Hey there! I'm an analytical-minded media buyer and planner with over 4 years of experience in the industry. I thrive on diving deep into data and extracting valuable insights that fuel meaningful results. I'm passionate about all things tech, constantly exploring different ways to streamline processes and enhance efficiency. As a team leader and player, I foster a collaborative environment where team members grow and achieve success. Skills:* Strategic Planning: Campaign Planning, Audience Segmentation, Competitive Analysis, Goal Setting* Analytics and Reporting: KPI Tracking, Performance Metrics, Data-Driven Decision Making* Team Leadership: Performance Management, Coaching and Mentoring* Funnel Optimization: Conversion Rate Optimization (CRO), A/B Testing, Landing Page Optimization, Email Sequences Optimization* Meta Ads: Ads Manager, Pixel Events, Audience Targeting, Campaign Optimization* Creativity: Ideation, Innovative Thinking, Problem-Solving, Design Thinking* Tech Proficiency: CRM Systems, Marketing Automation Tools, Social Media Platforms