🌈Gunjan Bansal

🌈Gunjan Bansal Email and Phone Number

Director eCommerce Amazon @ Havaianas North America & Caribbean
Los Angeles, CA, US
🌈Gunjan Bansal's Location
Los Angeles Metropolitan Area, United States, United States
🌈Gunjan Bansal's Contact Details

🌈Gunjan Bansal personal email

🌈Gunjan Bansal phone numbers

About 🌈Gunjan Bansal

A builder of digital revenue who maximizes brand positioning within competitive markets. Works collaboratively with all stakeholders to streamline e-commerce operations and improve profitability. Applies a sharp aptitude for data and analytics to manage consumer behavior and enhance the customer experience. I prosper to add value by thinking like an entrepreneur and truly owning my business end to end.KEY QUALIFICATIONS:• Focused on the customer experience; intelligently leverages technology for a smooth workflow that acquires shoppers and converts sales. • Keen marketing sensibilities that balance building sales with ensuring brand engagement.• Adept at reinforcing brand standards across multiple advertising modes and at key points in e-commerce channels.SKILLSE-commerce: B2B • B2B2C • B2C • Competitive Analysis • Content Optimization • Customer Insight • Data Analysis • Digital Strategy • Email Marketing • Marketing Strategy • Merchandising • Multi-channel Marketing • Online Advertising • Pay Per Click (PPC) • Reviews Program • Search Engine Marketing (SEM) • Search Engine Optimization (SEO) • Web Analytics E-commerce Platforms/Tools: D2C: Google AdWords • Google Analytics • Magento Commerce • Shopify • Klaviyo • Attentive • Bazaar voice • Salesforce SFCC & SFMC • Yotpo Amazon: Amazon Advertising, DSP, Sponsored Ads • Vendor Central • Seller Central • Amazon Retail Analytics (ARA) • Helium 10 • Data Dive • Creators Connections • POSTS • FBA • SFPTarget: CommerceHub • Chanel Advisor • Criteo RSX & RMPWalmart: Walmart Advertising • WFS Sales/Operations/Finance/Management: Account Management • Sales Process / Project Management • Inventory Management • Vendor Management / Budget Management • P&L Management / Staff Training & Development • Team & Cross-Functional LeadershipOffice Technology: G-Suite, Microsoft Windows 10 and earlier • Microsoft Office (Excel, Outlook, PowerPoint, Word), Slack, Monday, Asana

