- Directed branding initiatives, aligning strategies with the company's vision.- Conceived, strategized, and executed integrated marketing campaigns, effectively conveying the brand's message.- Provided direction, feedback and references for campaigns and creative touchpoints.

- Led a dynamic team, spearheading branding for 60+ brands.- Directed brand strategy, arming brands with unique perspectives and comprehensive platforms.- Analysed and collated a range of information in detail, including demographics, socio-economics andmarket dynamics.

- Second-in-command, led a 12-member team, reporting to the Managing Director.- Managed 40+ clients including Mr Makhana, Kukoon The Label, Shreekanth Somany, Fiorella, and Logix Group.- Outlined clearly defined briefs along with disruptive insights of the product, audience and category

- Managed personal branding, endorsements, and projects for international cricketer Mr Carlos Brathwaite.- Orchestrated successful launch and management of verticals: Project Ricky, Gentri London, Trident Sports, Quoin, & Village Eats.- Maintained client relationships, ensured seamless execution of initiatives.

- Responsible for crafting content, managing calendars, and developing strategies to drive brand awareness and engagement. (Mainline & Digital)- Developed and executed data-driven content strategies, conducted market research, and collaborated across teams to ensure brand alignment and growth.

Content Marketing, Content Writing, & Copywriting (Training)