Laurent Guinand, Ph.D.

Laurent Guinand, Ph.D. Email and Phone Number

Founder and CEO @ Aramis Advisors, LLC
Chevy Chase Village, MD, US
Laurent Guinand, Ph.D.'s Location
Chevy Chase, Maryland, United States, United States
Laurent Guinand, Ph.D.'s Contact Details
About Laurent Guinand, Ph.D.

As the founder and CEO of Aramis Advisors, I help C-level executives create and accelerate economic value for their organizations through well-crafted and realistic growth strategies and applied and focused implementation. With over 30 years of experience in management consulting, corporate strategy, and entrepreneurship, I have a proven track record of designing and building new revenue engines for diverse industries, such as healthcare, financial services, non-profit, and wine and spirits.Aramis Advisors offers three types of services: Strategy and Alignment, Growth and Innovation, and Capability Building. We leverage market and consumer intelligence, strategic planning, executive team alignment, new products, new channels, new business models, merger and acquisitions, strategy execution support, program management, fractional C-level role, and board representation. Our goal is to foster a growth mindset, repurpose existing assets and talents, build new capabilities where there is a gap, innovate new business models, and create exceptional experiences for our clients. Please visit www.aramisllc.com for more details.

Laurent Guinand, Ph.D.'s Current Company Details
Aramis Advisors, LLC

Aramis Advisors, Llc

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Founder and CEO
Chevy Chase Village, MD, US
Laurent Guinand, Ph.D. Work Experience Details
  • Aramis Advisors, Llc
    Founder And Ceo
    Aramis Advisors, Llc
    Chevy Chase Village, Md, Us
  • Fédération Internationale De L'Automobile
    General Manager - One Road (Global B2B Loyalty Program)
    Fédération Internationale De L'Automobile Nov 2021 - Present
    Paris, Fr
    One Road is a corporate venture of FIA, originally funded by the FIA Innovation Fund (FIF). One Road is a global loyalty platform that supports the FIA mobility clubs across the world and their 80 million members. We negotiate global partnerships with companies that serve the needs of the clubs and their members.
  • Fédération Internationale De L'Automobile
    Growth And Innovation Consultant
    Fédération Internationale De L'Automobile Jan 2021 - Nov 2021
    Paris, Fr
    Conducted feasibility study and developed business case/investment dossier for a B2B loyalty program serving the automobile clubs members of FIA
  • Aramis Advisors, Llc
    Founder & Ceo
    Aramis Advisors, Llc Oct 2020 - Present
    Chevy Chase, Md, Us
    Aramis Advisors, llc is a boutique strategy consulting company focusing on creating value from strategy to implementation. Our clients are C-level executives looking for experienced thought-partners to create/ accelerate economic value for their organization, through well-crafted but realistic growth strategies and applied and focused implementation.We propose three types of services:- Strategy & alignment- Growth & innovation- Capability building
  • Zipwine.Net
    Founder & Ceo
    Zipwine.Net Sep 2020 - Present
    Chevy Chase, Md, Us
    Investigating and investing in various entrepreneurial ventures in the wine industry
  • Aarp
    Vice President, Strategy & Innovation - Aarp Services, Inc.
    Aarp May 2017 - Aug 2020
    Washington, Dc, Us
    As an operations leader I drive the innovation and operational strategy consistently integrating competitive landscape and market analysis, technological and business model disruption, and value measurement in execution of the strategy roadmap to achieve profit goals and achieve bottom-line results. In partnership with the CEO and board I develop long-range goals, and cultivate cooperative and effective executive team collaborations in the identification of improvement opportunities, translating data strategies and insights into actionable business solutions.Key Accomplishments:● Developed new product development pipeline for core business including finance, health, and lifestyle, implementing revenue and profit modelling, strategic initiatives, and generate, develop, and prototype concepts piloting across all lines of business and matrixed partners. ● Delivered value-added consumer solutions, collaborating with key partners to identify market intelligence, consumer needs, gaining keen understanding of consumer requirements to generate significant revenue growth in alignment with social missions including financial resilience and health security.● Built business diversification capabilities, directed and mentored strong matrixed team in development and execution of business model innovation focused on creating $10M significant new revenue sources, delivering new models encompassing revenue sharing, white labeling, joint ventures, and acquisition and investment in startups, on track to deliver $50M - $100M incremental EBITDA at maturity.
  • North Highland
    Principal, Strategy & Innovation And Client Lead
    North Highland Jul 2011 - May 2017
    Atlanta, Ga, Us