🌈Gunjan Bansal's Current Company Details
Havaianas North America & Caribbean

Havaianas North America & Caribbean

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Director eCommerce Amazon
Los Angeles, CA, US
🌈Gunjan Bansal Work Experience Details
  • Havaianas North America & Caribbean
    Havaianas North America & Caribbean
    Los Angeles, Ca, Us
  • Ghd
    Head Of Amazon, North America (Us And Ca)
    Ghd Oct 2023 - Present
    London, Gb
  • Havaianas North America & Caribbean
    Director Ecommerce & Digital, D2C & Amazon 1P And 3P
    Havaianas North America & Caribbean Jan 2023 - Jun 2023
    Venice, California, Us
  • Coop Home Goods
    Director Ecommerce Amazon & D2C
    Coop Home Goods Jun 2022 - Jan 2023
    Costa Mesa, California, Us
    Consumer Reports Top Rated Adjustable Pillows 4 years in a row with 55k plus reviews. Meeting financial objectives through annual budget preparation, ongoing forecasting, and results analysis. Oversee regular reporting of KPIs
  • Coop Home Goods
    Director Ecommerce Marketplaces- Strategy
    Coop Home Goods Feb 2021 - Jun 2022
    Costa Mesa, California, Us
    Unleashing data and metrics around financial, brand, and consumer shopping trends to maximize market share, sales, and channel contribution – ultimately influencing through data to impact the business. - Defined and executed full-funnel advertising strategy on Amazon,to meet budget and performance(ACoS) Goals keeping profitability metric (TACoS) under budget.- Lead, manage and mentor the Amazon team.
  • Lamps Plus
    Sr.Analyst Ecommerce Marketplaces
    Lamps Plus Feb 2020 - Apr 2021
    Los Angeles, Ca, Us
    The Nations Largest Lighting Retailer
  • Derma E
    Sr.Manager D2C Ecommerce & Digital Marketing
    Derma E Feb 2019 - Jan 2020
    Simi Valley, Ca, Us
    National Natural Skin Care Brand available at Ulta, Whole Foods, Target & Sprouts.Responsible to lead and optimize direct Ecommerce channel DERMAE.com as well as Amazon 3P & 1P business. Work directly with CMO and drive all areas of digital marketing strategies, including programmatic display, affiliate marketing, SEO, Paid Social and Google Ads.• Ecommerce Sales & Strategy: Designed/implemented sales strategies which drove double-digit YOY growth. Lead and managed 4 direct reports. Redesigned & optimized Shopify website with offsite dev teams, integrated Amazon Pay, Power Reviews and redefined loyalty program.• Digital Marketing: Lead all aspects of digital marketing including Google Ads, SEO, Retargeting with Adroll and Criteo, launched paid social marketing on Facebook and Instagram (prospecting and retargeting). Integrated Klavio with Shopify and strategized e-mail marketing campaigns, segmentation and customer journeys to improve customer engagement, retention and repeat business via the subscription model. Identify and onboarded relevant agencies. Identified key KPIs for digital marketing (e.g., ROAS, CPA, CPC) and developed weekly and monthly reports for each digital marketing channel. Launched FB messenger, SMS marketing and chatbots.Partner with SEO agency on strategy and execute recommendations to grow organic search channel• Amazon: Collaborated cross-functionally to Identify and implemented operational KPI tracking (e.g., chargeback rate, on-time shipment rate, in-stock %) impacting both Amazon 3P and 1P business. Defined and set process to overcome chargebacks.Overseeing A+ content strategy, keyword analysis, and sales reporting.
  • Abbyson
    Sr. Account Manager Ecommerce, Sales & Strategy-National Accounts
    Abbyson May 2018 - Jan 2019
    Woodland Hills, California, Us
    B2B, B2B2C designer-manufacturer-distributor of home furnishings products nationally via their online platform. Optimized complex e-commerce channels and B2B, B2B2C distribution networks. Concurrently drove sales of 25+ national electronic retail (e-tail) partners. Led/managed account teams. SUCCESS HIGHLIGHTS, E-COMMERCE:.....Operations: Through cross-functional collaboration, improved mission-critical KPIs e.g., (aging, on-time shipment rate, inventory management, tracking In stock rate%, dropship program) which helped increase conversion rate by as much as 25%. Reduced chargeback rate from 2.3% to 0.3%.....Marketing Strategy: For each of 25+ e-tailer partners, implemented customized promotional calendars aligned with national holidays which increased sales a minimum of 10% per quarter. .....P&L Management: Analyzed/adjusted pricing strategies and renegotiated contracts to maximize profitability.SUCCESS HIGHLIGHTS, SALES: Designed/implemented sales strategies for $8M+ revenue portfolio by managing specific performance metrics to achieve an overall healthy margin.
  • Abbyson
    Sr. Account Manager, Ecommerce-Key Accounts
    Abbyson Aug 2017 - Apr 2018
    Woodland Hills, California, Us
    Responsibilities similar to above National Accounts position, but for a subset of assigned accounts.Direct reporting of 2 team members. .....Sales: Defining/implementing growth strategies. Grew revenue over 40x YOY (2017 v. 2016)......Digital Marketing: In partnership with Amazon and other major e-tailers, overhauled content marketing to increase brand recognition and impact overall web presence. Created/implemented an innovative Black Friday/Cyber Monday campaign which generated $500K revenue in 2 weeks. Designed/managed multi-channel marketing campaigns with account teams which contributed to the 40x sales growth cited above......Resolving operational issues cited above in a fast-paced environment while expanding business in existing accounts......Maintaining effective client communications.
  • Abbyson
    Account Manager, Ecommerce Key Accounts
    Abbyson Dec 2016 - Jul 2017
    Woodland Hills, California, Us
    Responsibilities similar to above for a subset of assigned accounts.-Delivered positive growth of 900% YOY from inception in under one year
  • K Brands, Inc.
    Ecommerce Manager, Marketplaces
    K Brands, Inc. Jan 2015 - Jun 2017
    B2C retailer of apparel, watches, and accessories with an online platform.SUCCESS HIGHLIGHTS:• Developed/implemented merchandising strategies to drive sales across various e-commerce marketplaces including Amazon, Etsy, Shopify, and eBay. • Extensive SEO, keyword and content analysis using merchant words.• Designed/implemented promotions through Amazon Advertising (AMS, AAP, AMG program), SEM, Programmatic Advertising, Google Shopping Ads, CPA.• Analysis: Product sales trend analysis, forecasting, and sourcing from international and local suppliers. • Pricing & Operations: Inventory and price monitoring to ensure buy-box ownership on Amazon.FBA, order management and customer service
  • Charming Charlie
    Ecommerce Merchant Assistant
    Charming Charlie Jul 2014 - Dec 2014
    Houston, Texas, Us
    B2C retailer of women’s contemporary fashion and accessories with an online platform. Gained Magento Merchandising experienceGained additional experience in-commerce.
  • The Tjx Companies, Inc.
    Exploratory Buying-New Business Development
    The Tjx Companies, Inc. Apr 2014 - Jul 2014
    Framingham, Ma, Us
    B2C national retail chain
  • Halston
    Accessories-Handbags
    Halston Apr 2014 - Jun 2014
    Los Angeles, Ca, Us
    B2C luxury brand designer-manufacturer-marketer of women’s handbags, footwear, and leather goods via their online platform. One of 3 concurrent internships after graduating FIDM. WHY THIS MATTERS: Gained additional experience in effective branding.
  • Michael John Jewelry
    E-Commerce Merchant
    Michael John Jewelry Oct 2011 - Jun 2012
    Irvine, Us
    B2B, B2C manufacturer/wholesale jeweler. SUCCESS HIGHLIGHTS:• Leveraged B2B jewelry experience while gaining B2C e-commerce.• Developed jewelry content which dramatically improved conversion rate.
  • Dialuck Corporation
    Vice President, Key Accounts & Product Development
    Dialuck Corporation Oct 2009 - Apr 2011
    B2B wholesale manufacturer and international distributor/exporter of fine jewelry to the retail industry. A promotional history of increasingly responsible sales-focused positions. SUCCESS HIGHLIGHTS AS VICE PRESIDENT:• Custodian of a $10M portfolio. Delivered positive growth of 120% YOY especially in the last 3 years of tenure.• Developed up to 800 products per year from conception and design through pricing and delivery.• Sourced and purchased materials internationally (China, Hong Kong, Bangkok, India). • Partnered with international major retailers such as Netaya, Zales, Sears, Kmart and Overstock to move product through their e-commerce platforms.
  • Dialuck Corporation
    Director Sales
    Dialuck Corporation Feb 2009 - Sep 2009
    Details on request.
  • Dialuck Corporation
    Senior Account Manager
    Dialuck Corporation Jan 2007 - Jan 2009
    Details on request.
  • Jewelry Solutions
    Head Of Product Development
    Jewelry Solutions Jan 2006 - Apr 2007
    B2B wholesale manufacturer and international distributor/exporter of fine jewelry to the retail industry. SUCCESS HIGHLIGHTS:• Created product lines based on retailer competitive analysis, identification of key trends. • Served as business liaison for mission-critical SAP implementation.
  • Goldstar Jewellery Llc
    Director-Walmart (Direct Import) And Wholesale B2B
    Goldstar Jewellery Llc Sep 2003 - Jan 2006
    B2B wholesale manufacturer and international distributor/exporter of fine jewelry to the retail industry. SUCCESS HIGHLIGHTS AS DIRECTOR:• Grew Walmart Direct Import business from $0 at inception to $10M in under 1.5 years. • Drove overall sales during total employment from $0 to $30M. • Based on performance and analysis reports I was selected by Wal-Mart to take a three-week ‘Retail Link’-training program at Wal-Mart HQ, Arkansas.
  • Goldstar Jewellery Llc
    Key Account Manager
    Goldstar Jewellery Llc Aug 2002 - Aug 2003
  • Goldstar Jewellery Llc
    Merchandise Manager-North America Division
    Goldstar Jewellery Llc Jan 2001 - Jul 2002
    Details on request.
  • Goldstar Jewellery Llc
    Account Coordinator
    Goldstar Jewellery Llc Jan 2000 - Dec 2000
    Details on request.

