Guillermo Puls Email & Phone Number

I'm a high-energy character, experienced in building and leading lean and high-performance finance teams. I have a track record of successful business transformation and turnaround and implementing high-growth commercial strategies. I enjoy working on commercial performance and strategic finance and discussing forward-looking scenarios, as well as their potential risks/opportunities and their ramifications. A strong work ethic has served me well in keeping rigour on my and the team's outputs and fostering accountability across the organization.As an accomplished financial professional with a robust strategic finance and operations background within fast-paced tech startups, I bring a wealth of experience in transforming financial processes and driving business growth. My expertise lies in financial planning and analysis (FP&A), where I have consistently demonstrated my ability to enhance operational efficiency, streamline budgeting and forecasting processes, and provide insightful financial leadership.Throughout my career, I have proven my skills in building and leading high-performing finance teams, automating financial reporting, and implementing innovative financial software and tools like Pigment, Metabase, and Power BI. My hands-on experience in financial modelling and analysis has been instrumental in driving strategic decision-making in various sectors, including fintech, e-commerce, and edtech.Key highlights:• Hired and coached the talent to set up the finance function, creating operational procedures and controls.• Reduced SG&A cost by 50% while scaling up revenues from £20k to £2.2m.• Protected our cash-flow turnaround plans, which included renegotiating payment terms with vendors and clients.• Worked with the Board of Directors on a new corporate strategy to turn around the company. • Commercial exposure: I participated in preparing business development roadshows and negotiating covenants and contracts.• Build the necessary modelling infrastructure to quickly perform stress testing on different scenarios.• Drove Budget and forecast processes, implementing automation to make the process more agile.

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  Strategic Finance

  Checkatrade

  May 2024 - Present - London Area, United Kingdom