    As an impactful leader and change agent I drove the strategy, innovation, and digital marketing efforts in the development of new products and processes to expand market presence and increase customer engagement across multichannel platforms. I directed a strong team in the execution of high value client projects end to end including strategic planning, market analysis and assessment, and new products and services development, effectively building quality client relationships and delivering transformative business solutions. I consistently identified improvement opportunities to propel the organization into high performance and business process excellence.. Key Accomplishments:● Co-founded innovation practice leading capability building, product development, training, and GTM strategy, overseeing over 70 management consultants in delivery of $10M in incremental sales. ● Implemented client-focused solutions in management of multi-million-dollar accounts across multiple industries, increasing incremental revenues by over $40M over six-year tenure.● Directed product and services development in collaboration with innovation team of a nonprofit media company, incorporating over 800 ideas to launch five new digital products within 24-month period. ● Executed product strategy for digital self-help platform focused on producing alternative delivery channels and business models, resulting in transformative redesign of entire platform and digital engagement model.● Drove development of wireless accessory business case and go to market strategy for an international carrier across five Latin American countries, increasing revenues by $200M within four years
  • Inseec Msc & Mba
    Adjunct Professor - Strategy & Marketing In The Wine Industry
    Inseec Msc & Mba Jan 2006 - Jun 2011
    Paris, Île-De-France, Fr
    Taught elective class on Strategy and Marketing in the Wine Industry at the Bordeaux International Wine Institute at INSEEC Bordeaux. (Master level)
  • Giramondo Wine
    Founder & Ceo
    Giramondo Wine Apr 2004 - Jun 2011
    I founded and developed a lifestyle consulting startup, implementing best practice growth strategies focused on the wine and spirits market, delivering creative marketing strategies to accomplish business objectives. I developed extensive online marketing strategies to expand customer awareness and engagement incorporating SEO, SEM, email marketing, social media optimization, blogging, feeds optimization, forums, multiple websites, CMS, CRM, and online surveys.Key Accomplishments:● Executed multi-million-dollar development initiative and strategy to achieve sustained company growth through franchise and license opportunities, increasing engagement through productizing wine tasting experiences and facilitating classes.● Pioneered and chaired an international conference focused on benefitting global wine entrepreneurs in support of business expansion efforts.● Accelerated revenue growth by $1.0M in annual incremental revenue through introduction of new wine products and concepts to the US market.
  • Metis Strategy Llc
    Vice-President
    Metis Strategy Llc Jan 2004 - Dec 2005
    Chevy Chase, Md, Us
    Partner in boutique strategy consulting firm. Responsible for growth strategy practice including international expansion and mergers and acquisitions
  • A.T. Kearney
    Senior Engagement Manager
    A.T. Kearney Apr 2000 - Oct 2003
    Chicago, Illinois, Us
    Managed engagements including internet strategies, new revenue generation, supply chain strategy, international strategic sourcing, outsourcing, turnaround strategies.Two years in the Financial Institution GroupTwo years in the Communication, High Tech and Telecom (CHT) Group
  • Alliance Consulting Group
    Associate
    Alliance Consulting Group Aug 1998 - May 2000
    Boston, Ma, Us
    www.alliancecg.comTeam member on strategy engagements including internet strategies, mergers & acquisitions and international expansion
  • Center For Applied Research (Cfar)
    Project Consultant
    Center For Applied Research (Cfar) Jan 1997 - Jul 1998
    Philadelphia, Pennsylvania, Us
    www.cfar.com - Part Time project consultant while pursuing my Master's degree. Thankful for the opportunity of working with some of the most intellectually curious people I ever met.
  • Capgemini Consulting
    Associate
    Capgemini Consulting Sep 1995 - Aug 1996
    Paris, Fr
    Managed international IT programs with for financial institutions including Paris Stock Exchange, Frankfurt Stock Exchange, and the Central Bank of Haiti. Company was then called Altis Consulting and subsequently acquired by Cap Gemini Ernst & Young
  • Credit Agricole Cib
    Financial Analyst
    Credit Agricole Cib May 1993 - Jul 1995
    Montrouge, -, Fr
    Performed financial analysis for the purpose of financing investments, acquisitions or working capital requirements for international companies operating in the food, beverage and luxury good industriesFormerly called Credit Lyonnais Americas, then CALYON and now Credit Agricole CIB.
  • Sopexa Usa
    Marketing Analyst
    Sopexa Usa Sep 1991 - May 1993
    Paris, Île-De-France, Fr
    Performed market research for the wine market, including trade interviews, focus group, secondary research, competitive analysis and recommend branding strategies.
  • Accenture
    Intern
    Accenture Jun 1990 - Aug 1990
    Dublin 2, Ie
    Supply Chain Strategy