🌈Gunjan Bansal Skills

Merchandising E Commerce Fashion Retail Product Development Wholesale Trend Analysis Sourcing Jewelry Luxury Goods Sales Management Key Account Management Apparel Sales Management Account Management Vendor Management Inventory Management Merchandise Planning Pricing Jewelry Design Purchasing Retail Buying Leadership Forecasting Inventory Control Multi Channel Retail Trade Shows Diamonds Diamond Jewelry Trend Watches Sales Analysis Ecommerce Account Management Business To Business Data Analysis Business Development Competitive Analysis Customer Insight Digital Strategy Pay Per Click Search Engine Marketing Search Engine Optimization Strategic Planning Web Analytics Google Analytics Google Adwords Microsoft Office Cross Functional Team Leadership Negotiation Amazon Marketing Services B2c B2b2c Luxury Brand Marketing

🌈Gunjan Bansal Education Details

  • Fidm
    Fidm
    Merchandising And Related Marketing Operations
  • Shreemati Nathibai Damodar Thackersey Women'S University
    Shreemati Nathibai Damodar Thackersey Women'S University
    Metal And Jewelry Arts

Frequently Asked Questions about 🌈Gunjan Bansal

What company does 🌈Gunjan Bansal work for?

🌈Gunjan Bansal works for Havaianas North America & Caribbean

What is 🌈Gunjan Bansal's role at the current company?

🌈Gunjan Bansal's current role is Director eCommerce Amazon.

What is 🌈Gunjan Bansal's email address?

🌈Gunjan Bansal's email address is gu****@****ods.com

What is 🌈Gunjan Bansal's direct phone number?

🌈Gunjan Bansal's direct phone number is +120161*****

What schools did 🌈Gunjan Bansal attend?

🌈Gunjan Bansal attended Fidm, Shreemati Nathibai Damodar Thackersey Women's University.

What skills is 🌈Gunjan Bansal known for?

🌈Gunjan Bansal has skills like Merchandising, E Commerce, Fashion, Retail, Product Development, Wholesale, Trend Analysis, Sourcing, Jewelry, Luxury Goods, Sales Management, Key Account Management.

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