet area conducting research on Search Engine Optimization (SEO), Search Engine Marketing, Web Writing, virtual communities, online and mobile advertising.Project manager responsible for implementing the software and content management process (Content Management) of Banco Real's websites.
  • Sensormatic
    Project Leader
    Sensormatic Apr 1999 - Jul 2000
    Sao Paulo, Brazil
    Responsible for specifying, evaluating software and coordinating the project for implementing a CRM system involving Sales Force Automation, Technical Assistance Automation and SAC.Management of the project to implement an Extranet system for integrated customer service, involving the sales, SAC and Technical Assistance areas.
  • Unilever
    Process And Business Analyst
    Unilever Feb 1997 - Apr 1999
    Sao Paulo, Brazil
    Coordinator of the Sales Force Automation project and sales estimate in the Food Division.Technical responsible for the project to create the first version of the CICA brand website.IT trainee in the food division.

Guilhermo Reis Skills

Information Architecture User Experience Usability Usabilidade Interaction Design Usability Testing User Centered Design Seo Seo Human Computer Interaction Web Design E Commerce Marketing De Motor De Busca User Interface Teste De Usabilidade Sem Content Management Google Analytics User Experience Design User Interface Design Web Analytics Wireframes Cms Heuristic Evaluation Product Management Web Content Web Project Management Axure Web Standards Strategic Planning Ai Ux Gerenciamento De Produtos Design Ops

Guilhermo Reis Education Details

Frequently Asked Questions about Guilhermo Reis

What company does Guilhermo Reis work for?

Guilhermo Reis works for Claro Brasil

What is Guilhermo Reis's role at the current company?

Guilhermo Reis's current role is UX Manager, UX professor and author of the book Fundamentals of UX (fundamentosdeux.com).

What is Guilhermo Reis's email address?

Guilhermo Reis's email address is re****@****rmo.com

What is Guilhermo Reis's direct phone number?

Guilhermo Reis's direct phone number is +55219718*****

What schools did Guilhermo Reis attend?

Guilhermo Reis attended Escola De Comunicação E Artes Da Universidade De São Paulo (Eca/usp), Espm Escola Superior De Propaganda E Marketing, Escola Politécnica Da Usp.

What are some of Guilhermo Reis's interests?

Guilhermo Reis has interest in Web Design, Interação Humano Computador, Usabilidade, Product Managment, User Center Design, Gerenciamento De Produtos, Human Computer Interaction, Design Centrado No Usuário, Information Arquitecture, Arquitetura De Informação.

What skills is Guilhermo Reis known for?

Guilhermo Reis has skills like Information Architecture, User Experience, Usability, Usabilidade, Interaction Design, Usability Testing, User Centered Design, Seo, Seo, Human Computer Interaction, Web Design, E Commerce.

Who are Guilhermo Reis's colleagues?

Guilhermo Reis's colleagues are Ricky Salazar, Alessandra Cristina Dias, Jesus Rafael, Raul Datoro Huamani, Leonardo Pereira, Michelle Santos, Priscila Cristina Gonçalves Julião.

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