Laurent Guinand, Ph.D. Skills

Strategy Entrepreneurship Marketing Strategy Management Consulting Start Ups Business Development Management Leadership Online Marketing Strategic Planning Competitive Analysis Market Research Marketing Consulting New Business Development Wine Program Management Public Relations Business Strategy Crm Digital Media Email Marketing Mergers And Acquisitions Business Planning International Marketing Product Development Event Management Team Management Marketing Communications Mergers Blogging Wine Tasting Winemaking Product Launch Seo Strategic Partnerships Product Management Training International Sales Sem Outsourcing International Business Brand Development Market Planning Brand Management Marketing Management E Commerce Project Planning Market Analysis Product Marketing

Laurent Guinand, Ph.D. Education Details

  • University Of Michigan - Stephen M. Ross School Of Business
    University Of Michigan - Stephen M. Ross School Of Business
    General Management
  • Université Paris 13
    Université Paris 13
    Industrial Organization Economics
  • The Fletcher School At Tufts University
    The Fletcher School At Tufts University
    International Affairs
  • University Of Connecticut
    University Of Connecticut
    Economics
  • University Of Paris I: Panthéon-Sorbonne
    University Of Paris I: Panthéon-Sorbonne
    Economics

Frequently Asked Questions about Laurent Guinand, Ph.D.

What company does Laurent Guinand, Ph.D. work for?

Laurent Guinand, Ph.D. works for Aramis Advisors, Llc

What is Laurent Guinand, Ph.D.'s role at the current company?

Laurent Guinand, Ph.D.'s current role is Founder and CEO.

What is Laurent Guinand, Ph.D.'s email address?

Laurent Guinand, Ph.D.'s email address is lg****@****fia.com

What is Laurent Guinand, Ph.D.'s direct phone number?

Laurent Guinand, Ph.D.'s direct phone number is +120239*****

What schools did Laurent Guinand, Ph.D. attend?

Laurent Guinand, Ph.D. attended University Of Michigan - Stephen M. Ross School Of Business, Université Paris 13, The Fletcher School At Tufts University, University Of Connecticut, University Of Paris I: Panthéon-Sorbonne.

What are some of Laurent Guinand, Ph.D.'s interests?

Laurent Guinand, Ph.D. has interest in Health, Economic Empowerment.

What skills is Laurent Guinand, Ph.D. known for?

Laurent Guinand, Ph.D. has skills like Strategy, Entrepreneurship, Marketing Strategy, Management Consulting, Start Ups, Business Development, Management, Leadership, Online Marketing, Strategic Planning, Competitive Analysis, Market Research.

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